Integrated managementProject OverviewDevelopment Life Cycle: Define requirements ⇒ Design Programming ⇒Testing ⇒ Operation and Maintenance.Management model: Decentralize the responsibili
Trang 1VIETNAM NATIONAL UNIVERSITY HANOI UNIVERSITY OF SOCIAL SCIENCES AND HUMANITIES
-*** -FINAL ESSAY INTRODUCTION TO PROJECT MANAGEMENT
INCREASE COSMETIC SALES OHUI VIETNAM FIRST QUARTER 2023
Listing number: 31
Full name: Nguyen Cong Tru Class: Quản trị dự án **
Group: FWB Identity number: 19032898 Email: Truhkc@gmail.com
Mobile: 0989849501
Hanoi, 2022
Trang 2MỤC LỤC
I Introduction 3
1 Problem tree 3
2 Target tree 3
II 9 benchmarks used 4
1 Integrated management 5
2 Scope management 5
3 Time management 6
4 Cost management 7
5 Quality Management 8
6 Human Resource Management 9
7 Information management 11
8 Manage procurement, bidding 11
9 Risk management 12
III Experience learned 15
IV Bibliography 15
Trang 3Project :Ohui Vietnam cosmetics revenue in the firstquarter of 2023
The context of the project: When starting to work at Ohui Vietnam, the problem of poor information systems led to a decrease in revenue In the context of the recent pandemic situation, the economy as well as the way people buy goods are also subject to a huge change, leading to many businesses falling as well as needing to change quickly to continue to exist
So I decided to deeply analyze the shortcomings and additional things to help the company's revenue increase as a marketing officer as well as a business consultant to build a small project to implement in the first quarter of 2023 The project is carried out in practice and is ongoing
1 Problem tree
2 Object tree
Trang 43 Logical framework
Methods
Assumptions
Building an
ERP system
- Human resource management is
- Inventory reports can be linked as well as import and export of goods
Successfully
system
construction costs, the system when built still lacks functions that are difficult
to meet all needs Build a CRM
Company
- Automated care checks Export reports related to
customers
Successfully
system
If there are customers left or
1 number of customers on the restricted list, it is difficult to use the system Company personnel are not too tech-savvy Lunar New
Year MKT
campaign
- How much does the campaign need to spend? how effective is expected
Approved via
Managemen
t
How much will
campaign cost and what will it cost and what it will be like
Personal
branding
(OHUI VN)
Build a tiktok channel
>50 k Follow Open shopee booth to sell > 50 orders / month
Tiktok vs Shopee Much competitiondoes not gain
engagement or dead channels
Gratitude to old
customers last
year
Give VIP customer
Trang 51 Integrated management
Project Overview
Development Life Cycle: Define requirements ⇒ Design Programming ⇒ Testing ⇒ Operation and Maintenance
Management model: Decentralize the responsibilities and powers of each designated object participating in the project
Estimated time : 3 months
Resources used:
Cost: 400 Million VND
Human resources: 6 personnel
Project charter: The project is planned within the framework of the charter company built during the participation period, the members of the company participating in the project need to contribute enough requirements as well as use resources appropriately
Output: Increased sales revenue in January 2 2023
Get the right information system and customer relationship management system for the company
The tools are applied:
Sapo Software
Asuna Project Management Softwares
Microsoft excel office software
E-commerce platforms
Social media advertising platforms, google
Trello Project HR Management Software
And some of the company's own software
2 Scope management
a) Project description and basis
- The project "Increasing revenue of Ohui Cosmetics Vietnam in the first quarter of 2023" was formed starting from 11/2022 when evaluating and analyzing through the report around revenue of the third and fourth quarters
of 2022 Looking back at these 2 quarters, the company's business model is still flawed and ineffective So this project is implemented to solve the problem of the company's revenue and solutions in the upcoming Tet period
Ohui Vietnam Cosmetics store The store specializes in selling high-end Korean cosmetics and facial massage services The project includes: Building a customer relationship management system Business information system for small and medium enterprises Develop a year-end sales strategy
to thank customers
b) Project scope
- The project "Increase Ohui Vietnam Cosmetics revenue in the first quarter of 2023" is built to increase the company's revenue before the Lunar New Year
2023
Trang 6- The company's human resources system includes:
- Branch Manager
- Spa personnel
- Personnel
- Warehouse personnel
- Marketing personnel
The project is implemented for a period of 3 months: December 2022 -February 2023
- Construction plan including related projects
+ Rearrange the warehouse management system: Avoid the situation of negative balance outages, leading to difficulty control
+ Build a basic information system About order linkage, warehouse linkage, HR management, event management, project management, and customer care
+ Building a customer relationship management system (CRM): Realize that the company has a large number of customers and buys regularly, but the customer care is still manual and not optimized Therefore, the rebuilding of the customer relationship management system is extremely necessary and urgent, especially and the upcoming Lunar New Year and Solar Festival events
3 Time management
Day
( Date)
Condi tion Organize
warehouse
management
NS
customer gratitude
management
system before Tet
NS Marketing + QL
eted
corporate CRM
system
NS Marketing + QL
Trang 7(Sale + gratitude +
Advertising)
+ QL + Sale
Store branding
Build an ERP
system or buy the
right one
The project may last longer due to the Tet holiday or the case of a reluctant shortage of personnel (the project can last about 3 months longer)
4 Cost management
- Project "Increase Ohui Vietnam Cosmetics Revenue in the first quarter of 2023"
+ The project cost is divided into many sub-branches
+ Cost of upgrading equipment and decorating the store: 50 Million (upgrading spa equipment, Decorating mirror lights to upgrade basic facilities)
+ Marketing costs 15% of monthly revenue (Advertising, small project money, video rental costs)
+ The cost of building an ERP system (under calculation)
+ Cost of gratitude to customers before Tet (gift by product, Telesale gratitude)
+ The cost of building a CRM (currently calculated)
+ The cost of building a Tiktok channel, shopee
a) Cost of machines, direct equipment (CM):
As a beauty cosmetic store, the system builds and upgrades store equipment
as well as imports new products The cost of the product is not publicly available in the report
b) General costs
- Expenses paid for personnel
- Expenses for facilities management (housing, electricity and sanitation)
- Tax expenses
- Expenses on the management of other items incurred
c) Cost management tools for projects
