The instant foods created bythe company are of high quality and are sellingwell in the market today.History of Formation and Development To have success today, ACECOOK has had to go thro
Trang 1ACECOOK COMPANY
You are required to write a report on the reasons why Company X becomes one of the best companies to work for in Vietnam in 2019
Trang 2growth, but sometimes it also presents some risks and challenges A business or brand that wants to be effective and competes strongly with other competitors in the market needs a good marketing strategy and product quality This will create confidence for customers to use the product for longer In particular, ACECOOK - a famous instant noodle brand in Vietnam has created a lot of quality products with many different flavors that meet different tastes of each different customer During the process of formation and development, the brand has created strong changes to create a
fixed foothold in the market
INTRODUCTION
ACECOOK is a leading instant food production
company in Vietnam The company specializes in
manufacturing and convenience food such as
noodles, pho, etc The instant foods created by
the company are of high quality and are selling
well in the market today
History of Formation and Development
To have success today, ACECOOK has had to go through many ups and downs in the market
In 1993, Vietnamese food company, ACECOOK, MARUBENI, and Japan Economic
Cooperation Association JAIDO cooperated and established the joint venture company VIFON ACECOOK [ CITATION Doa1 \l 18441 ] This is a stepping stone to have a company as big as it is today After the establishment, the company researched and released the first
Popular products in the early stages http://kyluc.vn/tin-tuc/top-bep-vang/hanh-trinh-viet- nam-san-pham-viet-nam-the-best-of-vietnam-de-cu-The first product of Acecook
https://acecookvietnam.vn/lich-su-hinh-thanh/
Trang 318441 ] And not exceeding the company's expectation, in 1999, ACECOOK Company won the title of Vietnamese high-quality products for the first time, following that the company had a new breakthrough, launching instant noodles Hao Hao in 2000[ CITATION Doa1 \l
18441 ], this is a big turning point, creating a big jump for the company and helping the company thrive in the market For the company to develop stronger and to bring the
product to more consumers, in 2003, ACECOOK expanded its export markets to other countries such as the US, Russia, China, and completed Get the system from north to south[ CITATION Doa1 \l 18441 ] In 2004, the company officially changed its name to ACECOOK Vietnam Co., Ltd and moved its factory to Tan Binh Industrial Park And until
2008, ACECOOK Vietnam Co., Ltd changed its name to ACECOOK Vietnam Joint Stock Company[ CITATION Doa1 \l 18441 ]
Prize
With the company's efforts and strong
development in recent years, ACECOOK has
achieved many proud awards such as: Achieving
the title of Vietnamese high-quality products for
six consecutive years[ CITATION Doa1 \l 18441 ]
This proves that ACECOOK's products are
guaranteed to be of high quality and reliable,
which also helps the company to build trust in
many customers and attract more customers In
addition, ACECOOK also won the Gold Brand,
Golden Dragon Award, First Class Labor Medal, and especially received the title of high-quality Vietnamese goods and ranked 81st in the VNR500 ranking - Top 500 enterprises Largest in Vietnam; Celebrating the medal "For the development of Industry and Trade"; Award "Famous ASEAN Brand" [ CITATION Doa1 \l 18441 ]
Vision and Mission
The company has tried its best to develop for many years with the pre-set vision of "To become a leading food producer in Vietnam with sufficient management capacity to adapt
to the globalization process"[ CITATION ACE20TNSM \l 18441 ] And with the mission set out before is "Providing high-quality products services to bring HEALTH - SAFETY - SAFETY for customers"[ CITATION ACE20TNSM \l 18441 ] ACECOOK has complied very well with the mission set out before, always put product quality first to give consumers good health and
Prizes https://www.bachhoaxanh.com/kinh-nghiem-hay/gioi-thieu-ve-thuong-hieu-vina-acecook-989844
Trang 4Target
As we all know a business or company wants to be successful, it needs to have clear goals and strategies And ACECOOK too, they want the company's products not only to be popular
in Vietnam but also to reach out to the world[ CITATION ACE20MT \l 18441 ] Therefore, ACECOOK Vietnam has constantly tried its best in product development and committed to launching better products with higher quality to the market to meet the tastes and needs of the day The higher the customer base and the convenience for customers to prepare food, have a full, delicious meal and save time
