Business strategy of Thep Viet company for 2011-2015

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Business strategy of Thep Viet company for 2011-2015

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Mục lục

  • COVER PAGE

  • PREFACE

  • ACKNOWLEDGEMENTS

  • LIMITATIONS

  • LIST OF TABLES

  • LIST OF FIGURES, GRAPHS

  • INDEX

  • INTRODUCTION

  • CHAPTER I. THE LITERATURE Ò BUSINESS STRATEGY AND STRATEGIC MANAGEMENT - A REAL CONTEXT Ò THEP VIET CORPORATION

    • 1.1. An overview on strategic management literature

    • 1.2. Tools for business strategy selection and establishment at Thep Viet corporation

    • 1.3. Vietnam economic developments and the current demands in Vietnam's steel market

    • 1.4. The competition between steel enterprises - the possiblity of devaluation caused by other countries steel corporations and the need strategy strategic planning in business strategy development process of Thep Viet corporation

    • 1.5. Research methodology

    • CHAPTER II. EVALUATING AND ENHANCING BUSINESS STRATEGY IMPLEMENTATION OF THEP VIET CORPORATION(POMINA)

      • 2.1. About the company

      • 2.2. Evaluating Thep Viet corporation's process of business strategy implementation from 2006 to 2010

      • 2.3. Corporate goals

      • CHAPTER III. BUSINESS STRATEGY OF THEP VIET CORPORATION IN THE STAGE OF 2011 - 2015, THE VISION TO 2020 AND SOLUTIONS

        • 3.1. Business goals of Thep Viet corporation in the stage of 2011 - 2015

        • 3.2. Macro environment analysis

        • 3.3. Micro - environment analysis

        • 3.4. Oppotunities - Challenges. Strategic position of Thep Viet corporation

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