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[...]... aspects of professional footballand especially the problems oftheNFL Many of these publications, however, simply (if interestingly) describe the history ofthe league and thus provide data and other information about its regular seasons and postseasons, andthe performances of teams, coaches and players In other words, they focus on and report various NFL events, statistics, and years of play In contrast... contributed to the success ofthe league andthe sport Concerning the role of NFL Properties, Inc., NFL Films, andtheNFL Network, Chapter 5 emphasizes their promotion and commercial effect, and what they accomplish for the league The appendices contain additional tables of data, statistics, and information related to the league, markets, and performances of former and current NFL teams These tables... country as well as what the future holds for the league We have come a long way from the early days of myriad town teams dotted throughout very minor markets in the Midwest to the dominant position theNFL holds in the current sports industry Indeed, even in recent years as the market shares and ratings of other major sports have declined — some due to various problems on and off the field — theNFL glides... appeared, therefore, that aspects oftheNFL s business model were copied and applied by of cials in America’s other professional sports leagues A number of books and articles that touch upon business aspects andthe corporate history oftheNFL are worthy of mention Several titles merit brief summaries because they include one or more of the topics discussed in this book The bibliography lists other books... examines the ages, capacities, types of financing, and benefits of these facilities In addition, the chapter highlights the economics ofthe newest stadiums, such as those in Dallas for the Cowboys, New York for the Giants and Jets, and Indianapolis for the Colts From a business perspective, the chapter compares and ranks the markets and qualities of various NFL stadiums Chapter 5 focuses on some of the NFL s... central to the success or failure of new commissioner Roger Goodell, particularly with the possibility of the disappearance ofthe salary cap in 2010 How that plays out may provide Professor Jozsa with enough material for another book John Maxymuk • Rutgers University, Camden, New Jersey John Maxymuk is the author of Uniform Numbers ofthe NFL: All-Time Rosters, Facts and Figures (McFarland, 2005) and Strong... respectful of those volumes, the present work evaluates other factors to analyze the business, organization,and strategy oftheNFL There are no prior publications, for example, that focus upon the matters of league expansions and mergers, team territories and relocations, franchise organizations and operations, football stadiums and markets, andNFL domestic and foreign affairs Indeed, according to my research... in Canton, Ohio, and their planning the formation of a new football league TheNFL Century describes the impressive and profitable growth ofthe sport, which was based in part on these planners’ decisions, determination and foresight The main focus ofthe book, however, is theNFL s growth in popularity during the period from the early 1970s into the mid– to late 1990s In addition, the book features... such information as the names of new franchises in the league and those teams that had folded, or relocated and survived, andthe administrative of ces within NFL clubs andthe titles of officials and their jobs Other tables address professional football stadiums in metropolitan areas, existing and potential markets of current or expansion NFL teams, andthe responsibilities of league and team vice presidents,... as organizations, theNFL will attract additional sports fans and thus increase its market share at the expense ofthe other leagues As a result, football franchises should experience growth in revenues and profits Rather than discuss and predict the future of all professional team sports andthe sports industry, this work focuses on the NFL, and analyzes when, why and how the league and various teams . revenues and profits. Rather than discuss and predict the future of all professional team sports and the sports industry, this work focuses on the NFL, and analyzes when, why and how the league and. Inc.: The National Pastime as Big Business (2006) Football Fortunes The Business, Organization, and Strategy of the NFL FRANK P. JOZSA, JR. Foreword by JOHN MAXYMUK McFarland & Company, Inc.,. simply (if interestingly) describe the history of the league and thus provide data and other information about its regular seasons and postseasons, and the performances of teams, coaches and players.