Production Process
Whether a product is of quality assurance and delicious or not depends on the
manufacturing process of that product ACECOOK did not hesitate to introduce the
production process of the company's products to customers They have selected fresh ingredients and absolutely do not use chemicals to create noodles or seasoning packages in the product To have a delicious bowl of noodles, the process of creating quality noodles is the most important They create noodles by many combined stages from preparing flour ingredients to mixing dough, soaking, then they cut the noodles into different round, flat and steamed, sliced and discarded In a mold, the noodles are then dried and cooled After the noodle-making process was completed, they used automatic devices to add seasoning packages and piles of product, then they checked the product quality[ CITATION
ACE20QTSX \l 18441 ] and carried out piles to deliver for the market sales
Products of ACECOOK
ACECOOK was originally just a brand specializing
in instant noodle production However, in order
to maintain its leading brand reputation for many
years and keep up with new trends, the company
has researched and produced a variety of other
products such as instant noodles, pho, noodles,
vermicelli, spaghetti and salt dipping
1 Noodles:
https://www.facebook.com/milymodernvn/posts/1279494 412219302/
Trang 5Wrapped noodles:
Hao Hao Noodle, which is the most successful of all
instant noodles, is the best-selling noodle in Vietnam In
addition, instant noodles also have udon, non-block fried
noodles, especially spaghetti
Cup - bowl –
tray noodles:
When traveling, picnic or
eating on the spot but there are no bowls and
chopsticks available, cooking noodles in a box will be
easier and more convenient Therefore, the company
has upgraded models to suit the needs and tastes of
users
2 Pho and vermicelli:
In addition to noodles, pho and vermicelli are the dishes
chosen by many customers, suitable for a variety of dishes
every day
3 Salt:
Recently, the company offers customers a very special dipping seasoning made from salt and blended with many other spices according to a long-standing recipe This salt can be eaten with fruit, cucumber, ect and combined with a number of other
dishes
Social Activities
New Year Reunion with ACECOOK:
http://thieulamua.com/san-pham/thung-mi-hao-hao-tom-chua-cay-30-goi/
https://isaac.vn/danh-sach-san-pham-cua-acecook-1Hao Hao Salt
https://www.lazada.vn/products/com bo-2-lo-muoi-cham-hao-hao-tom-chua-cay-i571998237.html
Trang 6Vietnamese, when it comes to spending time with relatives Enjoying the traditional Tet holidays at home is a special desire, particularly for those who work, study far away Many people, nevertheless, are forced to set aside this
easy but profound joy due to a variety of factors
Therefore, on the occasion of the Lunar New Year
2019, ACECOOK Vietnam cooperated with Thanh
Nien Newspaper and the Ho Chi Minh City
Student Support Centre to organize the New
Year's reunion program to support 2500 free
tickets to bring students in difficult circumstances
in Ho Chi Minh City to come back home to
celebrate Tet
“Primary School Food Safety and Hygiene” Competition in 2018
In 2018, Education and Training Department in Ho Chi Minh City organized the contest
"Primary food safety and hygiene" with the sponsorship of ACECOOK, DUTCH LADY and FRESCO
32https://acecookvietnam.vn/cuoc-thi-an-toan-ve-sinh-thuc-pham-cap-tieu-hoc-2018/
43https://acecookvietnam.vn/cuoc-thi-an-toan-ve-sinh-thuc-pham-cap-tieu-hoc-2018/
With the goal of equipping knowledge of food hygiene and safety for not only two groups,
21Tếết sum vầầy https://acecookvietnam.vn/tet-sum-vay-cung-acecook/
Trang 7cook food for children at home, helping to reduces the risk of food poisoning.
Happy Scholarship
This is an annual scholarship program started
by ACECOOK Vietnam Joint Stock Company in
2016 with the goal of bringing happiness to
society by sharing hardships and encouraging
students who overcome obstacles to succeed
in their studies For example, for the
academic year 2020-2021, ACECOOK Vietnam
has awarded 200 scholarships to 17 universities across the country ACECOOK Vietnam Corporation hopes that by providing financial assistance, students will be able to focus on their studies and develop into high-quality human resources who will contribute to the country's economic future
Besides that, ACECOOK also organized “Happiness concert by ACECOOK Viet Nam 2017”, donated thousands of Hao Hao noodle boxes to people in area affected by the storm or flood
WHY ACECOOK IS ONE OF THE BEST COMPANY
TO WORK FOR?
