2013 Marketing Guide - The Global Community for Plastics Professionals potx

Inform Empower Engage 2013 Marketing Guide PlasticsToday.com The Global Community for Plastics Professionals Online Newsletters Blogs Events Custom About the Audience UBM Canon’s Global Plastics Community The PlasticsToday portal, along with PLASTEC, PLAST-Ex, and Expoplast trade events, combine to create the industry’s largest and most influential plastics network providing: ƒƒ Largest total email and website distribution in the plastics industry ƒƒ Commitment to digital media platforms with the PlasticsToday website and targeted e-newsletters ƒƒ An experienced team of editors from around the world ƒƒ Events attracting industry leading exhibitors and attendees from the nation’s premier advanced manufacturers ƒƒ Conferences featuring industry experts addressing current issues, the latest developments, and technological innovations UBM Canon’s Plastics Audience by Geography Midwest Canada & International 22% West 25% Total Unique Audience: 130,000* Southeast 16% 20% Northwest 17% Powerful Reach to Plastics Processing Professionals Whether it is at events, online, via e-newsletters, webcasts, or other digital media, our products inform, empower, and engage the plastics processing community—the connections that truly matter to your business Partner with PlasticsToday and be seen as an industry thought-leader, educator, and topic expert More than 1.4 million pages views in 2012* Online Reach Over 50,000* unique visitors a month! Exclusive features, breaking news, online events, and searchable databases are all readily available at plastics professionals’ fingertips PlasticsToday is the leading global community for the plastics industry and provides plastics processing professionals with high quality editorial, vendor-supplied information, and user-generated content *Publisher’s own data Audience Profile UBM Canon’s plastics community represents a diverse cross-section of the industry’s leading manufacturing professionals and suppliers Industry Concentration *ncluding Test, Scientific, or I Other Instrumentation; Textile & Apparel; and Primary Metal Source:  BM Canon Master Audience File U Business Segment 23% Medical Devices & Equipment 21% Automotive & Transportation 21% Packaging 19% Electronics & Electrical 17% Other Manufacturing 15% Household Products 13% Appliances 13% Industrial Machinery 12% Building & Construction 10% Aerospace, Aviation & Defense 10% Agriculture 10% Food & Beverage 9% Plastics & Rubber 9% Toys, Sporting & Recreation 8% Computers & Office Equipment 7% Telecommunications 6% Furniture & Fixtures 5% Chemical & Allied Products 5% Cosmetics & Personal Care 5% Pharmaceutical & Nutraceutical 3% Marine 2% Paper & Printing 2% Other* 51% 25% Ancillary Products & Services 19% Contract Manufacturing 18% Plastics Manufacturing 18% Medical Manufacturing & Biotech 14% Processor: Extrusion 12% Processor: Other 12% Processor: Thermoforming 7% Other Manufacturing 7% Processor: Blow Molding 6% Pharmaceutical Manufacturing 2% Consultant 1% Food & Beverage Manufacturing 1% Government & Academic 1% Packaging 1% Vitamin & Supplement Manufacturing 1% Other* 7% Processor: Injection Molding Mold & Die Making *ncluding Electronics I and Manufacturing Reps PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Events & Conferences EVENTS June 18–20, 2013 February 12–14, 2013* Philadelphia, PA Pennsylvania Convention Center plasteceast.com Anaheim, CA Anaheim Convention Center plastecwest.com October 15–16, 2014 Montreal, Quebec Palais des Congrès de Montréal expoplast.org *2014 edition takes place February 11–14 September 10–12, 2013 March 6–7, 2013* Orlando, FL Orange County Convention Center plastecsouth.com Chicago, IL McCormick Place plastecmidwest.com For Exhibit Space, contact: Dino Pontonio Brand Manager dino.pontonio@ubm.com 203/601-3732 *Show rotates to Charlotte, NC for the 2014 edition May 14–16, 2013 For Exhibit Sponsorship, contact: canonpromos@ubm.com October 15–16, 2013 Toronto, Ontario Toronto Congress Centre plast-ex.org Houston, TX Reliant Center plastectexas.com All UBM Canon PLASTEC events are sponsored by: CONFERENCES For Conference Sponsorship, contact: sponsorship@ubm.com 310.996.9435 September 10–11, 2013 Fall 2013 McCormick Place, Chicago medtechpolymers.com Detroit, Michigan Area lightweightautoplastics.com PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom 2013 Magazine Editions PlasticsToday’s Magazine Editions are the perfect way for you to reach leading decision makers using the latest in digital ad technology and trackability Welcome to Orlando What to see, eat, drink and in NPE’s new home town Technoloy Previews SPI turns 75 Six sections on technology at the OCCC 22 A look back at plastics and the SPI over the years 77 MARCH 