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87 28 Duino, S, 2019, The roller coaster of investor’s emotions 14 steps that will improve your investing decisions, Modern Times Investor Available at https //moderntimesinvestors com/investing/inves[.]

87 28 Duino, S, 2019, The roller coaster of investor’s emotions: 14 steps that will improve your investing decisions, Modern Times Investor Available at: https://moderntimesinvestors.com/investing/investor-emotion-cycle/ 29 Fama, E F & French, K R., 1992, The cross section of expected stock returns, Journal of Finance, 47, 427 – 465 30 Grinblatt, M & Keloharju M., 2006, Sensation Seeking, Overconfidence, and Trading Activity, Working paper, Nattional Bureau of Economic Research 31 Guez, W &John Allen, J., 2000, Module 4: Behaviour Modification, Regional Training on Guidance and Counselling, Unesco 32 Kahneman, D & Tversky, A., 1979, Prospect theory: An analysis under risk, Econometrica, Volume 47 Issue 2, 263 – 291 33 Lakonishok, J & S Smidt, 1989, Past price changes and trading volumne, The Journal of Portfolio Management, 15, 18 – 24 34 Montier, J., 2007, Behavioural Investing: A practitioner’s guide to applying behavioural finance 35 Natsuko, W., 2009, Investor Sentiment Roadmap, Reuter’s Blog Available at: http://blogs.reuters.com/macroscope/2009/08/07/investor-sentiment-roadmap/ 36 Nicholson, C., 2013, Think Like the Great Investor, John Wiley & Sons Australia, Ltd 37 Odean, T., 1998, Are Investors relucdant to realize their losses, Journal of Finance, 53, V, 1775 – 1798 38 Peter M W Chui, 2001, An Experimental Study of the Disposition Effect: Evidence from Macau, Journal of Psychology and Financial Markets, 2:4, 216 – 222 39 Satish, K &Nisha, G., 2014, Behavioural biases in investment decision making-a systematic literature, Qualitative Research in Financial Markets, Volume 7, Issue 1, 88 – 108 40 Shapira, Z & Venezia, I., 2001, Paterns of behavious of professionally managed and independent investors, Journal of Banking and Finance, 25, 1573 – 1587 41 Thaler, Richard H & Shefrin, H M., 1981, An Economic Theory of Self-Control, Journal of Political Economy, University of Chicago Press, Volume 89 Issue 2, 392 – 406 88 42 Thaler, Richard H., 1985, Mental Accounting and Consumer Choise, Marketing Science, Volume Issue 3, 199 – 214

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