University of Economics, HCMC English Language Division End of unit test . 8. HP2 Exam in English for Business Communication (75 minutes) Read the instruction carefully. RECORD your answers on your answer sheets. Section 1: Language knowledge (30 marks) I. Fill in each blank in the passage below with ONE suitable word from the box. Auto market continues to rise HCMC - Thanks to the Government’s registration fee ……………(1) policy plus efforts of auto manufacturers in sales policies, the auto market has ……………(2) grown since the Tet holiday, with a slight rise compared ………… (3) previous months. According to manufacturers, the auto market’s growth …………(4) last month was mainly due to buyers in the (5)……………… regions, especially Hanoi. It is because Hanoi accounts ……………(6) a large auto consumption (7) …………… and has had the registration fee lowered from 20% to 15% ……………(8) early last month. To achieve such results, enterprises have also (9)…………… supports for customers such as direct discounts and free accessories. With the sale increase, the Vietnam Automobile Manufacturers Association (VAMA) expects the car consumption to reach some 100,000 units this year, 8% ………… (10) than last year. 1. a. reducing b. reduced c. reduction d. reducible 2. a. continuous b. continuously c. continue d. continuing 3. a. in b. for c. at d. to 4. a. achieving b. to achieve c. achieves d. achieved 5. a. northern b. southern c. central d. mountain 6. a. for b. to c. in d. at 7. a. volume b. amount c. number d. revenue 8. a. for b. since c. in d. at 9. a. given b. supplied c. provided d. offered 10. a. lower b. higher c. much d. less II. Choose the best answer 11 Vietnam is the most ………. retail market in the world, according to the 2008 Global Retail Development Index conducted by international consulting firm A.T. Kearney. a. home b. niche c. attractive d. new 12. If a firm is able to identify certain customers that are unprofitable, it may drop those customers and lose market …… a. share b. segment c. economy d. condition 13. A …… market is a group of customers that the business has decided to aim its marketing efforts and ultimately its merchandise. End of unit test.8.HP2 1 a. target b. mass c. export d. decline 14. The advertisement was designed to ………… a mass audience. a. concentrate b. focus c. target d. pay 15. The four P's of the Marketing Mix are Product., …………., Place and Price. a. Promotion b. Producer c. Production d. Profile 16. This wine is a ______ sweeter than the other one. They are completely different. a. few b. little c. bit d. lot 17. Vinpearl Resort and Spa Nha Trang is the largest and ……… luxurious resort in Nha Trang. a. few b. much c. most d. more 18. Could you speak …………. slowly, please? It's a bad line. a. more b. much c. little d. a lot 19. The lady ……… … runs the hotel is very helpful and pleasant. a. whose b. who c. whom d. which 20. Factors …. make up price include the cost of materials and production, competition, branding and your share of the market. a. who b. where c. why d. that 21. Beneton’s latest advertisement, …………. I saw yesterday, is very powerful. a. whom b. that c. which d. when 22. India is also recognized for its competitive education system and vast pool of highly skilled laborers, making it an attractive market …………. foreign businesses. a. below b. to c. of d. for 23. The U.S. Commercial Service in India offers customized solutions to help your business enter and succeed ……………… the Indian market. a. in b. for c. at d. about 24. After all what is marketing if it is not putting the right product in the right place, ………… the right price with the right promotion? a. in b. with c. at d. about 25. Africa is a potential market ……… Vietnam's rice as it is the second biggest rice importer representing 16 percent of Vietnam's export volume in 2007. a. about b. for c. in d. of III. Put the capitalized words in their correct form. 26. attract Could you tell us about one of the most ………….aspects of the free market economy? 27. negotiate In order to reach an agreement, they begin another round of ………… today. 28. extreme She found it difficult to break into export market. 29. involve We need to examine all the costs in the project first. 