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Essentials BLX platform breakout

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Build Apps Fast Build Business Faster Redouan Cherkaoui Account Executive Platform Safe Harbor “Safe harbor” statement under the Private Securities Litigation Reform Act of 1995: This presentation contains forward-looking statements, the achievement or success of which involves risks, uncertainties, and assumptions If any such risks or uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc could differ materially from the results expressed or implied by the forward-looking statements we make The risks and uncertainties referred to above include – but are not limited to – risks associated with possible fluctuations in our financial and operating results; our rate of growth and anticipated revenue run rate, including our ability to convert deferred revenue and unbilled deferred revenue into revenue and, as appropriate, cash flow, and our ability to grow deferred revenue and unbilled deferred revenue; errors, interruptions or delays in our service or Web hosting; breaches of our security measures; the financial impact of any previous and future acquisitions; the nature of our business model; our ability to continue to release, and gain customer acceptance of, new and improved versions of our service; successful customer deployment and utilization of our existing and future services; changes in our sales cycle; competition; various financial aspects of our subscription model; unexpected increases in attrition or decreases in new business; our ability to realize benefits from strategic partnerships; reliance on third-party computer hardware and software; the emerging markets in which we operate; unique aspects of entering or expanding in international markets; our ability to hire, retain and motivate employees and manage our growth; changes in our customer base; technological developments; regulatory developments; litigation related to intellectual property and other matters, and any related claims, negotiations and settlements; unanticipated changes in our effective tax rate; factors affecting our outstanding convertible notes and credit facility; fluctuations in the number of shares we have outstanding and the price of such shares; foreign currency exchange rates; collection of receivables; interest rates; factors affecting our deferred tax assets and ability to value and utilize them, including the timing of achieving profitability on a pre-tax basis; the potential negative impact of indirect tax exposure; the risks and expenses associated with our real estate and office facilities space; and general developments in the economy, financial markets, and credit markets Further information on these and other factors that could affect the financial results of salesforce.com, inc is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to time, including our most recent Form 10-K These documents are available on the SEC Filings section of the Investor Information section of our website at www.salesforce.com/investor Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all Customers who purchase our services should make their purchase decisions based upon features that are currently available Million + 300 / 25 Applications S1 AppExchange apps 1,8M / 100k 2,500 /220+ Salesforce developers AppExchange apps THANK Y U A Single Platform To Connect with Your Customers Powered by Salesforce1 Platform, the #1 Platform-as-a-Service Sales Service Marketing Community Analytics Apps Complete CRM Largest Enterprise Ecosystem 2,700+ Partner Apps Cloud Mobile Flexible, Scalable, Metadata Platform Social Data Science Data & Objects Mobile UI Collaboration Analytics Fast App Dev & Customization Trusted Multitenant Cloud Workflow Identity Connect With Your Customers in a Whole New Way Cloud LTE Mobile Mainframe SNA Terminal Thousands Serve r LAN / WAN Client Millions Billions Connected things Trillions customer interactions The App Revolution Every company is becoming an app company Apps define: How you engage with customers How your employees work Three Forces Are Driving the App Revolution Technology People Leadership New agility focused platforms New class of app developer New type of IT leadership The Revolution Demands a New Technology Platform Back Office Front Office Process Centric Customer Centric Slowly Upgraded Constantly Upgraded Rigid Flexible 10 year cycles 10 day cycles A New Class of Creators Has Emerged Empowered with new platforms More productive and agile Aligned to business outcomes Driving innovation throughout the company Developers Business Analysts Build Apps Fast Build Business Faster Apps Customer Apps Employee Apps build engaging customer-facing apps faster build powerful employee-facing apps faster Your top-level HR partner WE ARE AN ASSET TO YOU AND YOUR PEOPLE HR management for self-employed, SMEs or larger companies Personnel administration and salary calculation HR Services HR Consulting Developing your people’s talents Entrepreneur Employees HR Insurance Guaranteed income Health & Safety Prevention, health & well-being Securex in Europe 1.600 staff members/specialists in Belgium, France and Luxembourg 29 customer contact points, of which > 25 in Belgium > in France > in Luxembourg > in The Netherlands Our clients: > 83.800 companies > 112.000 self-employed > 6.600 brokers and accountants > 70.000 individuals Turnover of 246 million EUR in 2012 Overview of the project - Securex offers training in a large series of domains: E.g in ergonomy, first aid, etc - A tool to support this process is required (In the past it was managed manually) - The training catalog should also be visible from the website: www.securex.be - Huge IT investements in hardware, software, services were not possible The selected solution: use the Salesforce platform to build our own application! Design We have designed a tool which is a mix of standard and custom functionalities: • Standard objects: accounts, contacts • Custom objects: training, training session, attendee,… Training Account Contact Attendee Session Training catalog Our training catalogue is referenced and described in salesforce Preparation of the training session We prepare the training sessions in salesforce (date, location, speaker,…) A simple checkbox controls the publication to our website Registration to a training session On our website www.securex.be, you can find our training offer Registration to a training session The details page shows the description from the session in salesforce Registration to a training session You can register to the session on-line A system of outbound emails will confirm the registration and remind users to be at the session a few days before Post-training follow-up Evaluation of the speaker is integrated via a webform within salesforce Results of this are saved in salesforce After the training Reports and dashboards are used to monitor the training and the trainer Our experience o Easy: mainly Point & Clicks – No Code o Fast Implementation o Powerful capabilities of the Platform Thank you [...]... Car Upgrade Setting the Pace for Platform Innovation 45 major releases and counting Salesforce1 REST API Visualforce Apex Code Custom Objects AppExchange Apps API 2000 2003 2005 2006 2008 2010 2013 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Introducing: Salesforce1 Lightning NEW The Next Generation of the Salesforce1 Platform Lightning Components Lightning... manually) - The training catalog should also be visible from the website: www.securex.be - Huge IT investements in hardware, software, services were not possible The selected solution: use the Salesforce platform to build our own application! Design We have designed a tool which is a mix of standard and custom functionalities: • Standard objects: accounts, contacts • Custom objects: training, training... salesforce After the training Reports and dashboards are used to monitor the training and the trainer Our experience o Easy: mainly Point & Clicks – No Code o Fast Implementation o Powerful capabilities of the Platform Thank you ... Salesforce developers AppExchange apps THANK Y U A Single Platform To Connect with Your Customers Powered by Salesforce1 Platform, the #1 Platform- as-a-Service Sales Service Marketing Community... Technology People Leadership New agility focused platforms New class of app developer New type of IT leadership The Revolution Demands a New Technology Platform Back Office Front Office Process Centric... CRM Largest Enterprise Ecosystem 2,700+ Partner Apps Cloud Mobile Flexible, Scalable, Metadata Platform Social Data Science Data & Objects Mobile UI Collaboration Analytics Fast App Dev & Customization

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