Employee policies
Currently, ACECOOK has expanded its production scale, sales branches in most stores in Vietnam, bringing job opportunities to thousands of people To attract a large number of employees to work, the company has introduced a variety of welfare policies, which are suitable for each position in the company.Besides the mandatory policies for employees in the labor code, the company also offers ideal conditions for bonuses and vacations
5 5http://scholarship.acecookcareer.com/
Trang 8Welfare regime
Firstly, ACECOOK company has an annual health care policy for its employees In
addition to the health insurance and social insurance policies prescribed by the state, the company also applies for accident insurance to minimize the financial if the
employee has an accident or gets sick Employees working in factories, in direct
contact with machinery and processing materials will be equipped with a full range
of workwear including hats, masks, gloves and clothing that are both safe and clean Office staff are also provided with office uniforms, providing synchronization in
employee management
Secondly, the company serves meals and overtime
meals in a private kitchen Ensuring quality,
nutrition and hygiene for all employees in the
company Besides, expenses for business trips are
supported by the company including
transportation costs, accommodation, meals and
other outside expenses
Finally, the company also has a separate senior
benefit[CITATION coo1 \l 18441 ]
Vacation and bonus policy
Periodically reviewing six months or on New Year's Day and major holidays (2/9,
30/4, 1/5), the company will have rewards and gifts to motivate employees to have good achievements based on their performance In addition, the company also
organizes domestic or international tours for employees to have a chance to relax
once a year[CITATION coo1 \l 18441 ]
The company has maintained its position as the number one instant noodle supplier in
Vietnam for many years, proving that ACECOOK has focused on the development of product quality On the other hand, to develop comprehensively requires a lot of brainpower and
efforts of many people, including the leaders and senior employees of the company That
has shown that the company is very interested in attracting talent in many different forms
and benefits, bringing abundant and quality human resources to develop the company to a
higher level
ACECOOK & the Process of Construction Work Environment
Promote Social Innovation
Ho Chi Minh City, March 23, 2018, ACECOOK Vietnam is honored to be ranked 9th in the Top Best Workplaces in the Consumer Goods Industry (FMCG Food & Non - food) 27th (up 17
https://www.facebook.com/AcecookVietnam.vn/posts/3
Trang 9survey results, more than 62,000 people are working in more than 600 companies
Goal 3H (Happy) of ACECOOK Vietnam
- HAPPY consumers
- Employee HAPPY
- HAPPY society
Infrasturcture
In order to expand infrastructure, invest in the best working environment, bring happiness to all employees, meet the increasingly strong development of ACECOOK in the future, after 11 months of construction, the building ACECOOK Vietnam's new office was officially inaugurated and put into operation from September 2018 The project includes a basement with six floors, construction area of 11,433m2, total investment of 12 million USD and a workplace for more than 400 employees Inside:
Ground Floor: Instant Noodles Studio with complete information about instant noodles from raw materials to production processes and finished products, intended for visitors
First floor (mezzanine floor): The restaurant is decorated with a youthful and modern style like a coffee shop space
Second Floor: Quality Assurance Department, with the most modern laboratory equipment and systems of research machines to ensure better implementation of the philosophy: Safety - Peace of mind for all company products
Third floor - Fifth floor: Office area of employees
In particular, in the staircase connecting the floors, there is also a "Conversation Area" with open, green space, creating a sense of relaxation for staff to exchange, discuss and stimulate the light create and increase work efficiency
Workspace Layout
Non-stop learning is considered an inevitable part of company culture At ACECOOK, every employee, regardless of position, needs to continuously improve their knowledge and skills ACECOOK implements practical training programs to develop employee skills This is not only seen as a reward but also a responsibility of each person At ACECOOK, each employee is
Trang 10the company are encouraged to share their career goals and dreams At least twice a year ACECOOK will conduct a review to provide feedback on performance and future prospects With a large company scale and diverse industries, ACECOOK offers a great working environment for those who are willing to try, learn and develop their careers ACECOOK is a dynamic and flexible organization, so it will bring rich work opportunities, expand or rotate jobs
In 2017, ACECOOK Vietnam was honored to be ranked 11th in the FMCG industry (FMCG) by ranking "100 best places to work in Vietnam" ACECOOK offers rich, attractive and challenging career opportunities for every employee who can develop their career, balance the quality of work and life In Vietnam, ACECOOK is built on the foundation of respect for human values, compliance with the law, and responsibility to the social community The company always pays attention to its employees, helps them grow and feels happy when they stick with the company
In order to help employees promote the spirit of teamwork, balance work and life, ACECOOK regularly organizes useful sports activities, participates in sports events at the Tech Park, cultural programs technology during major holidays, knowledge competitions Besides, team building activities are also regularly held as opportunities for members to have fun, develop soft skills and promote their spirit group
CAREER OPPORTUNITIES
There are lots of types of careers; therefore, there is a variable choice for people to apply for working such as Marketing, Finance Logistic, Sale, R&D, etc Also, currently, Acecook Vietnam companies are located in four cities: Ho Chi Minh, Ha Giang, Binh Duong, Vinh Long As a result, it is easy for people to apply to
In recruitment of company, the company recruit two groups: group of unskilled workers (manual labor group) and intellectual labor group Therefore, both can apply even have or
do not have degree of university
Especially, ACECOOK Vietnam Joint Stock Company also gives opportunities for newly graduated students through ACECOOK Fresher recruitment process This is regarded as a humanitarian recruitment plan that helps the society when currently in Vietnam, the