30. deduct The cost of your uniform will be…………………… from your wages. Section 2: Language use (70 marks) I. Read the following passage and answer the questions that follow (30 marks) VietNamNet Bridge–Nine domestically owned information technology (IT) companies have decided to form an alliance, the Lien Viet Thanh Technology Joint Stock Company, which aims to produce and trade V-Open brand name laptops. According to Pham Thien Nghe, Chief Representative of the Vietnam Electronics Businesses’ Association, HCM City Branch, Vietnam’s WTO membership will bring about opportunities and challenges to the personal computer and laptop market. Now End of unit test.8.HP2 2 90% of personal computers are being assembled by domestic companies, while only 10% of laptops are being made by local companies. The statistics released by GFK, a market surveyor, showed that the demand for laptops of Vietnamese people is increasingly high and stable. More than 90% of the laptop market share is being held by foreign brand names, like Dell, Acer, Toshiba and HP. In fact, domestic companies have thought of expanding their market share, like CMS, Wiscom and Vibird, but they have not succeeded. This has prompted the founders of Lien Viet Thanh, who are doing IT business themselves, to set up a company powerful enough to raise the competitiveness of Vietnamese brand names. Lien Viet Thanh’s representative said that the biggest issue of the made-in-Vietnam laptop is the building of a trademark, while assembling technology has become global technology. No company can get involved in the whole production chain. There are only four or five companies in the world which specialise in producing the backbone parts of computers. They account for 60% of parts. Even big laptop producers in the world have to buy separate parts of laptops for assembly. In order to find a solution to the trademark issue, Lien Viet Thanh said that in the immediate time, the company will offer special post-sales services with preferential conditions. For example, the key parts of laptops will be guaranteed for three years. Lien Viet Thanh is planning to provide 1,000 laptops a month in 2007, 60% of which will be provided to students and priced at VND9 mil/ unit ($562.5). Choose the best answer 1. According to the article, what is true? a. Most of personal computers are made in Vietnam. b. Only foreign companies get involved in the whole production chain. c. It is not necessary to build a trademark for Vietnamese laptops . d. The Lien Viet Thanh Technology Joint Stock company wants to produce and trade laptops. 2. According to Mr. Nghe, what is the percentage of laptops made by Vietnamese companies? a. 60% b. More than 90% c. 30% d. 10% 3. The market for laptop computers in Vietnam described in this article is a. a declining market b. a mature market c. a growing market d. a home market What does each of the following underlined words/phrases refer to? 4. …… domestic companies have thought of expanding their market share, like CMS, Wiscom and Vibird, but they have not succeeded. (para. 3) 5. ………… 60% of which will be provided to students and priced at VND 9mil/ unit ($562.5). (last para.) Which words/phrases in the passage mean the following? 6. to promise to do, provide or replace something……………………… 7. a name that is used by a particular company………………… 8. a person who acts on behalf of another…………………………… Fill in each blank with ONE suitable word from the passage. Put it in its correct form or tense if necessary End of unit test.8.HP2 3 9. An increasing number of European firms are…………………………with Japan. 10. We provide a fast and good quality ……………………. II. Writing A . Write complete sentences by putting the words into the correct order. Begin each sentence with the underlined word(s). 1. The company / badly, / is doing / so / the number of employees / to be / is likely / reduced / 10% / by . 2. Of / this / all / produced /our / the / information /surveys / most . 3. A / market / for / a / of / buy / people / mass / is / product / that / a lot . 4. The design / very attractive / of / this model / is / not, / but / it’s / to use / than / the RL 202/ much easier /. 5. Their products / are / working / targeted / young / people/ at . B. Combine the following pairs of simple sentences (a&b) using appropriate joining words. Punctuate the sentence if necessary. 6.The company makes furniture. Barbara works for that company. 7. I met the woman. Her husband is the president of the corporation. 