Giving initiates a movement. A company that has generated movement in the recipients can then direct this energy. A company that gives can quite literally get the world’s resources to work for its benefit. Giving process is only actualized when the receiver accepts it. Giver needs to be ready to receive and utilize the surfaced motion, whatever its form
SoG W W W . S T R A T E G Y of G I V I N G . C O M GIVING STRATEGIC TOOL as a B Y M I I K K A L E I N O N E N SoG W W W . S T R A T E G Y of G I V I N G . C O M Givinginitiatesamovement. Acompanythathas generatedmovement intherecipientscanthen directthisenergy. SoG W W W . S T R A T E G Y of G I V I N G . C O M Acompanythatgives canquiteliterallyget theworld’sresources toworkforitsbenefit. SoG W W W . S T R A T E G Y of G I V I N G . C O M BUT WHAT IS GIVING? W W W . S T R A T E G Y of G I V I N G . C O M W W W . S T R A T E G Y of G I V I N G . C O M Giver Receiver W W W . S T R A T E G Y of G I V I N G . C O M W W W . S T R A T E G Y of G I V I N G . C O M Giving isdividedintwo consecutive processes. W W W . S T R A T E G Y of G I V I N G . C O M GIVING PROCESS W W W . S T R A T E G Y of G I V I N G . C O M GIVING PROCESS REDEMPTION PROCESS [...]...WWW.STRATEGY of G I V I N G C O M Both of which can be further divided into two parts WWW.STRATEGY of G I V I N G C O M The first part in giving is the most distinct and the most visible. At the same time, it is the hardest WWW.STRATEGY of G I V I N G C O M Giving process is only actualized when the receiver accepts it WWW.STRATEGY of G I V I N G C O M Receiving a gift always triggers a motion ... in the receiver that ignites the redemption process WWW.STRATEGY of G I V I N G C O M Giver needs to be ready to receive and utilize the surfaced motion, whatever its form SoG WWW.STRATEGY of G I V I N G C O M How can this be turned into a strategy? SoG WWW.STRATEGY of G I V I N G C O M Think backwards WWW.STRATEGY of G I V I N G C O M WWW.STRATEGY of G I V I N G C O M How are we hoping to change the thinking or ... change the thinking or behavior of the receiver? Y WWW.STRATEGY of G I V I N G C O M What does the receiver want? Z WWW.STRATEGY of G I V I N G C O M X What do we need to give to get the results we are looking for? WWW.STRATEGY of G I V I N G C O M Simply WWW.STRATEGY of G I V I N G C O M WWW.STRATEGY of G I V I N G C O M The motion generated in the receiver WWW.STRATEGY of G I V I N G C O... The motion generated in the receiver WWW.STRATEGY of G I V I N G C O M The needs of the receiver The motion generated in the receiver WWW.STRATEGY The given object of G I V I N G C O M The needs of the receiver The motion generated in the receiver WWW.STRATEGY of G I V I N G C O M DOWNLOAD THE FREE BOOK: WWW.STRATE GY of GI V I NG.C OM