2012 | SPECIAL PRINT EDITION Magazine Editions are easy to read and can be accessed from any device online Plus, they are an environmentally friendly means of publishing and a great way to put your message in front of an active audience of industry decision-makers WWW.PLASTICSTODAY.COM PlasticsToday will be producing the Global Plastics Issue in 2013 in both digital and print formats Market Trends What overriding factors are shaping the market? Design Trends What are the overriding design trends, how are material suppliers reacting? Technology Trends What are the machinery/process advances in the market? Management Trends How all of the above affect how plastics professionals run their businesses? Global Plastics Issue Directory Listings Reach up to 110,000 plastics professionals with our Global Plastics Issue print and digital products The digital edition will reach a total audience of 70,000, while the print magazine will reach 40,000 subscribers 2013 Rates: 2013 Schedule: October Global Plastics Issue Print OR Digital Directory BOTH Global Plastics Issue Print and Digital Directory Listings $995 net $1,750 net Annual programs, Full Page Ads only 2013 Rates: Full Page Ad $4,750 Half Page Ad $2,700 Quarter Page Ad $1,750 PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Site Advertising PlasticsToday.com delivers timely, organized, and dynamic information to the global community of plastics processing professionals PlasticsToday has an average of 50,000 unique visitors per month! Premium Site Sponsorships Limited PlasticsToday offers four premium sponsor positions on the PlasticsToday.com homepage Talk to your Account Executive to secure these premium positions Premier Program $35,000 Online Advertising Rates PlasticsToday.com Monthly Sourcebook Category Sponsor $545 Free Recruitment Listings! Job Zone by Classifieds Today Support the Plastics Industry by taking advantage of this free, valuable online resource Your ad placement on Classifieds Today’s Job Zone will help drive job growth within the vast Plastics Industry, connecting plastics professionals with plastics manufacturing and design companies Ad listings run for a full 30 days, but you can easily repost again and again There is no limit to how many recruitment ads you can post Basic Listing $750 net Recruitment Listings High Impact Banners Interstitials $450 net Premium $6,540 $150 net Enhanced 12 months Weekly $1,850 net Peel Back Ads are also available—Ask your Account Executive for more details FREE Please contact Beth Berner at beth.berner@ubm.com for further information Ask the Experts Hosted by PlasticsToday.com, Ask the Experts gives you the opportunity to be a respected problem-solver and knowledgeable resource for your target audience Your visibility on Ask the Experts includes: ƒƒ Bio ƒƒ Company Website URL (linked) ƒƒ Photo ƒƒ Site Useage ƒƒ Company Logo ƒƒ Contact Info Sponsorship rate months $5,250 net months $9,390 net 12 months $17,400 net PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Market Focused Channels Focused Content Results-Oriented Programs PlasticsToday introduces a unique opportunity to communicate your message adjacent to content focused on the markets your company serves: ❯❯ Medical ❯❯ Automotive & Mobility Sponsorship Opportunities ❯❯ Packaging Limited Programs include a powerful mix of branding on the channel’s website, e-newsletters and direct promotion opportunities Each month you will receive: 1) 728 x 90 or 300 x 250 banner 4) 4 runs (once per week in the channel newsletter) 2) 100 x 40 sponsorship logo 5)  25 x 125 image with 50 word text ad in the monthly showcase for the channel 3) 640 x 480 interstitial The programs are for one month and limited to sponsors/channel Total Program $3,000 net per month 6-month Sponsorship $15,000 net total 12-month Sponsorship $24,000 net total PlasticsToday Channel E-Product Showcase The sponsors of each channel will be included in a monthly customized e-promotion delivered to targeted prospects within the communities Your e-promotion will be sent to an estimated 12,000 individuals within your community PlasticsToday Market-Focused Directories Reach a targeted directory of active end market users across PlasticsToday’s medical, automotive & mobility, and packaging channels End Market Online Directory $995 PlasticsToday Market-Focused e-Newsletters* Weekly newsletters delivered to subscribers in each of the market channels, based on end-user market focus Channel Newsletter Packages Include: ƒƒ Frequency: Weekly ƒƒ Circulation: 12,000 ƒƒ Ad size: 125 x 125 plus 50-words of text * lease note these are part of an integrated program and are not available exclusively P Message to your target market Get results with the PlasticsToday Market-Focused Channel Program PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Brazil