Asana project management software: To facilitate project management, the company uses a lot of supporting software such as managing spending for
Trang 8each small project in addition to Excel, but also using Asana software ( 3-month trial )
5 Quality Management
In order for the total projects to be the best efficiency according to regulations, small projects need to be completed 1 way and have the best output quality management plan, so the company applies the following process
Personnel measuring progress will be personnel in the stages of checking for each other and management will be the final checker to give additional comments
In addition, the quality management process also needs to have a detailed plan to ensure an appropriate progress time to avoid OT for personnel as well as cost overruns
Input: Progress projects to be implemented
Tools and means: SAPO order management system, Trello basic task basic human
Trang 9system, And there is 1 number of separate systems developed by the company to manage order personnel as well as train other personnel
Result: Small projects with quota matching processes
- Quality Management PLAN
- Additional upgrade plans
- Measure the effectiveness of quality work of personnel
6 Human Resource Management
The company quickly participates in the project including 6 employees: 1 Project manager, 1 marketing personnel, 2 Spa & sale personnel, 4 sales personnel (there are 2 employees who are both spa and sale)
A project human resource management plan is the process of identifying and documenting project roles, responsibilities, necessary skills, relationships between roles, and creating an employee management plan in a project The main benefit of this process is that it establishes roles and responsibilities in the project for each individual, a project organization chart, and a human resource management plan that includes when people are needed to pour into the project
Inputs:
The project management plan is used as input to develop a human resource management plan Information commonly used for workforce planning includes the following, but is not limited to
● The project life circle and process will be applied to each phase
of the project ( saved at Time Management )
● Work will be done to accomplish the goal of the project Organize warehouse management
Building a customer gratitude management system before Tet Building a corporate CRM system
Tet campaign (Sale + gratitude + Advertising) Store branding (basic)
Build an ERP system or buy the right one
● Change management plan shows the change document that will
be managed and controlled
● Configuration management plan represents document configuration management (Using Trello + Zalo)
Trang 10● Needs and methods of communication between stakeholders (how to manage sales to retail customers and agency customers)
● How project baselines are guaranteed
- Request a resource to complete the activity in the project The resources for equipment costs are provided in an extremely complete and clear way from the shooting system of facilities and equipment, and the advertising budget is sufficient just for clear detailed plans and appropriate progress management that the system can implement
environment young and full of creativity There are serious experienced managers and no shortage of expertise Corporate environmental factors that can affect human resource management plans include:
● Corporate culture and structure
● Human resources currently has 6 personnel
● The geographical dispersion of team members Currently working at 78 Nguyen Chi Thanh
● Personnel management policy
● Market conditions The market has been highly volatile in recent times and possibly in the near future
- Asset process of the organization: Preserving the assets of the organization has its own monitoring system, personnel violate compensation according to the signed contract
Tools and techniques
- Hierarchical diagram: This is a traditional organizational structure diagram that can be used to show positions and relationships in a project through top-to-bottom formatting While WBS represents the deliverables of the project, the Organizational Breakdown Structure (OBS) is arranged by department, unit, team of the organization with the activities of the project Stakeholders looking at that diagram can understand the department's responsibilities in the project, the relationship, and how the department communicates
Trello Because the personnel in the project are not much at the top of the division and the management is also easier and more convenient, I decided to choose Trello and excel to optimize time for other stages Bigazi: The software distributes human resources as well as processes
in the business in the most professional as well as accurate way
building small projects such as developing channels or increasing interaction or increasing revenue also needs to promote wholesale orders as well as VIP customers often buy goods need to have human resource management policies so that they can take care of customers
in the best way as well as effectively highest fruit
Trang 11Meetings: When planning a project's human resource management, the project management team holds meetings to plan These meetings use a combination of different tools and techniques so that all project management team members reach a consensus on a human resource management plan
Output: The human resource system is managed and operated at full
capacity as well as the ability to give the following information
Who games and responsibilities
● The role of each individual:
● The right to access the project's resources, the right to make decisions, approve
● Responsibilities are assigned, activities must be completed
● Competencies: skills and abilities required
● Project organization chart
● Employee management plan
● Receiving employees, when to accept people into the project Some roles are different, the time to join the project is also different, so there needs to be a plan for this
● Resource calendar: schedule work for members in the project based on the resource's ability
● Training plan: Some projects require professional training, tools or processes, it is necessary to plan for who learns what and how time
● Recognition and reward
● Strategize for compliance with rules, contracts, policies
● Ensure employee safety (when exposed to potentially harmful equipment)
● Release plan: human resources are money, so when to ensure progress and save costs needs to be carefully considered
7 Information management
The goal is to build a complete ERP system that suits the needs of the company
Input: Human resource management, warehouse management, image management, employee monitoring, salary and bonus., customer order management,
Tools: SAPO, Company Own Software, excel
Desired output: integrated in a system that can easily control collation and track business activities
The information system will be built based on the human factors of warehouse management, order management as well as campaign management in 1 system