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Tiêu đề Reasons Why Acecook Becomes One of the Best Companies to Work for in Vietnam in 2019
Tác giả Group 4
Chuyên ngành MGT103
Thể loại Group Assignment
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Số trang 13
Dung lượng 5,21 MB

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The instant foods created bythe company are of high quality and are sellingwell in the market today.History of Formation and Development To have success today, ACECOOK has had to go thro

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ACECOOK COMPANY

You are required to write a report on the reasons why Company X becomes one of the best companies to work for in Vietnam in 2019

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growth, but sometimes it also presents some risks and challenges A business or brand that wants to be effective and competes strongly with other competitors in the market needs a good marketing strategy and product quality This will create confidence for customers to use the product for longer In particular, ACECOOK - a famous instant noodle brand in Vietnam has created a lot of quality products with many different flavors that meet different tastes of each different customer During the process of formation and development, the brand has created strong changes to create a

fixed foothold in the market

INTRODUCTION

ACECOOK is a leading instant food production

company in Vietnam The company specializes in

manufacturing and convenience food such as

noodles, pho, etc The instant foods created by

the company are of high quality and are selling

well in the market today

History of Formation and Development

To have success today, ACECOOK has had to go through many ups and downs in the market

In 1993, Vietnamese food company, ACECOOK, MARUBENI, and Japan Economic

Cooperation Association JAIDO cooperated and established the joint venture company VIFON ACECOOK [ CITATION Doa1 \l 18441 ] This is a stepping stone to have a company as big as it is today After the establishment, the company researched and released the first

Popular products in the early stages http://kyluc.vn/tin-tuc/top-bep-vang/hanh-trinh-viet- nam-san-pham-viet-nam-the-best-of-vietnam-de-cu-The first product of Acecook

https://acecookvietnam.vn/lich-su-hinh-thanh/

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18441 ] And not exceeding the company's expectation, in 1999, ACECOOK Company won the title of Vietnamese high-quality products for the first time, following that the company had a new breakthrough, launching instant noodles Hao Hao in 2000[ CITATION Doa1 \l

18441 ], this is a big turning point, creating a big jump for the company and helping the company thrive in the market For the company to develop stronger and to bring the

product to more consumers, in 2003, ACECOOK expanded its export markets to other countries such as the US, Russia, China, and completed Get the system from north to south[ CITATION Doa1 \l 18441 ] In 2004, the company officially changed its name to ACECOOK Vietnam Co., Ltd and moved its factory to Tan Binh Industrial Park And until

2008, ACECOOK Vietnam Co., Ltd changed its name to ACECOOK Vietnam Joint Stock Company[ CITATION Doa1 \l 18441 ]

Prize

With the company's efforts and strong

development in recent years, ACECOOK has

achieved many proud awards such as: Achieving

the title of Vietnamese high-quality products for

six consecutive years[ CITATION Doa1 \l 18441 ]

This proves that ACECOOK's products are

guaranteed to be of high quality and reliable,

which also helps the company to build trust in

many customers and attract more customers In

addition, ACECOOK also won the Gold Brand,

Golden Dragon Award, First Class Labor Medal, and especially received the title of high-quality Vietnamese goods and ranked 81st in the VNR500 ranking - Top 500 enterprises Largest in Vietnam; Celebrating the medal "For the development of Industry and Trade"; Award "Famous ASEAN Brand" [ CITATION Doa1 \l 18441 ]

Vision and Mission

The company has tried its best to develop for many years with the pre-set vision of "To become a leading food producer in Vietnam with sufficient management capacity to adapt

to the globalization process"[ CITATION ACE20TNSM \l 18441 ] And with the mission set out before is "Providing high-quality products services to bring HEALTH - SAFETY - SAFETY for customers"[ CITATION ACE20TNSM \l 18441 ] ACECOOK has complied very well with the mission set out before, always put product quality first to give consumers good health and

Prizes https://www.bachhoaxanh.com/kinh-nghiem-hay/gioi-thieu-ve-thuong-hieu-vina-acecook-989844

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Target

As we all know a business or company wants to be successful, it needs to have clear goals and strategies And ACECOOK too, they want the company's products not only to be popular

in Vietnam but also to reach out to the world[ CITATION ACE20MT \l 18441 ] Therefore, ACECOOK Vietnam has constantly tried its best in product development and committed to launching better products with higher quality to the market to meet the tastes and needs of the day The higher the customer base and the convenience for customers to prepare food, have a full, delicious meal and save time