8. Summer is the time of year. The weather is the hottest then. 9. The man heads the R&D department. The man will be able to answer that question. 10. The company has gone out of business. This was designed in that company. III. Listening Part 1 Listen to the question and choose the best response. The recording will be played twice. 1. A B C 2. A B C 3. A B C 4. A B C 5. A B C Part 2 You will hear a customer telephoning a supplier about a filing cabinet he wants to order. Fill in the missing information. The recording will be played twice. Filing cabinet DL FK 08 Height: (6)………………………………………………………………………………… Colour in stock: (7)………………………………………………………………………… Cost of safety lock: (8)…………………………………………………………………… Delivery cost for filing cabinet: (9)………………………………………… Length of warranty: (10)…………………………………………………………………… This is the end of the exam paper ☺ End of unit test.8.HP2 4 Answer key: Key 1.c (reduction) 2. b ( continuously) 3. d (to) 4. d (achieved) 5. a (northern) 6. a (for) 7. a (volume) 8. b (since) 9. c (provided) 10. b (higher) 11. c 12. a 13. a 14. c 15. a 16. d 17. c 18. a 19. b 20. d 21. c 22. d 23. a 24. c 25. b 21 22 23 24 25 (un) attractive negotiations extremely involved deducted Reading 1. d (Lien Viet Thanh…) 2. d (10%) 3. c (a growing market) 4. domestic companies 5. 1000 laptops 6. to guarantee 7. trade mark 8. a representative 9. trading 10. service Writing . 1. The company is doing badly, so the number of employees is likely to be reduced by 10%. 2. Of all our surveys, this produced the most information. 3. A mass market is for a product that a lot of people buy. 4. The design of this model is not very attractive, but it’s much easier to use than the RL 202. 5. Their products are targeted at young working people. II. 6. The company for which / where Barbara works makes furniture. 7. I met the woman whose husband is the president of the corporation. 8. Summer is the time of year when the weather is the hottest. 9. The man who / that heads the R&D department will be able to answer that question. 10 The company where this was designed has gone out of business. Part 1 1. C 2. A 3. B 4. B 5. A Part 2 1. 157 centimeters tall 2. black 3. £15 4. free 5. 12 months TEST 1 Part 1 End of unit test.8.HP2 5 1. The train stops at Center City next. A. Sit next to me. B. I usually ride in the last car. C. Great, that’s where I get off. 2. Did you hear the news? A. Isn’t it horrible? B. Did you leave it here? C. Is it old? 3. Who is your supervisor? A. Sam is going tomorrow. B. It’s Mrs Clark, now. C. Mr Wilson is not very good. 4. Is the movie theater far from here? A. We moved here in 1996. B. It’s around the corner. C. Yes, an actor lives near here. 5. I went to the new Italian restaurant. A. How was the food? B. Do you want to rest? C. I don’t speak Italian. Part 2 Customer: Hello, I’d like to order a filing cabinet please. Supplier: Do you have the reference number? Customer: Yes, it’s DLFK08. First, I’d like to check some details please. Could you go through the specifications? Supplier: Yes, it’s 48 centimeters wide, 157 centimeters tall and 88 centimeters deep. Customer: And what colours do you have available? Supplier: We’ve only got black in the warehouse at the moment, but you can order it in red or blue. Its only takes 14 days. Customer:I don’t think I want to wait that long. Supplier: Do you want any of the extra features? Customer:What are they? Supplier: For £15 you can purchase a safety lock. Customer:OK. How soon can you deliver? Supplier: It takes four working days. There’s a delivery charge for goods under £ 50 but it’ll be free for you because the filing cabinet is £75. Customer: Good. And it comes with a warranty? Supplier: That’s right. 12 months warranty. Customer: Fine. I’ll give you my details then. It’s … End of unit test.8.HP2 6 . founders of Lien Viet Thanh, who are doing IT business themselves, to set up a company powerful enough to raise the competitiveness of Vietnamese brand names. Lien Viet Thanh’s representative. 3. B 4. B 5. A Part 2 1. 157 centimeters tall 2. black 3. £15 4. free 5. 12 months TEST 1 Part 1 End of unit test. 8.HP2 5 1. The train stops at Center City next. A. Sit next to me. B. I usually. competition, branding and your share of the market. a. who b. where c. why d. that 21. Beneton’s latest advertisement, …………. I saw yesterday, is very powerful. a. whom b. that c. which d. when 22.