24 Figure 11: The usage on green products based on age of students in TUAF .... The current status of green products usage in Viet Nam According to Vo PetroTimes 2013, unlike other world
INTRODUCTION
Problems statement
The increase economy, industrial development, and urbanization process increasing population in Malaysia have led to two important happenings: an increase in the proportion of the middle class in the overall labour force and an overall increase in consumption This cause many problems in urban life such as water crises and solid-waste are becoming more prominent Solid waste relates to waste from goods used from household, such as garbage, refuse, sludge and other discarded solid materials (Haron, Paim, & Yahaya, 2005) In Malaysia, the concept of environmentally friendly is relatively new The Malaysian government has invested to protect environment However, inhabitants' knowledge on consumers’ attitude towards the green products are not high Moreover, the problems are whether or not
11 the Malaysian consumers aware green products, and how they recognize these products
In Vietnam, Definition of green product is also totally foreign to Vietnamese consumer, so it is become relative strange in many people As green products (eco- products) are fairly new for Vietnamese people, there are a little bit formal studies about green products and green consumption in general (Hai & Mai, 2013) Communist Magazine (Tap Chi Cong San) (2013) synthesized appraisals from different organizations on Vietnam’s current environmental state In this article, the author reported that the World Bank evaluates Vietnam to be ranked at 85th out of 163 countries with 59 score for The Environment Effectiveness Index Besides, a research of World Economic Forum displayed that Vietnam is one of the ten countries having the lowest air quality that put human's health in danger.(Thi & Giang, 2014) There are lots of previous study have been conducted based on the green products from last few decades However, small numbers researches about the purchasing habit of young consumers towards green product
Students are now more conscious for the environment and environment friendly products Environment conscious students want to know about the product before purchase, especially if the product is made from environment friendly ingredients or not Environment conscious students are not limited to the developed countries only, they are also available in the developing countries and many students of those countries are conscious about environmental factors
This important and interesting sector of marketing especially young consumers‘ green products purchase habit motivated me to work on this research topic (Bryman & Bell, 2007) My topic is “Assessing the current status of green products usage of students in TUAF and UMT”.
Objectives
The specific objectives of the study is to enable us to encompass on the followings:
1 Identified the factors affecting on the intention to use green products on students in TUAF and UMT
2 Proposed the solutions to develop using green product in students in TUAF and UMT.
Research questions
1 Does students have awareness on green products? Does they use green product?
2 Which factors that affect on consume green products?
3 What are the solutions to develop using green products in students?
LITERATURE REVIEWS
Definitions
By the late 1980s and 1990s, the notion of “green” products became somewhat trendier, and the practice of marketing products as such became more commonplace in niche markets But it wasn’t until the start of the 21st century when concerns over global warming and natural resource depletion began gaining momentum that
“green” went mainstream and began influencing the practices of product manufacturers (Atlanta, 2010)
Before we begin with how to identify a green product, we have to understand what the definition of a green product The terms “green” or “sustainable” often refer to products, services or practices that allow for economic development while conserving for future generations A green product as one that has less of an environmental impact or is less detrimental to human health than the traditional product equivalent While on the topic of defining a green product, you must realize that almost no product will ever be 100% “green,” since all product development will have some impact on the surrounding environment (Matthew, 2011)
The review on the existing literature, indicated that the trend of green purchase behaviour of consumers is closely influenced by a few determining factors While this is so, the question remains as to whether the same situation applies for consumers in Malaysia and Vietnam The authors found a few studies that emphasised this issue and which may provide the answer whether or not we can observe a trend on green