Production Process

Whether a product is of quality assurance and delicious or not depends on the

manufacturing process of that product ACECOOK did not hesitate to introduce the

production process of the company's products to customers They have selected fresh ingredients and absolutely do not use chemicals to create noodles or seasoning packages in the product To have a delicious bowl of noodles, the process of creating quality noodles is the most important They create noodles by many combined stages from preparing flour ingredients to mixing dough, soaking, then they cut the noodles into different round, flat and steamed, sliced and discarded In a mold, the noodles are then dried and cooled After the noodle-making process was completed, they used automatic devices to add seasoning packages and piles of product, then they checked the product quality[ CITATION

ACE20QTSX \l 18441 ] and carried out piles to deliver for the market sales

Products of ACECOOK

ACECOOK was originally just a brand specializing

in instant noodle production However, in order

to maintain its leading brand reputation for many

years and keep up with new trends, the company

has researched and produced a variety of other

products such as instant noodles, pho, noodles,

vermicelli, spaghetti and salt dipping

1 Noodles:

https://www.facebook.com/milymodernvn/posts/1279494 412219302/

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Wrapped noodles:

Hao Hao Noodle, which is the most successful of all

instant noodles, is the best-selling noodle in Vietnam In

addition, instant noodles also have udon, non-block fried

noodles, especially spaghetti

Cup - bowl –

tray noodles:

When traveling, picnic or

eating on the spot but there are no bowls and

chopsticks available, cooking noodles in a box will be

easier and more convenient Therefore, the company

has upgraded models to suit the needs and tastes of

users

2 Pho and vermicelli:

In addition to noodles, pho and vermicelli are the dishes

chosen by many customers, suitable for a variety of dishes

every day

3 Salt:

Recently, the company offers customers a very special dipping seasoning made from salt and blended with many other spices according to a long-standing recipe This salt can be eaten with fruit, cucumber, ect and combined with a number of other

dishes

Social Activities

New Year Reunion with ACECOOK:

http://thieulamua.com/san-pham/thung-mi-hao-hao-tom-chua-cay-30-goi/

https://isaac.vn/danh-sach-san-pham-cua-acecook-1Hao Hao Salt

https://www.lazada.vn/products/com bo-2-lo-muoi-cham-hao-hao-tom-chua-cay-i571998237.html

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Vietnamese, when it comes to spending time with relatives Enjoying the traditional Tet holidays at home is a special desire, particularly for those who work, study far away Many people, nevertheless, are forced to set aside this

easy but profound joy due to a variety of factors

Therefore, on the occasion of the Lunar New Year

2019, ACECOOK Vietnam cooperated with Thanh

Nien Newspaper and the Ho Chi Minh City

Student Support Centre to organize the New

Year's reunion program to support 2500 free

tickets to bring students in difficult circumstances

in Ho Chi Minh City to come back home to

celebrate Tet

“Primary School Food Safety and Hygiene” Competition in 2018

In 2018, Education and Training Department in Ho Chi Minh City organized the contest

"Primary food safety and hygiene" with the sponsorship of ACECOOK, DUTCH LADY and FRESCO

32https://acecookvietnam.vn/cuoc-thi-an-toan-ve-sinh-thuc-pham-cap-tieu-hoc-2018/

43https://acecookvietnam.vn/cuoc-thi-an-toan-ve-sinh-thuc-pham-cap-tieu-hoc-2018/

With the goal of equipping knowledge of food hygiene and safety for not only two groups,

21Tếết sum vầầy https://acecookvietnam.vn/tet-sum-vay-cung-acecook/

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cook food for children at home, helping to reduces the risk of food poisoning.

Happy Scholarship

This is an annual scholarship program started

by ACECOOK Vietnam Joint Stock Company in

2016 with the goal of bringing happiness to

society by sharing hardships and encouraging

students who overcome obstacles to succeed

in their studies For example, for the

academic year 2020-2021, ACECOOK Vietnam

has awarded 200 scholarships to 17 universities across the country ACECOOK Vietnam Corporation hopes that by providing financial assistance, students will be able to focus on their studies and develop into high-quality human resources who will contribute to the country's economic future

Besides that, ACECOOK also organized “Happiness concert by ACECOOK Viet Nam 2017”, donated thousands of Hao Hao noodle boxes to people in area affected by the storm or flood

WHY ACECOOK IS ONE OF THE BEST COMPANY

TO WORK FOR?

Employee policies

Currently, ACECOOK has expanded its production scale, sales branches in most stores in Vietnam, bringing job opportunities to thousands of people To attract a large number of employees to work, the company has introduced a variety of welfare policies, which are suitable for each position in the company.Besides the mandatory policies for employees in the labor code, the company also offers ideal conditions for bonuses and vacations

5 5http://scholarship.acecookcareer.com/

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Welfare regime

Firstly, ACECOOK company has an annual health care policy for its employees In

addition to the health insurance and social insurance policies prescribed by the state, the company also applies for accident insurance to minimize the financial if the

employee has an accident or gets sick Employees working in factories, in direct

contact with machinery and processing materials will be equipped with a full range

of workwear including hats, masks, gloves and clothing that are both safe and clean Office staff are also provided with office uniforms, providing synchronization in

employee management

Secondly, the company serves meals and overtime

meals in a private kitchen Ensuring quality,

nutrition and hygiene for all employees in the

company Besides, expenses for business trips are

supported by the company including

transportation costs, accommodation, meals and

other outside expenses

Finally, the company also has a separate senior

benefit[CITATION coo1 \l 18441 ]

Vacation and bonus policy

Periodically reviewing six months or on New Year's Day and major holidays (2/9,

30/4, 1/5), the company will have rewards and gifts to motivate employees to have good achievements based on their performance In addition, the company also

organizes domestic or international tours for employees to have a chance to relax

once a year[CITATION coo1 \l 18441 ]

The company has maintained its position as the number one instant noodle supplier in

Vietnam for many years, proving that ACECOOK has focused on the development of product quality On the other hand, to develop comprehensively requires a lot of brainpower and

efforts of many people, including the leaders and senior employees of the company That

has shown that the company is very interested in attracting talent in many different forms

and benefits, bringing abundant and quality human resources to develop the company to a

higher level

ACECOOK & the Process of Construction Work Environment

Promote Social Innovation

Ho Chi Minh City, March 23, 2018, ACECOOK Vietnam is honored to be ranked 9th in the Top Best Workplaces in the Consumer Goods Industry (FMCG Food & Non - food) 27th (up 17

https://www.facebook.com/AcecookVietnam.vn/posts/3

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survey results, more than 62,000 people are working in more than 600 companies

Goal 3H (Happy) of ACECOOK Vietnam

- HAPPY consumers

- Employee HAPPY

- HAPPY society

Infrasturcture

In order to expand infrastructure, invest in the best working environment, bring happiness to all employees, meet the increasingly strong development of ACECOOK in the future, after 11 months of construction, the building ACECOOK Vietnam's new office was officially inaugurated and put into operation from September 2018 The project includes a basement with six floors, construction area of 11,433m2, total investment of 12 million USD and a workplace for more than 400 employees Inside:

Ground Floor: Instant Noodles Studio with complete information about instant noodles from raw materials to production processes and finished products, intended for visitors

First floor (mezzanine floor): The restaurant is decorated with a youthful and modern style like a coffee shop space

Second Floor: Quality Assurance Department, with the most modern laboratory equipment and systems of research machines to ensure better implementation of the philosophy: Safety - Peace of mind for all company products

Third floor - Fifth floor: Office area of employees

In particular, in the staircase connecting the floors, there is also a "Conversation Area" with open, green space, creating a sense of relaxation for staff to exchange, discuss and stimulate the light create and increase work efficiency

Workspace Layout

Non-stop learning is considered an inevitable part of company culture At ACECOOK, every employee, regardless of position, needs to continuously improve their knowledge and skills ACECOOK implements practical training programs to develop employee skills This is not only seen as a reward but also a responsibility of each person At ACECOOK, each employee is

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the company are encouraged to share their career goals and dreams At least twice a year ACECOOK will conduct a review to provide feedback on performance and future prospects With a large company scale and diverse industries, ACECOOK offers a great working environment for those who are willing to try, learn and develop their careers ACECOOK is a dynamic and flexible organization, so it will bring rich work opportunities, expand or rotate jobs

In 2017, ACECOOK Vietnam was honored to be ranked 11th in the FMCG industry (FMCG) by ranking "100 best places to work in Vietnam" ACECOOK offers rich, attractive and challenging career opportunities for every employee who can develop their career, balance the quality of work and life In Vietnam, ACECOOK is built on the foundation of respect for human values, compliance with the law, and responsibility to the social community The company always pays attention to its employees, helps them grow and feels happy when they stick with the company

In order to help employees promote the spirit of teamwork, balance work and life, ACECOOK regularly organizes useful sports activities, participates in sports events at the Tech Park, cultural programs technology during major holidays, knowledge competitions Besides, team building activities are also regularly held as opportunities for members to have fun, develop soft skills and promote their spirit group

CAREER OPPORTUNITIES

There are lots of types of careers; therefore, there is a variable choice for people to apply for working such as Marketing, Finance Logistic, Sale, R&D, etc Also, currently, Acecook Vietnam companies are located in four cities: Ho Chi Minh, Ha Giang, Binh Duong, Vinh Long As a result, it is easy for people to apply to

In recruitment of company, the company recruit two groups: group of unskilled workers (manual labor group) and intellectual labor group Therefore, both can apply even have or

do not have degree of university

Especially, ACECOOK Vietnam Joint Stock Company also gives opportunities for newly graduated students through ACECOOK Fresher recruitment process This is regarded as a humanitarian recruitment plan that helps the society when currently in Vietnam, the

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