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THÔNG TIN TÀI LIỆU
Cấu trúc
COVER PAGE
LIST OF ABBREVIATIONS
LIST OF TABLES
LIST OF FIGURES
CONTENTS
PREFACE
1. Preface
2. The necessity of research topic
3.Objectives,contributions and expected results
4. Scope and research methodology
5. Main contents of the major assignment
CHAPTER 1: THEORETICAL BACKGROUND ON BUSINESS STRATEGY
1.1. Concepts,requirements and contents of stages involved in a business strategy formulation process
1.2. Mission and strategic objectives of the business
1.3. External environment analysis
1.4. Internal environment analysis
1.5. Swot analysis
1.6. Basic business strategies
CHAPTER 2 : BUSINESS COMPETITIVE ANALYSIS ON THE TELECOMMUNICATION SERVICES AT EVN TELECOM COMPANY-EVN CORPORATION
2.1. Evntelecom-an overview introduction
2.2. External environment analysis
2.3. EVNTelecom internal environment analysis
2.4. Integrated analysis and positioning of competitors in the vietnamese telecommunications market
2.5. EVNTelecom swot analysis
2.6. Evaluation of the current business strategy
CHAPTER 3 : TELECOMMUNICATION BUSINESS STRATEGY FORMULATION FOR THE 2010-2015 PERIOD
3.1. Vision,mission and strategic objectives of EVNTelecom
3.2. Business strategy choice analysis
3.3. Target market selection analysis and strategic products
3.4. Some strategy implementation solutions
3.5. Implementation and execution of strategy
3.6. Other recommendations
3.7. Conclusion
REFERENCES
APPENDIXES
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