14 purchase behaviour by Malaysian and Vietnam consumers However, similar to the studies conducted overseas, the type of green product purchase investigated by researchers in Malaysia and Vietnam varies While some did not specify what the green products are (in this case, they use general green product) just like in the case of Abdul Wahid et al (2011), others specified the type of green product For example, Ahmad and Juhdi (2010) identified green products as organic products like rice, grain or bakery products, organic fruits and vegetables, organic dairy products, as well as meat, poultry and eggs In brief, the type of green product purchase varies among the previous studies
Consumers, who have environmental concerns, take initiatives to convert their behaviour to the environment friendly behaviour Emphasis on purchase green products instead of conventional products is called green consumers (Vernekar & Wadhwa, 2011, p.65) Numbers of green consumers are increasing day by day Consumers are getting more conscious for the environment and the products they use Some factors make the consumers to be green consumer from conventional consumers These factors include the coverage of media for environment, raising the level of information available about the green products than the previous time, attractive advertisement for the green products as well as more green substituted products (Peattie 1992, Strong 1998, cited in Jain & Kaur, 2004, p.189)
Consumers could have positive and negative evaluation for the green products They might have positive attitudes for the green products because these products are not harmful for the environment On the other hand they might have negative attitudes
15 for the green products based on their assumption that green products do not belong to superior quality, as claimed by the manufacturer Some consumers have negative assumption on green products because of the high cost of the products (Chang, 2011, p.19)
“Environmental awareness” definition is the shaping of environmental sensitivity which through the perceptive awake of environmental problems of the individual, and behave accordingly in their activities to protect the environment Since behaviours of each people against the environment is the result from a reflection of their environmental awareness (Saricam & Sahin, 2015)
Environmental knowledge is the terminology that indicates the level of environmental awareness among individuals, the relationship of different aspects of environment and the sense of awareness to conserve the environment for the future generation (Prashant, 2015) Considering the first factor “Attitude toward the behaviour”, “Environmental knowledge” is made used as a factor affecting the attitude of consumers toward green electronic products Similar approach has indeed been used in the study of Kumar (2012) and Ramayal, Lee and Lim (2012) This relationship is positively remarked in numerous previous studies (Fryxell & Lo 2003; Kalafatis et al., 1999; Kaiser, Wolfing & Fuher 1999; Petty & Cacioppo 1983 & 1986)
Overview of thesis
2.2.1 The current status of green products usage
2.2.1.1 The current status of green products usage all over the world
Consumers buy organics on a weekly basis (COTA) 2013) Tanushree,(2010) stated that organic foods are emerging as a global trend in food processing sector which accounts for 1-2 of total food sales worldwide Green purchasing is currently becoming an emerging trend in many countries in the world (Measuring the Green
Economy Appendeix 2, 2010) Customer’s attitudes are changing towards the environment to encourage innovation for conservation and the benefits from this source of innovation are certain to outlive past’s current generation (Radesh, Ndia, & Maheshwari, 2014)
According to the OTA’s 2016 Organic Industry Survey was conducted and produced on behalf of OTA by Nutrition Business Journal (NBJ), the demand for fresh organic was most evident in the continued growth of “fresh juices and drinks,” which saw explosive growth of 33.5 percent in 2015, making it the fastest-growing of all the organic subcategories in U.S (OTA, 2016) Purchasing more environmentally preferable products and engaging in other sustainable behaviours is becoming the “new normal” for the majority of American adult consumers, with approximately 80% of consumers reporting that they frequently or occasionally purchase so-called “green” products (The Shelton Group., n.d.)
