How to become a business analyst Agenda Demystifying the business analyst role The skills needed to become a business analyst Learning paths to become a business analyst Best practices for standing out as a business analyst Closing notes and Q&A “A business analyst is a person who processes, interprets and documents business processes, products, services and software through analysis of data.” The skills needed to become a business analyst Business Analyst is one of the many data roles available for you
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I’m Adel Nehme, Data Science
Trang 6Best practices for standing out as a business analyst Closing notes and Q&A
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Demystifying the business analyst role
1
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“A business analyst is a person who processes, interprets
and documents business processes, products, services and
software through analysis of data.”
Wikipedia
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“A business analyst bridges the gap between the business
and IT.”
Wikipedia
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The Business Analyst Persona
DATA SKILLS
Beginner
■ Draw common visualizations and
extract simple descriptive statistics from data.
■ Understand the business applications
of data.
Business Analysts: Tying insights to actionable results to increase profitability & efficiency
Intermediate
■ A deep knowledge of the
business domain (e.g Finance) and the ability to report and communicate insights using data
■ A strong grasp of BI tools.
Advanced
■ Democratize access to data
insights
■ Close collaboration with
business leaders to influence business decisions
COMMONLY USED TOOLS EXAMPLE JOB TITLES
Data Analyst Business Analyst Marketing Analyst Supply Chain Analyst Financial Analyst
Spreadsheets
Excel Sheets
Business Intelligence Tools
Tableau PowerBI
Databases
SQL
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What business analysts do
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What business analysts do
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CHANGE & PROJECT
MANAGEMENT
Driving engagement
STAKEHOLDER ALIGNMENT
Data Analysis Functional Analysis
What business analysts do
Quantitative & Qualitative Methods
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What business analysts do
Quantitative & Qualitative Methods
Constant iteration
PROCESS OPTIMIZATION
What do we need?
REQUIREMENT GATHERING
Agile & scrum
CHANGE & PROJECT
MANAGEMENT
Driving engagement
STAKEHOLDER ALIGNMENT
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Exploratory Data Analysis
Calculate metrics effectively
Share data visualizations that uncover characteristics of data and feature
relationships with stakeholders
Trang 16✓ Filtering and analysis
Ensure data cleanliness and quality
2
Clean data to ensure accurate analysis
✓ Missing values in data
Trang 17Ensure that results and activities are aligned with business objectives
✓ Business strategy & Objectives
✓ Critical Thinking
✓ Strategic thinking
✓ Prioritization
Trang 18✓ Translate technical results
✓ Develop reports & presentations
✓ Craft audience specific stories
✓ Leverage data visualizations
Clear recommendations based on insights
2
Create recommendations based on data insights
✓ Business strategy & objectives
✓ Appropriate business context
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What business analysts do
Quantitative & Qualitative Methods
Agile & scrum
CHANGE & PROJECT
MANAGEMENT
Driving engagement
STAKEHOLDER ALIGNMENT
Data Analysis Functional Analysis
Trang 20Understanding business processes and impact of recommendations
✓ Create user stories
✓ Process maps and charts
✓ Stakeholder interviews
✓ Business Processing Modelling
Deliver a project plan
Trang 21Ensuring that project is measured accurately and iterated upon
✓ KPI setting and definition
✓ Measurement & Analysis
✓ Improvement & Control
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Change & Project Management
Avoiding scope creep and constant iteration
1
✓ Stakeholder alignment
✓ Stakeholder acceptance
✓ Aligning change initiatives
Developing minimum viable products and iterating from there
Keeping projects on track
Trang 23✓ Translate technical results
✓ Develop reports & presentations
✓ Craft audience specific stories
✓ Leverage data visualizations
Clear recommendations based on insights
2
Create recommendations based on data insights
✓ Business strategy & objectives
✓ Appropriate business context
Active feedback and alignment
3
Update project plans based on stakeholder feedback and ensure alignment
✓ Coordination & user feedback
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Where do business analysts work?
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Where do business analysts work?