Channel PlasticsToday Brings You to Brazil Nearly 12,000 converters, 323,000 employees, and 50% of the Latin American plastics market excluding Mexico: Brazil is already a big player in the global plastics market and with two of the world’s largest sporting events headed there—soccer’s World Cup in 2014 and the Summer Olympics in 2016—its rank and influence will only grow in coming years Seeking to serve those existing Brazilian plastics professionals, as well as plastics companies outside of Brazil that are interested in the emerging economy, PlasticsToday will be launching a Portuguese-language Brazil Channel As Brazil becomes Latin America’s largest crude oil producer, displacing Venezuela and Mexico by 2015, and the world’s fifth largest economy by 2016, PlasticsToday will be there Sponsorship Opportunities Limited Programs include a powerful mix of branding on the channel’s website, e-newsletters and direct promotion opportunities Each month you will get the following: 1) 728 x 90 or 300 x 250 banner 2) 100 x 40 sponsorship logo 3) 4 runs (once per week in the channel newsletter) 4) 125 x 125 image with 50 word text ad in the monthly showcase for the channel This monthly program is limited to sponsors: Total Program: $3,000 net per month 6-month Sponsorship $15,000 net total 12-month Sponsorship $24,000 net total Brazil Channel Directory Listing $1,995* *Annual rate Message to your target market Connect with plastics processing professionals in South America Brazil e-Newsletter Delivering relevant, timely content to subscribers in Brazil Distributed in Portugueuse ƒƒ Frequency: Weekly ƒƒ Ad size: 125 x 125 plus 50-words of text PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom E-Newsletters E-newsletters are the most direct and most frequent point of contact with the majority of global plastics processing and injection molding professionals These are also a preferred way to receive industry information and an effective way to engage with your target customer and build programs that drive website traffic as well as brand awareness The PlasticsToday portfolio of e-newsletters deliver the latest breaking news; critical, technical and business informaiton; and perspectives and analysis straight to the inboxes of plastics professionals throughout the world NewsFeed…Daily IMM E-Shots…Weekly Every morning, plastics industry professionals keep up with the news by receiving NewsFeed Make sure they start out their day with a great impression of your company with a reason to click through to your website News recaps and new technology specific to injection molding is distributed to an exclusive injection molding audience Advertising sponsorships sell out fast ƒƒ Circulation of 20,000 ƒƒ Prominent ad positions! Ads embedded ƒƒ Circulation of 33,000 ƒƒ 125 x 125-pixel rotating medallion ad plus between editorial for increased attention ƒƒ 125 x 125 pixel rotating medallion with 50–70 words of text and multiple links 48 weekly insertions/annual 50–70 words, multiple links $15,750 net ƒƒ 120 x 240 pixel rotating half skyscraper Medallion with Text Create interest in your products, drive traffic to your website, alert buyers to introductory offers, and invite prospects to events and demonstrations Begin the sales conversation here! ƒƒ Circulation of 25,000 potential customers ƒƒ 50–75 words of descriptive copy including headline ƒƒ Color image of your product at 100 x 100 pixels ƒƒ Direct link to the exact product location on your website—please provide URL for link 12 insertions $9,000 net insertion $850 net $14,700 net Half Skyscraper 48 weeks $10, 500 net Half Skyscraper Product E-Showcase… Monthly 48 weeks 24 weeks $7,875 net MPW WEEK in Review…Weekly A rundown of the biggest stories in plastics as well as resin pricing The well-established e-Weekly is a familiar source of news for plastics industry professionals ƒƒ Circulation of 22,000 ƒƒ Prominent ad positions Ads embedded between editorial for increased attention ƒƒ 125 x 125-pixel rotating medallion with up to 50–70 words, multiple links ƒƒ 120 x 240-pixel rotating half skyscraper Medallion with Text 48 weeks $14,700 net Half Skyscraper 48 weeks $10,500 net Half Skyscraper 24 weeks $7,875 net PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom E-Newsletters Extrusion Update: Film & Sheet… Monthly Extrusion Update: Pipe & Profile… Monthly Delivers the latest news and technology on film and sheet extrusion to a precisely defined extrusion audience Includes coverage of new technology along with innovative applications and related products Delivers the latest pipe and profile information to a targeted extrusion audience Includes coverage of new technology and products ƒƒ Circulation of 21,000 ƒƒ 125 x 125-pixel rotating medallion with up ƒƒ Circulation of 21,000 ƒƒ 125 x 125-pixel rotating medallion with up to 50–70 words, multiple links to 50–70 words, multiple links ƒƒ 120 x 240-pixel rotating half skyscraper ƒƒ Medallion ad ƒƒ 120 x 240-pixel rotating half skyscraper ƒƒ Medallion ad Medallion with Text Medallion with Text insertion Top position 2nd position 3rd position $1,000 net $750 net $500 net Half Skyscraper insertion Top position 2nd position 3rd position insertion Top position 2nd position 3rd position $1,000 net $750 net $500 net Half Skyscraper insertion Top position 2nd position 3rd position $850 net $650 net $450 net $850 net $650 net $450 net Moldmaking Monthly… Monthly Delivered to mold designers, moldmakers, and those responsible for mold maintenance and repair ƒƒ Circulation of 15,000 ƒƒ 125 x 125 pixel rotating medallion with ƒƒ 50–70 words, multiple links ƒƒ 120 x 240 pixel rotating half skyscraper Medallion with Text insertion Top position 2nd position 3rd position $1,000 net $750 net $500 net Half Skyscraper insertion Top position 2nd position 3rd position $850 net $650 net $450 net PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Webcasts Generate Highly Targeted Leads! ❯❯ Position your company as a knowledge provider ❯❯ Connect with your customers ❯❯ Introduce your company to prospects Extrusion Expert Series Injection Molding Series PlasticsToday.com and Modern Plastics Worldwide are proud to continue the ever-popular Extrusion Expert webinar series This 6-part webinar series covers topics critical to the success of an injection molding operation Beginning with part design and materials selection and handling, and moving through the molding process and continuous improvement, industry experts will share tips and practical advice to help attendees dramatically improve their operations Sample topics covered include: ƒƒ Plastics Chemistry for NonChemists ƒƒ Ten Key Principles of Extrusion ƒƒ Go with the Flow—melt index and its variations, simple theology Sample topics covered include: ƒƒ Material Selection ƒƒ The Role of the Molding Machine ƒƒ The Components of a Successful Application 2013 Schedule: ƒƒ January ƒƒ March ƒƒ May ƒƒ July ƒƒ September ƒƒ November 2013 Schedule: ƒƒ February ƒƒ April ƒƒ June ƒƒ August ƒƒ October ƒƒ December Webcast Sponsorships With a PlasticsToday webcast, you can introduce, educate, and place your products and services in front of an active and qualified audience interested in your topic Webcasts increase current and future customer-base knowledge around your offering and accelerate product adoption Exclusive Sponsors of Live/Semi Live Webcast— Moderated by PlasticsToday editorial and live Q&A $10,000 Multiple Sponsorships (limit of 4) $4,250 net On-Demand Webcast (20 minutes)— Client to provide content and speaker $4,500 net Editorial Webcast—PlasticsToday Editorial team works with client to create custom content $15,000 PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Marketing Services and Custom Opportunities Marketing Services Partner with UBM Canon’s Marketing Services team to create marketing solutions that reach your selected, targeted audience and deliver your marketing goals including branding, increased awareness, qualified lead generation, lead nurturing, and content development Learn how you can accelerate your sales cycle and extend your reach to our power audience of over 130,000 plastics processing professionals ❯❯ Webcasts ❯❯ Face-to-Face Conferences/Events ❯❯ White Paper Programs ❯❯ Virtual Events ❯❯ Single-Sponsor E-Newsletters ❯❯ Research Services ❯❯ Content-Specific Microsites .and more! E-Special Reports E-Postcards Do you want to exclusively sponsor specific editorial content with targeted distribution or reach targeted audiences with our E-Special Reports? Talk to your sales rep if a custom selection of distribution or editorial content can be configured to meet your strategic objectives Exclusive postcards sponsored by PlasticsToday provide you with meaningful, targeted audiences that provide the most likely path to potential customers You provide the materials and we handle the rest Supplied Content $4,950 net Editorial Produced ƒƒ 640 x 480 pixels E-Postcard $7,500 net 15,000 names 25,000 names ƒƒ Circulation: 10,000* $3,400 net $4,250 net 5,000 name minimum *Plus $325 CPM per additional 1,000 names $325 CPM option ƒƒ Effective way to announce your latest products, services, and events where you will be exhibiting ƒƒ Drive website traffic ƒƒ Build brand awareness Get results from your marketing investment today Contact us for a customized online marketing program targeting the plastics processing customer you need to reach *All prices subject to change PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom K-Show 2013 Connect with Plastics Professionals before, during, and after