The report Canada’s Organic Market: Growth, Trends and Opportunities, is found that there is a diverse consumer base for organics in Canada More than half of
Canadians buy organic products each week, while in British Columbia 66 per cent of consumers buy organics on a weekly basis
In Asia, Japan is one of the leading nations in the environment protection movement in general and green consumption in particular In 1980’s, simple activities like buying recycled paper, low-emission vehicle started, Eco-Mark program was launched in 1987 Pioneering activities by lots of environmentally conscious major companies and local governments, which stimulated competitors and neighbours And in 1994, Shiga prefectural government firstly formulated comprehensive guideline on green purchasing Until 1996, Green Purchasing Network (GPN) was established, and nationwide movement has started GPN and its members succeeded to make a nationwide big social trend in Japan Green Purchasing Law was enacted in 2000 and enforced in 2001 The result is, Findings from survey by GPN in 2002, among 802 companies, about 74% responded “their customers’ interest in green products have increased” and they estimated domestic market size of green products as 38 trillion yen(320 billion US$) (Hideki, 2013)
India is found to be a potential market of green products(Singh, 2004, 2013)
In India, consumers possess environmental consciousness and are concerned for environmental protection They actively support the environment by purchasing and consuming products (Prashant, 2015) Findings of the studies reveal that Indian consumers prioritize products and services from environmentally friendly companies, and are becoming choosy in their purchase behaviour in terms of preference for green
18 products, product quality, their competitive prices and their accountability in the retail stores (Radesh et al., 2014)
In Taiwan, The law was enacted in 1999 and year 2000 was a year of promotion and awareness More than 100 training had been conducted in different national, provincial, state and prefecture government agencies Starting year 2001, all government agencies were required to achieve 30% (in monetary terms) product procurement on environmentally preferable products, but not including service and engineering contracts In the year 2002, all government agencies were required to achieve 50% product procurement on environmentally preferable products(APO GPN, 2003)
2.2.1.2 The current status of green products usage in Viet Nam
According to Vo (PetroTimes 2013), unlike other worldwide counterparts, Vietnamese consumers have limited and superficial perceptions of environmental protection as well as low demands for environmentally friendly products whereas natural environment in Vietnam is presently at an alarming level
In the process of protecting the environment, Vietnamese Government has made continuous efforts to increase consumers‟ environmental awareness and to encourage citizens to engage in green consumption, which are considered as a practical long-term environmental solution (Hai & Mai, 2013) Besides, the contemporary worldwide environmental campaign named Earth Hour has also been immensely supported by Vietnamese Government as well as Vietnamese consumers and businesses in recent years (Thi & Giang, 2014)
Albeit the infancy of this advent in Vietnam, Vietnamese consumers have recently demonstrated their environmental concerns through the growing purchase of green products that can both save their energy and water spending and at the same time save the environment from harm (Thi & Giang, 2014) There are currently only about 200 (out of approximately 400,000 companies in Vietnam) which are officially registered for cleaner production certificates This creates difficulties at the first step (qualification) of the procurement process (Ty, Anh, & Perera, 2009)
2.2.1.3 The current status of green products usage in Malaysia
Malaysians’ awareness of green living is at its infant stage as compared to people in the western countries As a step towards promoting sustainable consumption practices among Malaysians, the Malaysian government (specifically in the state of Selangor) has publicized various strategies to implement sustainable development This includes both production and consumption practices In addition, the government has also opted for social advertising to educate and increase awareness about such issues among the public This is consistent with Consumer International’s suggestions that consumption reformation should be undertaken That is, consumer consumption behaviour and lifestyle should be changed in line with sustainable consumption concepts (Kumar et al., 2009)
More environmentally friendly waste disposal options other than landfill include composting and recycling Quite simply, recycling may be defined as finding new ways of using discarded materials (Hussain et al., 2015) As a step towards promoting sustainable consumption practices among Malaysians, the Malaysian government (specifically in the state of Selangor) has publicized various strategies to
20 implement sustainable development This includes both production and consumption practices In addition, the government has also opted for social advertising to educate and increase awareness about such issues among the public (CI-ROAP, n.d.)
