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Business strategy formulation on telecommunication service provision of EVN Telecom Company - Electricity of Vietnam for the period from 2010-2015

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Cấu trúc

  • COVER PAGE

  • LIST OF ABBREVIATIONS

  • LIST OF TABLES

  • LIST OF FIGURES

  • CONTENTS

  • PREFACE

    • 1. Preface

    • 2. The necessity of research topic

    • 3.Objectives,contributions and expected results

    • 4. Scope and research methodology

    • 5. Main contents of the major assignment

  • CHAPTER 1: THEORETICAL BACKGROUND ON BUSINESS STRATEGY

    • 1.1. Concepts,requirements and contents of stages involved in a business strategy formulation process

    • 1.2. Mission and strategic objectives of the business

    • 1.3. External environment analysis

    • 1.4. Internal environment analysis

    • 1.5. Swot analysis

    • 1.6. Basic business strategies

  • CHAPTER 2 : BUSINESS COMPETITIVE ANALYSIS ON THE TELECOMMUNICATION SERVICES AT EVN TELECOM COMPANY-EVN CORPORATION

    • 2.1. Evntelecom-an overview introduction

    • 2.2. External environment analysis

    • 2.3. EVNTelecom internal environment analysis

    • 2.4. Integrated analysis and positioning of competitors in the vietnamese telecommunications market

    • 2.5. EVNTelecom swot analysis

    • 2.6. Evaluation of the current business strategy

  • CHAPTER 3 : TELECOMMUNICATION BUSINESS STRATEGY FORMULATION FOR THE 2010-2015 PERIOD

    • 3.1. Vision,mission and strategic objectives of EVNTelecom

    • 3.2. Business strategy choice analysis

    • 3.3. Target market selection analysis and strategic products

    • 3.4. Some strategy implementation solutions

    • 3.5. Implementation and execution of strategy

    • 3.6. Other recommendations

    • 3.7. Conclusion

  • REFERENCES

  • APPENDIXES

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