As we walk along the street, we see displays in store windows and pictures on billboards.. But as soon as people began to make things to sell, advertising was found to be useful.. The me
Trang 1ĐỀ KIỂM TRA CHẤT LƯỢNG ANH VĂN – ĐỀ 16
Everyday we see and hear a great deal of advertising Newspaper are (1) of advertising Some advertisements are tiny want ads Others fill several pages Sometimes what (2) _ to be a comic strip mat turn out to
be advertising Magagines, too, carry advertisements As we walk along the street, we see displays in store windows and pictures on billboards At night, huge (3) signs flash in many colours All of these are advertising
Different as they are, all these advertisements are (4) _ in one important way They have the same purpose :
to get people to buy some product or some service
In the days of the cavemen there was no (5) _ There was no need for it But as soon as people began to make things
to sell, advertising was found to be useful The merchans of ancient Egypt hired criers to walk though the streets shouting or singing about the things they had to sell Newsboy still sometimes “ cry” their papers, and street vendors their wares
As more things are made to be sold and more people have services to sell, advertising grows Today it is one of the biggest businesses Every year billions of dollars are (6) on advertising
Advertising helps sell more things to more people This inturn makes it possible to produce more things to sell Sometimes it even helps make things (7) less In the beginning, for example, radios cost much more than they do today because they were turned out slowly and expensively (8) hand But advertising made more people want radios When manufactures began making them by the thousands, they found quicker and cheaper ways of (9) _ the job Because advertising starts us to buying and producing more things, it is sometimes (10) _ the spark plug of the business world
Comprehension
1 Find words in the selection which mean
2 Fill in each blank with suitable word
a Newspaper and magazines are full of
b Display in store windows, pictures on billboards, and huge electric are advertising
c Advertisements are in one important way: to get people to buy some product or some service
d The of ancient Egypt hired criers to walk through the streets shouting or singing about the things they had to sell
e Today advertising is one of the biggest
f Advertising more things and services be sold
g Billions of dollars are on advertising every year
h It also helps things cost less
3 Find the nouns of the verbs
4 Fill in the blanks with the correct form of “other”
a This pen isn’t working Please give me ( singular )
b This dictionary has a page missing Please give me _( the last one )
c He doesn’t need those books He needs ( all the remaining )
d There are thirty people in the room Twenty are from Latin America and _ are from _ countries
e Six people were in the store Two were buying meat _ was looking at magazines was eating a candy bar _ were walking around looking for more food
f This glass of milk is sour glass of milk is sour, too
g There are seven students from Japan are from Iran, and _ are from _ places
h We looked at four cars today The first two were far too expensive, but _ ones were reasonably priced
5 Rewrite the sentences using extra object “IT”
EX : To produce more things to sell is possible
This in turn makes it possible to produce more thing to sell
a Working here is exciting You must find it
b To settle the matter is my business I made it
c To advertise this new kind of soap is difficult They find it
Trang 2d To stimulate purchases is possible Advertising makes it
e To advertise is wasteful Many people find it
f They find that displaying goods in store windows for advertising is necessary They find it
g He doesn’t think that carrying too many advertisements in a magazine is good He doesn’t think it
h The teacher should give many examples to make the lesson easy to understand The teacer should make it
i They considered that being invited to your wedding party was a great honour They considered it
j We found the fact that she didn’t want to travel was strange We found it
k She made clear her objection to the proposal She made it
l I found him difficult to understand I found it
m All manufacturers think that advertising their products is useful All manufacturers think it
6 Rearrange the groups of words to Basic Noun Phrases with their Premodifier EX : very , pretty , a , girl A very pretty girl a avertisements, interesting, some
b hired, walking, criers
c same, the purposes
d ways, most, important, one, of , the
e pictures, on, the, billboards, the
f businesses, the, one of, biggest
g of, dollars, cent, every, the
h cavemen, the, the , of, days
i business, spark, world, of, plug, the, the
j huge, signs, electric
k Egyptian, other, merchans, ancient
l Charming, dress, a, young, pink, actress, in, a, film
m authentic, of, wide, a, materials, variety
n the, singers, popular, one, recent, of
7 Translate this funny story into Vietnamese Tom saw an advertisement in a newspaper for a beautiful, modern bicycle which cost 54,99 pounds, so he went to the shop which had put the Ad in and asked to see one of their wonderful bicycles The shopkeeper was very happy to show one to Tom, who examined it carefully and then turned to the shopkeeper: “ There isn’t a lamp on this bicycle, but there was one on the bicycle in your advertisement!” - “ Yes, Sir!”, answered the shopkeeper, “ but the lamp isn’t included in the price of the bicycle It’s an extra” - “ But that’s not honest”, Tom said angrily - “ Well, Sir!”, answered the shopkeeper calmly “ There is also a girl on the bicycle in our advertisement, but we don’t supply one of them with the bicycle either”
8 Give the correct form of words in bracket
1 It is ( 1 – EFFICIENCY ) _ to write by hand instead of using a computer
2 Any opposition to the rules is ( 2 – TOLERATE ) _
3 There was a sudden ( 3 – BURST ) of clapping and cheering as he rose to receive the Nobel Peace Prize
4 Crimes of violence were ( 4 – COMPARE ) _ rare until a few years ago
5 He’s just received ( 5 – COMPENSATE ) payments for the contract broken
6 He works for an ( 6 – ADVISE ) company for investment
7 The factory had to close down because of ( 7 – MANAGE ) _
8 His words sounded awful We looked at him in complete ( 8 – BELIEVE ) _
9 Bananas seem an ( 9 – LIKE ) _ diet for a wolf This animal is not fond of fruit
10 Her words are totally ( 10 – AUDIBLE ) : therefore we could not make out what she really meant to say
9 Find a word with different sound
10 Find the correct prepositions in each sentence
1 The torch doesn’t work The batteries must have been used _
2 Some people are indifferent _ their surrounding
3 I proposed to her but she turned me
Trang 34 What conditions are required _ a good choice of friends ?
5 Nothing can compensate the loss of my health.