As the role model to all people in the country, Tan et al (2010) indicated that Malaysian government has implemented various strategies for sustainable consumption and development Initiated policies such as encouraging car-pooling, providing incentives to green product producers and manufacturers, and encourage consumers to behave in green manner or purchase green products that initiated by Malaysia government in order to enhance environmental sustainability (Tang, 2014)
2.2.2 The factors affect the intention to use green products in some countries on the world
Green consumerism has increasingly received attention since the increased level of consumer awareness towards green products(Aman & Hussein, 2012) Along with a variety of actions to protect the environment, environmentally preferable purchasing (EPP), often referred to as “green purchasing” has been an emerging trend over recent decades all over the world (Hai & Mai, 2013) In the study of Md Minur Rahman about the green products purchases intentions of the young & native Swedish consumers His survey had been conducted by the author in two big cities in Sweden, which are Stockholm and Umeồ Where the author tried to collect data from both male and female consumers with different age groups and professions The result are attitude, knowledge and friends and family influences are considered as the three factors on the green purchase intentions of young Swedish (Rahman, 2013)
However, in a Tan Booi Chen and Lau Teck Chai study found personal norm, government’s role are two main factors on consumer’s attitude on green products In the study, consumers who supported the increase in governmental spending for environmental causes were willing to sacrifice economic growth for environmental protection, and considered themselves as environmentalists And consumers feel morally obligated to protect the environment and to save the limited natural resources from being used up Environmental issues are very important to the consumers and it evoked their positive feelings on the green products The results supported earlier studies; personal norm is a powerful motivator of environmental behaviour (Chen & Chai, 2010) the exploratory factor analysis for the perception on green products resulted in five factors: namely, green packaging, green product value, eco-label, green corporate perception, and green advertisement Theoretically, these five factors were considered valid and usable (Aman & Hussein, 2012)
METHODOLOGY
Objects and areas of study
Target groups: Undergraduate students in TUAF and UMT universities Time: From May, 2017 to September, 2017
Location: TUAF in Thai Nguyen, Vietnam and UTM in Terengganu, Malaysia
The data were collected from two Universities in Malaysia and Vietnam by the - drop off survey of questionnaires In Malaysia, the data were collected by my friends in the summer of 2017 Convenience sampling procedure of the probability technique has been chosen for data collection In Vietnam, the data were collected by TUAF’s students and myself.
Research contents
1, To identify the factors affecting on the intention to use green products on students in TUAF and UMT
2, To propose the solutions to develop using green product in students in TUAF and UMT
Methodology of research
Appropriate collection of data is an essential part for conducting a successful research However, there are some methods used in research for collection of data Quantitative, qualitative and mixed methods were used in the study The quantitative and qualitative methodologies are the two well-known and widely used by researchers, in the field of business and management study Principal differentiators
28 of the qualitative and quantitative are data collection and analysis technique Numeric and non-numeric data are the two different qualities of the quantitative and qualitative method (Saunders, Lewis, & Thornhill, 2007) Where quantitative method use survey to collect data Based on questionnaire made for sample and analyses those data as numeric way through different statistical technique or software On the other hand qualitative method use interview base on some questions In this method the researcher takes interview of his/her selected people Then, researcher interprets data gained through interview of the people by his/her own words (Saunders, Lewis, & Thornhill, 2009)
The area of study was confined to two universities namely UMT and TUAF The data collected for the study through a structured questionnaire adapted from a previous research The study consists of both primary and secondary data Convenient random sampling technique was adopted to determine the sample size The data for the study were collected from 360 students in two universities.