✓ Forecasting & Modeling
✓ Sales data & revenue
and cost targets
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Salary range for business analysts
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The skills needed to become
a business analyst
2
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Modern analysts are experts in going wide
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
✓ Project planning and timeline analysis (e.g Gant chart)
○ Assign different tasks to different team members
○ Work with milestones
✓ Discuss timelines and dare to push back
✓ Stakeholder focused
PROJECT MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Example of a
Gant Chart
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Modern analysts are experts in going wide
✓ Become an expert in your field
○ Upskill yourself if necessary
✓ Know your strengths and weaknesses
○ Know when to ask for help
✓ We live in a complex world Be aware you can’t know everything and that that’s ok.
PROJECT MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
✓ Written analysis documents carry more weight than conversations in chats or email
✓ Speaking language <> Writing language
○ Spontaneous vs planned
✓ Create a logical flow in your document
PROJECT MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Example of a business case
writing document flow
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Modern analysts are experts in going wide
✓ Technical and non-technical stakeholders
○ Business leaders and data consumers
○ Data teams or engineers
✓ Create compelling presentations
PROJECT MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
✓ Summary statistics
✓ Probabilities & distributions
✓ Correlation, confidence intervals, outlier
detection
✓ Hypothesis Testing (Optional)
✓ Not a statistics expert
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
✓ Strong use of Excel and/or Google sheets
✓ Basic knowledge of forecasting &
machine learning (optional)
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
✓ Data Management (SQL)
✓ Low-code data wrangling platforms
(Tableau Prep, Power BI DAX)
✓ Command line tools (Optional)
✓ Python and/or R (Optional)
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Modern analysts are experts in going wide
✓ Data visualization & dashboarding
(Power BI, Tableau)
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Learning paths to become
a business analyst
3
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The skills needed to succeed as a business analyst
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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The skills needed to succeed as a business analyst
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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The data skills needed to succeed as a business analyst
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE TOOLS
PROJECT MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Maximizing learning for data skills
Consistency in learning is key
Project-based learning approach will maximize your chances of success
Share your work and develop a community
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Statistics resources
BEGINNER RESOURCES
INTERMEDIATE & ADVANCED RESOURCES
EXTRA RESOURCES
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Analytical techniques resources
BEGINNER RESOURCES
INTERMEDIATE & ADVANCED RESOURCES
EXTRA RESOURCES
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Databases & programming resources
BEGINNER RESOURCES
INTERMEDIATE & ADVANCED RESOURCES
EXTRA RESOURCES
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Business Intelligence tools resources
BEGINNER RESOURCES
INTERMEDIATE & ADVANCED RESOURCES
EXTRA RESOURCES
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Self paced online learning
Business Analyst Role is for
you if you enjoy
Decide if this is the right
path for you
Projects & portfolio
Develop a portfolio for your resume
Share your work
More learning resources
tutorials, cheat sheets, articles
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Modern analysts are experts in going wide
BASIC STATISTICS
ANALYTICAL TECHNIQUES
DATABASES &
PROGRAMMING
BUSINESS INTELLIGENCE
TOOLS
PROJECT
MANAGEMENT KNOWLEDGEDOMAIN BUSINESS ANALYSIS BUSINESS CASE WRITING COMMUNICATIONSTORYTELLING &
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Improving “soft” skills
Domain knowledge
1
Ensure you upskill on your field of choice, and perform and share
projects in your domain of choice
Project management
2
Consider upskilling paths in project management — but more
importantly, work on your own projects and learn to prioritize
Business Case Writing &
Storytelling & communication
3
Take up public speaking opportunities, share reports and writings
online, and work on your data visualization skills
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Best practices for standing
out as a business analyst
4
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Stand out as a business analyst
Prove you can do the job
1
Prove you can do the job by pursuing certifications and creating
relevant portfolio projects
Never neglect the business skills
2
Always adopt an outcomes-first mindset and approach
Business value
alignment business intuitionProduct and
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Business analyst: The backbone of a
data-driven organization
An essential part of a data-driven team
1
Business analysts are an incredibly important part of a data-driven
organization, as they are the layer between insights, and business
stakeholders within the organization
Insights driven, outcome focused
2
Business analysts leverage statistical analysis, modeling, analytics,
data communications, project management and more to deliver
insights that lead to improved business outcomes
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Business Analyst is one of
the many data roles
available for you
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LEARNING RESOURCES
CAREERS RESOURCES
Resources for you
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Q&A
LEARNING WITH YOUR TEAM?
CHECK OUT DATACAMP FOR BUSINESS
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Thank you