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Global Strategy 1e Michael Peng Global Strategy Mike W Peng c h a p t e r 5 Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly acce.
chapte r Chapter Growing and Internationalizing the Entrepreneurial Firm Global Strategy Strategy Global Mike W Peng Mike W Peng Copyright Copyright © © 2014 2014 Cengage Cengage Learning Learning All All Rights Rights Reserved Reserved May May not not be be scanned, scanned, copied copied or or duplicated, duplicated, or or posted posted to to a publicly publicly accessible accessible website, website, in in whole whole or or in in part part Outline • Entrepreneurship, entrepreneurs, and entrepreneurial firms • A comprehensive model of entrepreneurship • Five entrepreneurial strategies • Internationalizing the entrepreneurial firm • Debates and extensions • The savvy entrepreneur Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurship, Entrepreneurs, and Entrepreneurial Firms • Entrepreneurship - the identification and exploitation of previously unexplored opportunities • Entrepreneurs - set of individuals who discover, evaluate, and exploit opportunities Founders and owners of new businesses or managers of existing firms • Not the exclusive domain of small, young firms • Small and medium-sized enterprises (SMEs) globally 95% of all firms Create 50% of total value added Generate 60-90% of all employment Only a small number of entrepreneurial firms survive Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part A Comprehensive Model of Entrepreneurship Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Figure 5.1 A Comprehensive Model of Entrepreneurship Resource Based • Industry-based considerations Intensity of inter-firm rivalry Fewer incumbents, more likely to collude to keep out newcomers Entry barriers: capital intensive Bargaining power of suppliers: how to reduce it Bargaining power of buyers: how to reduce it Threat of substitute products/services Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part A Comprehensive Model of Entrepreneurship Resource Based • Resource-based considerations (cont’d) Entrepreneurial resources must create VRIO (value, rare, inimitable, organizationally embedded) • Institution-based considerations Formal institutions govern new ventures Striking differences in government regulations of start-ups Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Five Entrepreneurial Strategies • Growth • Innovation • Network • Financing/governance • Harvest/exit • A sixth strategy, internationalization, will be covered in the next section Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurial Strategies: Growth • The excitement of growing a new company is oftentimes what attracts entrepreneurs in the first place • Attempt to utilize resources and capabilities Entrepreneurial vision Entrepreneurial drive Entrepreneurial leadership Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurial Strategies: Innovation • An innovation strategy is a specialized form of differentiation strategy • Advantages of an innovation strategy Creates a more sustainable competitive advantage Technological breakthroughs and organizational innovations (new ways of doing business) Owners, managers, and employees at entrepreneurial firms are more innovative and risk-taking than those at large firms Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurial Strategies: Network • Intentionally construct and tap into relationships, connections, and ties that individuals and organizations have developed • Translate personal networks into value-adding organizational networks • Distinguishing characteristics Needed to overcome liability of newness Intensity of relationships is important Networks represent significant resources and opportunities May lead to successful entrepreneurial performance Centrally located network positions are most helpful Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurial Strategies: Financing and Governance • Outside investors usually demand collateral or some other assurance • Odds for survival during crucial early years are significantly correlated with firm size Faster a new start-up can reach a certain size, the more likely it will survive Entrepreneurs often choose to accept more outside investment in order to reach a large size Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part One- and Four-Year Survival Rates by Firm Size FIRM SIZE CHANCES OF SURVIVING FIRM SIZE CHANCES OF SURVIVING (EMPLOYEES) AFTER YEAR (EMPLOYEES) 0-9 78% 0-19 50% 10-19 86% 20-49 67% 20-99 95% 50-99 67% 100-249 95% 100-499 70% 250+ AFTER YEARS 100% Source: Adapted from J Timmons, 1999, New Venture Creation (p 33), Boston: Irwin McGraw-Hill, based on US data Table 5.1 Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Entrepreneurial Strategies: Harvest and Exit • “Selling out” does not necessarily mean failure • Routes for entrepreneurial harvest and exit: Selling an equity stake Selling the business Merging with another firm Going public with an initial public offering (IPO) Declaring bankruptcy Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Advantages and Disadvantages of an Initial Public Offering (IPO) ADVANTAGES DISADVANTAGES Improved financial condition Subject to the whims of financial market Access to more capital Forced to focus on the short term Diversification of shareholder base Loss of entrepreneurial control Ability to cash out New fiduciary responsibilities for shareholders Management and employee incentives Loss of privacy Enhanced corporate reputation Limits on management’s freedom of action Greater opportunity for future acquisition Demands of periodic reporting Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Table 5.3 Internationalizing the Entrepreneurial Firm • Entrepreneurs are challenging myths about internationalization • Transaction costs are higher • International strategies for entering foreign markets Direct exporting Licensing or franchising Foreign direct investment (FDI) Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Internationalizing the Entrepreneurial Firm (cont’d) • International strategies for staying in domestic markets Indirect exporting through domestic - based export intermediaries Become suppliers of foreign firms doing business in one’s home country Become licensees or franchisees of foreign brands Become alliance partners of foreign direct investors Harvest and exit through sell-offs to foreign firms Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Internationalization Strategies for Entrepreneurial Firms ENTERING FOREIGN MARKETS STAYING IN DOMESTIC MARKETS Direct exports Indirect exports (through domestic export intermediaries) Franchising/licensing Foreign direct investment (through green-field wholly owned subsidiaries, strategic alliances, and/or foreign acquisitions) Supplier of foreign firms Franchisee/licensee of foreign brands Alliance partner of foreign direct investors Harvest and exit (though sell-off to and acquisition by foreign entrants) Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part Table 5.4 Debates and Extensions • Traits versus institutions • Slow internationalizers versus born global start-ups • Anti-failure biases versus entrepreneur-friendly bankruptcy laws Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part The Savvy Entrepreneur Entrepreneurs are engines of creative destruction Insights on entrepreneurship by the three leading perspectives on strategy: Industry, Resource, and Institution views Four fundamental questions in strategy provide insight Copyright © 2014 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part ... entrepreneurs, and entrepreneurial firms • A comprehensive model of entrepreneurship • Five entrepreneurial strategies • Internationalizing the entrepreneurial firm • Debates and extensions • The savvy... Founders and owners of new businesses or managers of existing firms • Not the exclusive domain of small, young firms • Small and medium-sized enterprises (SMEs) globally 95% of all firms... One- and Four-Year Survival Rates by Firm Size FIRM SIZE CHANCES OF SURVIVING FIRM SIZE CHANCES OF SURVIVING (EMPLOYEES) AFTER YEAR (EMPLOYEES) 0-9 78% 0-19 50 % 10-19 86% 20-49 67% 20-99 95% 50 -99