MINISTRY OF EDUCATION AND TRAINING UNIVERSITY OF ECONOMICS HCMC THE SOCIALIST REPUBLIC OF VIETNAM Independence Freedom Happiness HIGHER EDUCATION PROGRAM MAJOR International Business MINOR Internation[.]
MINISTRY OF EDUCATION AND TRAINING THE SOCIALIST REPUBLIC OF VIETNAM UNIVERSITY OF ECONOMICS HCMC Independence-Freedom-Happiness HIGHER EDUCATION PROGRAM MAJOR: International Business MINOR: International Business/ Foreign Trade SYLLABUS Course title: International Business Management Course code: ……………………………………………………… Teaching Department: International Business and Marketing Level of competency: Undergraduate – 2nd year …………………………………………………………………………………… Credits: Time allocation: + Lecture: 25 + Group works, practice, discussion: 15 + Self-study: Prequisite courses: none Course description: International Business course introduces the international business environment and the fundamental issues in international business management The main topics of the course include: Introduction of globalisation; international business enviornment audit and national diferences; international trade and investment theories and policies, international business strategies, market entry modes, and functional strategies in organisation Learning materials: 9.1 Text books: Material 1: Hill (2018) Global Business Today (10e) Mc GrawHill Material 2: Cavusgil, S T., Knight, G., & Riesenberger, J R (2019) International Business: The New Realities 9.2 Referrences: Material 1: Deresky, H (2014) International Management (9e) Pearson 9.3 Others: ……………………………………………………………………………………… 10 Course teaching plan: Dates Topic Students’ preparation Week Welcome Course introduction Group formation Topic: Globalization - Concepts of globalization Week - Drivers of globalization - Key changes in the global economy - Impact of globalization on business Topic 2: National differences in political economy - National differences in political, economic, and legal environment - Week Week Read chapter Read chapter Why is understanding national differences vital to international business? Topic 3: Economic development and political economy - Determinants of economic development - How the political economy can affect economic development - Key information in understanding the business environment of an international market Topic: National differences in culture - Key concepts of culture - Determinants of Culture - Impact of Culture on business Read chapter Read chapter Discussion: Outline why the culture of a country might influence the costs of doing business in that country Illustrate your answer with examples Why you think cultural intelligence is important (irrelevant) in international business? Week Topic: Trade theories Read chapter Week - Mercantilism - Theory of Absolute Advantage - Theory of Comparative Advantage - The New Trade Theory - The National Competitive Advantage (Porter’s Diamond) Topic: Government Policy and International Trade - Trade tools - Read chapter Impact on trade tools Discussion - What are trade barriers? Why they exist? Week What impacts trade barriers have on international business? Topic: Foreign Direct Investment - Key concepts of FDI - Read Chapter FDI policies Discussion: Week LMS self-study and Topic Quizzes Review Group research and report, midnight Sunday, end of week 8, LMS Week Group presentation 11 Student assessment system: Assignment Type Weigh t #1 Attendance and Participation Individual 10% #2 Topic quizzes Individual 15% #3 Group tasks Group 10% #4 Group presentation Group 15% #6 Final exam Individual 50% 12 Student duties: To successfully complete this unit, students must: Achieve a minimum of 50 marks; Complete all assessment items; and Attend 80 per cent of class time Attendance and in-class discussion: This is a discussion-based course, your participation is important to the learning experience Participation includes coming to class prepared and on time, taking part in class discussions (this involves listening/reading as well as writing/speaking and completing all in-class activities), asking questions, contributing your knowledge and insights in whatever form is appropriate, and striving to make all your contributions excellent Much of the learning in this course will come from the chance to express your ideas and exchange them with your peers You are required to prepare all the assigned materials and participate in discussion It is required that students attend at least 80% of class time Absence for more than three classes results in elimination of all participation points earned Topic quizzes: There are quizzes posted on LMS at the end of each topic All quizzes are closed midnight Sunday of the last study week Group tasks: a number of small group exercises will be scheduled throughout the course and depend on time availability It could be a surprise in class when you need to gather in teams and work on a small group exercise Everyone needs to be ready for each of these tasks when they come Only participants will earn points for their work In many cases, these small exercises are used for subsequent class discussion and groups receive points upon their completion of these tasks Group presentation: Students (in-groups) need to research and analyze the international market entry strategy or global strategy of a multinational company This exercise is related to all of the learning objectives of this module Students need to choose a Vietnamese enterprise which has international business activities, and research its market entry modes Your task is to identify what the key factors are in the international business environments contributing to the success and failure of the focal company in the chosen case You must analyse the company’s approaches to address the issues arising from the international business environment, evaluate these approaches and provide your reasoning Also, importantly, based on the company/case, you are expected to offer recommendations for other firms in a similar situation Keep in mind that in your presentation, you need to refer to the textbook contents and elaborate on the relevant concepts and theories highlighted in course materials 13 Student support: Students can contact lecturers by email: minhnh@ueh.edu.vn (Nguyen Hue Minh, PhD) HCMC, date December, 2020 Dean’s approval Course coordinator (signature with full name) (signature with full name)