Salesforce retail re personalised

Retail Re-personalised Transforming the Retail Customer Experience Shelley Bransten Senior Vice President, Retail, Salesforce Industries sbransten@salesforce.com Safe Harbor ​ Safe harbor statement under the Private Securities Litigation Reform Act of 1995: ​ This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc could differ materially from the results expressed or implied by the forward-looking statements we make All statements other than statements of historical fact could be deemed forwardlooking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services ​ The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers Further information on potential factors that could affect the financial results of salesforce.com, inc is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site ​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all Customers who purchase our services should make the purchase decisions based upon features that are currently available Salesforce.com, inc assumes no obligation and does not intend to update these forward-looking statements Our Commitment to Industries Financial Services Manufacturing & Consumer Goods Cloud Comms & Media Mobile Retail Government Social Healthcare & Life Sciences Data Science Automotive Every Brand Wants to Get Closer to Their Customers ​ Luxury ​ Specialty ​ Food & Drug ​ Department Stores ​ Quick Service Restaurants ​ Disruptors ​ Mass Merchants Know Me Make It Easy for Me Employees Are Customers, Too Disrupt or Be Disrupted New Business Models Renting vs Buying New Engagement Models Digical revolution New Industry Clockspeed More change in years than 50 Retailers Must Connect with Shoppers in Whole New Ways Personalisation Everywhere Super-charged Employees Lightning-fast Innovation Personalise every interaction across physical & digital Harness proven, popular social & mobile tools Quickly test & launch innovative ways to execute Retailers Have Invested in Systems of Record ​ Technology Designed for Operations, Not Engagement 72 % of in-store shoppers look for help on a smartphone Systems of Record POS eCommerce Inventory Supply Chain Merchandising * Source: Pew Research, 2013 Retailers Need Shopper-centric Systems of Engagement Systems of Engagement Systems of Record POS eCommerce Cloud Inventory Mobile Social Data Science Supply Chain Merchandising The Shopper Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Retail Re-Personalised Sam Middleton Founder & CEO The Customer Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Salesforce Delivers the Shopper Success Platform Shoppers Retail Solutions Cloud Mobile Social Data Science Complete CRM Store Leaders Associates Marketers Merchants Loyalty Management Clienteling HR Vendors Connected Store Operations Connected IT Systems eCommerce POS Sales Service Marketing Community Analytics Apps MMS Open Ecosystem Loyalty Management Surveys & Reviews Sensor Integration Recruiting Employee Development Scheduling ERP MMS Scalable Metadata Platform Trusted Multitenant Cloud HR Clienteling: The Store Re-personalised ​ Mobile Connects Associates with Complete View of Shopper Journey 360° Shopper View Mobile Sales Product Insight Guided Selling FPO Personal Service Everywhere ​ Connect Agents & Shoppers with 360° View of Everything 360° Shopper View 360° Price, Product, Process View Self-Service Social Engagement Multi-channel Agent Console Personalised Shopper Journeys at Scale ​ 1:1 Alerts, Notifications, Content Triggered in Real-time by Shopper Journey Email & Social Marketing Mobile Marketing Web Personalization Guided Selling Connected Retail Operations: Social Associate Journey ​ Connect Customers, Employees, & Suppliers in a Whole New Way Onboarding and Learning Task Management Employee Communities Shopper Communities Supplier/Partner Communities Analytics: Real-time Insight ​ Connect Decision Makers with Real-time Insight Personalized Content & Service Dynamic Pricing Localized Assortment & Experience Optimized Store Operations & Sales FPO Apps: Agile Retail Innovation ​ Agile Development Platform to Connect in New Ways Mobile Shopper Apps Agile layer to ERP Employee Apps FPO Demonstration Clienteling: The Store Re-personalised Rob Waller, Principal Solution Engineer Salesforce The Shopper Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Thank you, London! Want Free Stuff? Give us your feedback on this session at registration and get a gift Learn More! Come check out our demos at the Retail booth in the Cloud Expo Learn even more!! Check out salesforce.com/industries Thank you [...]... Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Retail Re- Personalised Sam Middleton Founder & CEO The Customer Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised. .. Solution Engineer Salesforce The Shopper Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Thank you, London! 1 Want Free Stuff? Give us your... Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised Shopper Journeys Connected Operations Social Associate Journeys Salesforce Delivers the Shopper Success Platform Shoppers Retail Solutions Cloud Mobile Social Data Science Complete CRM Store Leaders Associates Marketers Merchants... Communities Analytics: Real-time Insight ​ Connect Decision Makers with Real-time Insight Personalized Content & Service Dynamic Pricing Localized Assortment & Experience Optimized Store Operations & Sales FPO Apps: Agile Retail Innovation ​ Agile Development Platform to Connect in New Ways Mobile Shopper Apps Agile layer to ERP Employee Apps FPO Demonstration Clienteling: The Store Re- personalised Rob Waller,... Management Clienteling HR Vendors Connected Store Operations Connected IT Systems eCommerce POS Sales Service Marketing Community Analytics Apps MMS Open Ecosystem Loyalty Management Surveys & Reviews Sensor Integration Recruiting Employee Development Scheduling ERP MMS Scalable Metadata Platform Trusted Multitenant Cloud HR Clienteling: The Store Re- personalised ​ Mobile Connects Associates with Complete... Service Everywhere ​ Connect Agents & Shoppers with 360° View of Everything 360° Shopper View 360° Price, Product, Process View Self-Service Social Engagement Multi-channel Agent Console Personalised Shopper Journeys at Scale ​ 1:1 Alerts, Notifications, Content Triggered in Real-time by Shopper Journey Email & Social Marketing Mobile Marketing Web Personalization Guided Selling Connected Retail Operations:... Journeys Connected Operations Social Associate Journeys Thank you, London! 1 Want Free Stuff? Give us your feedback on this session at registration and get a gift 2 Learn More! Come check out our demos at the Retail booth in the Cloud Expo 3 Learn even more!! Check out salesforce. com/industries Thank you ... Web site ​ Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at... Way, Personalise Retail Clienteling Personalised In-store Shopping Apps Agile Retail Innovation Analytics Real-time Shopper Insight Service Personalised Service Everywhere Marketing Personalised. .. Journeys Retail Re- Personalised Sam Middleton Founder & CEO The Customer Success Platform ​ Connect to Customers in a Whole New Way, Personalise Retail Clienteling Personalised In-store Shopping