E-business Model ppt

9/18/2012 1 By Assoc. Prof. Dr. Siriluck Rotchanakitumnuai Department of Management Information Systems Faculty of Commerce and Accountancy Thammasat University E-business Model 9/18/2012 2 B2B Models  Company-centric models  Sell-side marketplace (one-to-many)  Buy-side marketplace (many-to-one)  Many-to-many marketplaces—the exchange  Collaborative commerce 9/18/2012 3 Models of B2B E-Commerce 9/18/2012 4 B2B Models (cont.)  Virtual service industries in B2B  Travel and tourism services  Real estate  Electronic payments  Online stock trading  Online financing  Other online services 9/18/2012 5 Sell-Side Marketplace Architecture 9/18/2012 6 Selling Side: Auctions and Other Models  Forward auctions—quick disposal of items  Revenue generation  Increased page views  Member acquisition and retention—bidding transactions result in additional registered members 9/18/2012 7 Selling Side: Auctions and Other Models (cont.)  Using intermediaries when:  No resources required  Own and control auction information  Fast time to market  Searching and reporting  Search and report all auction activities  Standard reports available  Additional analysis of complex information 9/18/2012 8 Buy Side: One-from-Many, E-Procurement  Purchasing agents (buyers)  Direct purchasing  Use of material is scheduled  Not a shelf item  Indirect purchasing  MROs  Nonproduction materials  Inefficiencies in procurement management of indirect materials 9/18/2012 9 A Traditional Purchasing Process Flow Source: ariba.com, February 2001. 9/18/2012 10 Buy Side: One-from-Many, E-Procurement (cont.)  Innovative procurement management  Innovative purchasing as strategic approach to increase profit margins  Web facilitation includes:  Electronic tendering  Volume purchasing  Aggregating supplier catalogs at buyer’s site  Group purchasing  Others [...]... Practical categories of E-business  Brokerage model   Merchant model   It is predicated on the power of the web to allow a manufacturer (suppliers/service providers) to reach buyers directly and thereby compress the distribution/service delivery channel) Affiliate model   Wholesalers of goods and services Sales may be made based on list prices or through auction Manufacturing (Direct model)   Are market-makers:... purchase/service-point-click through to the merchant e.g banner exchange, revenue sharing Community model  9/18/2012 The Internet is inherently suited to community business models and today this is one of the more fertile areas of delvelopment 22 Managerial Issues    B2B marketing—sell-side marketplaces require advertisement and incentives Which models to use and when—need for implementation strategies and prioritization . Information Systems Faculty of Commerce and Accountancy Thammasat University E-business Model 9/18/2012 2 B2B Models  Company-centric models  Sell-side marketplace (one-to-many)  Buy-side marketplace. Many-to-many marketplaces—the exchange  Collaborative commerce 9/18/2012 3 Models of B2B E-Commerce 9/18/2012 4 B2B Models (cont.)  Virtual service industries in B2B  Travel and tourism services . services 9/18/2012 5 Sell-Side Marketplace Architecture 9/18/2012 6 Selling Side: Auctions and Other Models  Forward auctions—quick disposal of items  Revenue generation  Increased page views 