Data collections
In case of data collection there are two techniques that are normally applicable for collection of data These are the probability and non-probability sampling techniques Probability sampling is sampling technique where the single sample unit confirmed to be selected from the target population However, in the non-probability sampling it is not confirmed that each sample unit could have chance to be involved in sample from the target population (Shiu, Hair, Bush, & Ortinau, 2009) This study was based on the quantitative method which requires more numbers of respondents for survey than few persons interview of qualitative method In case of data collection
29 from the participants, the convenience sampling from the Non-probability sampling technique was used Because convenience sampling helped the research to get required samples for analysis by the SPSS About 360 questionnaires were interviewed among participants for the survey Participants were selected under different criteria like sex, age, nationality with students in UMT and ethnicity with students in TUAF Therefore, that any reader of this study can understand number of male and female participants, their age and profession at a glance by the chart in empirical findings
-A survey was conducted in students of TUAF and UTM through the prepared questionnaires
-Filed observation was also conducted at dormitories, lecture rooms and other places in the campuses of TUAF and UTM
To quantify and statistical analysis of my observation, 160 students in TUAF and 200 students in UMT were selected as sample of survey for this research Credibility of data for my observation of the social world depends on my quantification of the observation, for this purpose SPSS is the right tool for statistical analysis of the data Based on theory and deduced hypotheses questions are formed to collect the data (Saunders et al., 2007; Shiu et al., 2009)
-The secondary data relating to green products usage of TUAF and UMT was collected and studied This may consist previous research papers, reports or university annual reports
- The data collected were analysed by SPSS software for the targeted information
The aim of the research is to find out the correlation between one dependent variable and different independent variables This is how analysis procedure helps to measure the relationship between two different variables (Pllant, 2007)
Interpretation of these data through the SPSS provided me the clarification of laws Considering theory, formulation of hypotheses, usages of 360 samples and quantification of the data gained from the samples let me conclude that my research philosophy following positivism (Saunders et al., 2007; Shiu et al., 2009) The thesis analyse will follow by this steps:
1)Descriptive Statistics: (Quantitative) are worked by compare the frequency between different groups according to the control variable
2)Verification of Cronbach's alpha reliability:
Reliability refers to the scale of measurement, where one scale is called reliable if continual measures are considered and those repeated measures are producing the same or consistent result for the reparation In order to ensure reliability, several measures have been taken during this study Cornbrash‘s Alpha is an objective measurement of reliability which is measured for the questionnaire (Bryman & Bell, 2011) In this study, described that the minimum acceptable reliability was 0.5-0.6 Besides that, an objective research methodology has been followed to ensure the maximum reliability of the study(Kent,
2007) The minimum acceptable Corrected Item-Total Correlation was ≥ 0.4 and the data
31 of Cronbach's Alpha if Item Deleted was ≥ 0.6 and < Conbach’s Alpha (Hoàng & Mộng Ngọc, 2008)
Before testing the values of the scales by the factor analysis EFA, author have to check Kaiser-Meyer-Olkin Measure of Sampling Adequacy and Bartlett's Test of Sphericity The results of KMO test satisfy conditions 0.5 ≤ KMO ≤ 1 (Hoàng and Mộng Ngọc 2008 P31) Barlett's test of sphericity is a statistical quantity used to consider the hypotheses of unrelated variables in general If this test is less than or equal to 0.05, the test is statistically significant, using the results of the EFA analysis (Hoàng & Mộng Ngọc, 2008)
4) Correlation among independent variable and dependent variables:
Correlation analysis is an analytical procedure which measures the relationship between two variables through; the power and way of the linear association The strength of the relationship is measured by the value range from -1.00 to 1.00 The value 0 describes no association between variables and 1 is complete positive and -1 indicates complete negative association existing between variables (Pllant, 2007)
A regression analysis was performed to determine the causal relationship between intention-to-consume and independent variables: attention to price, health, kinds of
GP and role of university
The regression model will find the independent variables that affect the variable dependence and the independent variables do not affect the variable
32 dependence With variable variables, the regression model also changes the positive (+) or negative (-) direction, or the positive or negative effects