the European Plastics Industry’s Event of the Year Reach a total of 110,000 plastics professionals! K-Show Advisor ƒƒ Comprehensive, unique e-newsletter connecting K-Show attendees with exhibiting advertisers ƒƒ 70,000+ recipients (35,000 per deployment) ƒƒ 12 Weekly Editions (10 pre-show, post-show) Sponsor details: (max 10 sponsors, per deployment) ƒƒ Medallion ad (125 x 125 pixels) and 50 word text ad with links ƒƒ 600-word advertorial with photos and/or video ƒƒ Metrics report for every blast, detailing open rate and click‑thrus Total Program $7,500 net 2013 K-Show Issue The most detailed, highly organized and informative issue covering everything about the K-Show is distributed to 40,000 readers via print and over 70,000 readers via its magazine edition online Ad Size (4-color) Rate (net) Full Page $4,750 ½ Page Interstitial ads provide high-impact visual presence and brand exposure, an influential level of engagement from customers and prospects, the highest performing ad click results, and a movement to more creative ad units, breaking away from the typical banner mold Full metrics report provided K-Show Microsite Interstitials: ƒƒ Maximum of 12 Sponsors month rotation (August, September, October) $3,000 net K-Channel Technology Page Get your products and services featured in front of K-Show 2013 attendees before, during, and after the show This directory will highlight all the latest and greatest technology in the plastics industry ƒƒ Medallion ad (125 x 125 pixels) and 50 word text ad with links ƒƒ Base listing ƒƒ Live August–December 2013 $2,700 ¼ Page Interstitials…Your Message, Front and Center $1,750 Cover Ask Rep for Rates month listing $1,500 net Directory Listings 2013 Rates: Online Magazine Edition OR K-Show Print Directory K-Show Microsite PlasticsToday will host the K-Show Show Microsite offering exhibitors the opportunity to sponsor banner positions and reach thousands of plastics professionals Full metrics report provided Both Online Magazine Edition AND K-Show Print Directory 728 x 90 pixels $2,000 net Rotating Rectangle 300 x 250 pixels $1,750 net Annual programs, Full Page Ads only ƒƒ Live August–December 2013 ƒƒ Maximum 16 Sponsors Rotating Leaderboard $995 net K-show Press Conference Virtual Event details to come soon! $2,000 net PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: John Guadagno Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Online Newsletters Blogs Events Custom Contacts At PlasticsToday, we’re evolving along with the rest of the industry Our goal is to provide the most vital data in ways that are easiest for the audience to digest With the most experienced team of experts on our staff, you’ll find the most trusted products and depth of information, insights, and resource delivery accross multiple online and digital media platforms Key Contacts Business and Sales Leader: Sales: John Guadagno Brand Director john.guadagno@ubm.com 203/523-7091 Tony Marsh Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Content Team: Hermann Plank Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 Tony Deligio Editorial Director tony.deligio@ubm.com 303/254-4762 Heather Caliendo Senior Editor heather.caliendo@ubm.com 310/740-9064 Beth Berner Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 John Clark Digital Content Coordinator john.clark@ubm.com 310/487-7185 Marketing: Elizabeth Reynolds Marketing Manager elizabeth.reynolds@ubm.com 310/279-0917 Inform Empower Engage PlasticsToday.com The Global Community for Plastics Professionals Brand Director: Content Leader: Tony Deligio Tony Marsh Beth Berner Hermann Plank Brand Director john.guadagno@ubm.com 203/523-7091 Editorial Director tony.deligio@ubm.com 310/740-9088 Account Executive, Western Region tony.marsh@ubm.com 310/445-3725 Account Executive, Classifieds beth.berner@ubm.com 440/209-1478 Account Executive, Europe, Middle East, North Africa, Mexico and Central/South America hp@tecnokal.com +1 480/452-5584 20459_PT12 John Guadagno Online Newsletters Blogs Events Custom Contributing Editors and Guest Columnists Clare Goldsberry Senior Editor Karen Laird Contributing Editor Based in Arizona, Clare started her 28-year career in the plastics industry by spending eight years selling tooling and injection molding capacity for a custom molder/moldmaker She left that job to follow her writing muse and reports on injection molding and moldmaking; CAD/CAM/ CAE; profile and pipe extrusion, and other topics Former chief editor, and later, assistant publisher of the Dutchlanguage trade journal for plastics and rubber, Kunststof en Rubber, Karen Laird initially worked as a Dutch–English translator for legal and technical documents after graduating with a master’s degree in English literature Later, Karen founded Laird Publishing, which specializes in