To assess the suitability of the regression model, the author based on the coefficient of determination R square The R square indicates that the variation of the dependent variable (Y) is explained by the independent variables (Xi) in the model The value of R square is between 0 and 1:
When R square = 0 we conclude that dependent variables and independent variables are not related
When R square = 1 we conclude that the regression line is perfect
Regression analysis also indicates that polyploid status exists Multi-state is a state in which independent variables are closely related To test multi-collinearity, the author uses the VIF If the coefficient is 0.05 Thus, the homogeneous covariance condition was satisfied that there was no difference in the variance between the two groups
Thus, the author could use the T test results in Equal variances assumed At TUAF, the sig value of the T test was Equal variances assumed sig = 0.530> 0.05
So, the H1 hypothesis could be rejected (table 15) Since the author concludes there was no basis for concluding the difference in intention to use GP between male and female groups of gender control variable
In UMT, the sig value of the T test was Equal variances assumed sig 0.019 0.05 Therefore H3 hypothesis could be rejected Thus, the author concludes that there was no basis for concluding the difference in intention to use GP between Kinh and other groups of ethnicity Control in TUAF
In table 16, the sig value >0.05 So hypothesis H4 could be rejected We could conclude that there was no deference in intention to consume GP between Malaysian, Chinese and others group
In table 15, the sig value of age affected consuming GP in students at TUAF was 0.000 < 0.05 So, the results accepted H5 hypothesis There was significant effect between age and intention using GP in students at TUAF
From table 16 showed that sig value of age equal variances assumed and not assumed were 0.398 and 0.392 respectively >0.05 Therefore, H6 was rejected can concluding that age in students at UMT was not impact using GP
In TUAF, environmental science and management was one of the major of university So there was no surprise that sig value equal 0.027 < 0.05 Thus H7 was accepted and there was a significant impact between major and intent consumes GP ( table 15)
In UMT had no environmental major, but the thinking about using GP between other majors wasis different Because sig value from table 16 showed that sig = 0.19
< 0.05 It can accept H8, that students from different major have different mind about
Table 15: Independent Samples Test in TUAF
Levene's Test for Equality of Variances t-test for Equality of Means
F Sig t Df Sig (2- tailed) Mean Difference Std Error
95% Confidence Interval of the Difference Lower Upper
Equal variances assumed Equal variances not assumed
Equal variances assumed Equal variances not assumed
Equal variances assumed Equal variances not assumed
Equal variances assumed Equal variances not assumed
Table 16: Independent Samples Test in UMT
Levene's Test for Equality of Variances t-test for Equality of Means
95% Confidence Interval of the Difference Lower Upper
CONCLUSIONS AND RECOMENDATIONS
Conclusions
In conclusion, there were some independent factors that impact on using GP in students at TUAF It was the health concern having negative effect on using green products in students Beside, healthy problem also impacted intention consume GP in students People who have weak health could have trend want to use GP The results showed that students in TUAF will interest to GP if had no too much kinds of
GP Could be if there were too much kinds of GP, students could not recognize what is GP? Students in TUAF could be attend to GP if their university give some role relate to GP such as there were meeting to GP for students, or organizing environmental awareness activities or use GP as a status symbol of university And the last, price was one of the also important factors that effect on GP usage among student In dependent variable, major and age had effect on consume GP of students Thus, in this study concluded major, age, health concern, kinds of green product, university’s role and price are factors impact on GP usage among students at TUAF Besides, from table 14 showed that kind 1 in kind of green product was not accept because conbrach’s alpha if item deleted larger than conbrach’s alpha, so kind 1 (Green transports) was not appreciated by students Visibility and volunteer did not affect green consumer because there are no values satisfy
In UMT, attitude had positive effect on using green products in students in UMT Price was negative effect on using GP of students in UMT This means that students in UMT could choose GP which had cheap price Role of university, health problem and volunteer in use also impacted on using GP in students at UMT In
52 dependent variable, gender and major relate to consumption of GP in students at UMT So, attitude, price, university’s role, health, volunteer, gender and major were factor affect using GP in students at UMT While similar with TUAF, visibility also did not affect GP consumer Health 2 means “i want to protect my health so I use green products” was not satisfy because conbrach’s alpha if item deleted bigger than conbrach’s alpha It was clear those students when they have a bad healthy, they will have trend to use GP.