Dutch–English technical translating, writing, editing and publishing services Allan Griff Senior Contributor & Extrusion Expert Series Editor Allan Griff is a consulting engineer who has spent almost 50 years improving extrusion operations He wrote the book on extrusion—really: His Plastics Extrusion Technology was the first practical extrusion book in the industry and his Plastics Extrusion Operating Manual has been in print since 1983 He has helped with troubleshooting of problems, training employees, new product development, and materials management Stephen Moore Asia-Pacific Correspondent Based in Asia, Stephen Moore has been the Asia‑Pacific Correspondent for Modern Plastics Worldwide for 18 years and for PlasticsToday.com since its launch in 2008 His beats include automotive, injection and blowmolding machinery, engineering thermoplastics, CAD/CAM/CAE, and the electronics and telecom markets He has also written in the past for Chemical Week, Chemical Engineering and Turbomachinery magazines Guest Columnists: GLENN BEALL, Plastics Hall of Fame Member and contributing writer of By Design, shares his expertise on topics critical to design engineers His range encompasses material selection, part design and engineering, and DFM (design for manufacturing) Doug Smock Contributing Editor Doug is the medical content editor for PlasticsToday and has been writing about plastics technology since 1986, including coverage of nine K Fairs and nine National Plastics Expositions He is the former Chief Editor of Plastics World and Purchasing magazines and the former Editorial Director and Associate Publisher of Modern Mold and Tooling Doug is also co-author of two leading books in supply chain management: “Straight to the Bottom Line”, & “On-Demand Supply Management” Tom Langan The author of our PriceWise column, Tom is an expert on the use of hedging and other purchasing tools to help plastics processors, and other manufacturers, reduce their cost of raw materials Tom is a risk management consultant who operates WTL Trading, helping large and small processors to control costs, secure and improve margins, and increase sales Tom has 20 years of experience in financial and physical commodity trading and risk management, with private and public sector experience BOB HATCH, contributing writer of The Troubleshooter, is a leading problem solver in the moldmaking industry With more than 45 years of experience, he is expert at unraveling challenges in moldmaking, hot runners, mold components, and mold repair techniques bob.hatchthetroubleshooter@gmail.com glennbeallplas@msn.com Debbie Sniderman Debbie Sniderman has written for Fortune 500 companies, small businesses, government, and the military, covering a variety of industries Debbie’s manufacturing background includes work on micro-electromechanical structures (MEMS) for government R&D labs and emerging technology companies She holds a master’s degree in Applied Engineering Physics, and two bachelor’s degrees in Materials Science Engineering and Applied Engineering Physics, all from Cornell University Debbie’s Renewable Report is our new weekly column on renewable and alternative energy, and the opportunities in this growing field for plastics processors Debbie owns VI Ventures, an R&D and manufacturing consulting company for renewable energy products and technologies Lewis Yasenchak Lewis works as a consultant with small-to-mid sized processors, moldmakers and other precision manufacturers to help them “implement quality at the source” rather than catch mistakes once made, and also to minimize waste by meeting and exceeding ISO Quality Management Systems He authors a weekly management column for PlasticsToday Paul Sturgeon Paul writes our weekly Talent Talk column on jobs and employment in the plastics industry He is a business manager with KLA Industries, an executive search firm based in Cincinnati, OH and specializing in plastics and polymer technology Paul brings 13 years of management experience with Fortune 500 companies to his columns, including three years working as a plastics industry executive head hunter MICHAEL SEPE, award-winning contributing writer of The Materials Analyst, has provided analytical services to material suppliers, molders, and end users for 20-plus years His materials selection and performance analysis knowledge provide invaluable support to readers and suppliers Bill Tobin, regular contributor to PlasticsToday and founder of consulting business WJT Associates, shares his experience in design and project engineering consultation on mechanical designs, specification of tolerances, parts’ manufacturability, machine costing, governmental and agency regulatory compliance, budgets and profitability improvement, and more 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