Suggestions and recommendations
Based on the results of the study, the authors propose some solutions to improve the intention to buy safe products as follows:
To develop GP consumption, schools should launch programs to disseminate environmental knowledge related to the using of green products It has helped raise awareness of consumers and raise awareness of environmental protection through GP consumption
The consumer's interest in health can give rise to the idea of purchasing safe food in them as conclusive in the study In fact, TUAF is considered one of the four leading National Agricultural Universities in Vietnam Their mission is to provide higher education, conduct research and technology transfer in the fields of agriculture, forestry, rural development, environmental and natural resource management to contribute to the socio-economic development in the midland and northern mountainous provinces of Vietnam So, the university can implement nutritional counselling and health promotion programs to improve students'
53 understanding of food-related health It will raise the awareness of safe food consumption and promote the consumers' willingness to buy GP
Students will be interest GP if their university give some role relate to GP such as there are meeting to GP for students, or organizing environmental awareness activities or use GP as a status symbol of university On the face of the subject, the information through the mass media has not high credibility, so the nature of the purchase intention is not high To increase the influence of mass media on future purchases, schools need to transmit accurate, authentic information that will build trust among consumers and increase their buying intent
Build value chain safety To build a safe food production and trading system derived from production: to identify and stabilize the safe land areas for production, apply the VietGap standards for the production and use of production varieties safe Next is business: researches on the use of clean packaging, bar code printing on products to manage the origin of products use mechanical, physical and chemical measures in food preservation Ensure safety standards
These suggestions and suggestions helped answer the fifth research question of the thesis to propose the solutions to develop using green product in students in TUAF and UMT
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Table 17: Reliability Statistics in TUAF
Cronbach's Alpha if Item Deleted
Table 18: Reliability Statistics in UMT
Cronbach's Alpha if Item Deleted
Table 19: KMO and Bartlett's Test in TUAF
Kaiser-Meyer-Olkin Measure of Sampling Adequacy 0.671
Table 20: KMO and Bartlett's Test in UMT
Kaiser-Meyer-Olkin Measure of Sampling Adequacy 0.535
ASSESSING THE CURRENT STATUS OF GREEN PRODUCTS USAGE OF STUDENTS IN THAI NGUYEN UNIVERSITY OF AGRICULTURE AND FORESTRY AND UNIVERSITI MALAYSIA TERENGGANU
As a student in Thai Nguyen university of agriculture and forestry who run research project with Universiti Malaysia Terengganu, I am conducting a research on factors influencing to use green products Your answer questionnaire will be treated confidentially
Thank you for your time and consideration Your great input will make this research be successful
Should you need further information, do not hesitate to contact me at: Thuthaok45@gmail.com
Name of student: Nguyen Thu Thao
Major: environmental science and management
Thai Nguyen university of agriculture and forestry
Part A: Demographic Information Please tick (√) ONE in the appropriate box below
Malaysia Asian European Others, please specify
Kinh group Ethnic people, please specify
3 ) What year are you in University?
First year Second year Third year Final year
6) Your income level (Please specify)
( If you are student who has scholarship from university, please specify)
Part B: Please respond to the following statement on your trust and confidence towards your Satisfaction.Use the scale provided below by marking (√) each statement to reflect your view
A green product as one that has less of an environmental impact or is less detrimental to human health than the traditional product
2 Using green products is a wise idea
3 I like the idea of using green products
4 Using green product is pleasant
1 Green transports such as publish transports, transports use green
2 Consumer green products such as shampoos, showers, domestics,
3 Agricultural green products such as vegetables, fruits, food crops,
3 Green products are cheap so I can
4 Green products are expensive so I cannot use it
5 Green products are expensive but I still use it
1 There are meeting to PR green product for students
3 Using green products is a status symbol
I have seen what others do using green products at many places
2 I see green products at many
3 A green product is not very visible in places
1 I have good health so I do not need use green products
2 I want to protect my health so I use green products
3 I’m not good healthy so I use green products to improve my