C1 - AudioCodes SDvN Dig Trans - Omaha Tech Summit

ConvergeOne Omaha Tech Summit Digital Transformation Power of Software Defined Voice Networking Xenny Kademoglou, Channel Sales Manager Steve Rivers, Solution Engineer The Future of VOICE? We believe that VOICE will continue to be a foundational means of communication…until such time that mental telepathy is a core human skill set – Shabtai Adlersberg, AudioCodes CEO Digital Transformation: Software Defined… State of Communications Today Local Voice Policies Local Dial Plan WAN Local Voice Policies Local Dial Plan WAN (data only) (data only) Small Branch HQ Large Branch TDM Trunks Local Voice Policies Local Dial Plan PBX Island PBX Island Local SP Local SP Local SP PBX Island Local SP Costly inter-branch and Intl calling over PSTN/TDM ‘Anti’ Digital Transformation! High Cost Security Risks Limited Interop The Future of Communications Software Defined Voice Network WAN Large Branch WAN Small Branch HQ National SIP trunk SIMPLE Intl SIP trunk SECURE Local SP AGILE The Power of Software Defined Voice Networking - Call Screening - Least Cost Routing - Analytics - Quality Routing - Number Portability - Network Planning APPLICATION LAYER API MANAGEMENT + ORCHESTRATION CONTROL LAYER INFRASTRUCTURE LAYER - Network Device Mgmt - User Device Mgmt - VQ Monitoring - Device Orchestration API API API - Route Simulation - Policy Enforcement - Load Balancing - Central Dial Plan - # Manipulation - Central Routing Mgmt - Session Border Controller - Media Gateways - (legacy) PBX - IP-PBX - SIP Trunk - Cloud Voice Service ARM – Building Blocks / Sample Topology IP-PBX PSTN PSTN SBCs register with ARM PSTN IP-PBX Auto-discovery of VoIP peers One-click network topology creation IP-PBX IP-PBX LDAP PSTN Customized network topology ARM connects to user data base PBX Click PSTN On-the-fly routing calculation ▪ Centralized network routing ▪ End-to-End routing calculation ▪ Based on SDN principles ▪ Decoupling of the application and devices layers IP-PBX PSTN PSTN PSTN IP-PBX IP-PBX IP-PBX LDAP PSTN PBX PSTN Wide Range of Routing Criteria ▪ ▪ ▪ ▪ ▪ ▪ ▪ ▪ ▪ ▪ Least cost routing Quality-based routing Device status Connectivity status Call success ratio Time-based routing Load balancing Dial plans and dial grouping Organizational user data base Imported criteria Executing on the Vision Microsoft Voice Enablement Hot Buttons for 2019 Delivering Voice Innovation for Microsoft UC for 10+ Years Voice Apps (IVR/AA, SPS, FAX Ser) Gateways 2006 Exchange & LCS SBCs 2007 OCS 2007 Call Recording 2009 SBA OVOC CloudBond 365 UMP 365 Direct Routing IP Phones OVR CCE Teams Devices 2011 Lync Server 2010 OCS 2007 R2 2012 2015 Lync Server 2013 Skype for Business 2018 Teams Microsoft Teams PSTN connectivity using Direct Routing What is Direct Routing? - Capability to connect Microsoft Teams to PSTN or 3rd parties on-prem Session Border Controller Analog telephony adapter (ATA) (supported by certified SBC Partners) Third-party PBX Connect to local PSTN trunk Interoperability with third-party systems For countries where Microsoft Calling plans are not available Mix two systems (for example, provide the option to connect analog devices), legacy PBX / IP PBX Customers that want to keep existing telco contract Teams Direct Routing – Coexistence and Migration • Utilize advanced SBC routing capabilities to manage routing and trunking Legacy PBX/IP PBX Microsoft Teams IP-PBX Cisco, Avaya, etc SBC / Gateway SIP-T/PSTN Centralized Pro Tip: Leverage Active Directory based routing to simplify & manage your migration Our Value Simplicity for users Exceptional Audio Quality Powerful IT tools Price AudioCodes 400HD Device Portfolio Outstanding User Experience through voice quality, intuitive design, and powerful features Fully Managed Leading Silk support! Low-cost, entry level model Basic LCD with programmable soft keys 1GB Ethernet Cost-effective, basic model Basic LCD with programmable soft keys 1GB Ethernet Advanced mid-range model Improved Graphic LCD 256x128 Dedicated LCD displaying 12 contacts + presence 1GB Ethernet USB Port Advanced mid-range color 4.3” color display (480x272) softkeys + integrated sidecar (12 contacts) 1GB Ethernet USB Port / BT / WiFi support High end, executive model 5” color touch screen (800x480) USB Port / BT Support 1GB Ethernet Optional Expansion unit 450HD IP Phone 445HD IP Phone 440HD IP Phone 420HD IP Phone 405HD IP Phone AudioCodes provides INNOVATIVE, MANAGED, RESILIENT Phone and Room Solutions at affordable prices Integrated Conference Solution Scalable: ppl | 12 ppl |15 ppl Full Meeting Management Integrated Bluetooth USB Port 1GB Ethernet 45x Huddle Room AudioCodes C450HD: Native Teams Phone C450HD Native Teams Phone Highlights • Color 5” Capacitive Touch Screen • 1280x720 Resolution • High End Native Teams client experience • Contact Pictures • Integrated Bluetooth / Wi-Fi (Optional) • Microsoft Provided / Managed Teams App • Easily Switch between Teams & Skype/3PIP Expansion Unit (Optional) • Color 5” Touch Screen • 480x800 Resolution Launching Early 2019 MSRP $399 Youtube Demo The Voice Evolution – AI and Cloud meets the Enterprise AudioCodes Voice.AI Gateway Voice Engagement Channels Cognitive Voice Services SIP\RTP BOT SIP Trunk/ PSTN CHAT AWS APIs Enterprise UC Contact Center SIP over Web Socket\sRTP Voice.AI Gateway Voice.AI HTTP-based APIs Azure APIs BOT CHAT GCP APIs Google Cloud Platform Speech Services BOT CHAT Web Developers IT, SI, SP, SaaS providers, … Voice.AI Gateway Delivered as Hosted Service on Azure ▪ Designed for Multi-Cloud Support ▪ Powerful Session Control AWS APIs BOT CHAT ▪ Integrate Telephony and BOT frameworks Public Telephony Network Voice.AI Gateway Azure APIs BOT CHAT Google Cloud Platform Speech Services BOT GCP APIs CHAT Success - Now and Next! Case Study: Texas Woman’s University Company Name: Texas Woman’s University • Vertical: Higher Education • Location: Central Region, Denton/Dallas, Texas • Telephony Infrastructure: Skype for Business, NEC being decommissioned The Situation: Texas Woman’s University is focused on Enterprise Voice Modernization and SIP centralization in order to reduce costs, accomplished by consolidating trunking into two main data centers in this project In addition to the SBC’s, there are a large number of analog lines to be connected Centralized management and monitoring is needed for multiple types of equipment Automation is critical for E911 location identification and routing The Solution: TWU chose AudioCodes SBCs, SBA’s, and Gateways for this project due to our close alignment with MSFT and relationship with the AudioCodes and C1 sellers Microsoft directly recommended that AudioCodes provide the core Hardware and Software for the project • The Gateways, SBC’s, ARM, and OVOC will were implemented in a project coinciding with new SIP trunk install • OVOC will be used to manage and monitor the equipment, and ARM will be used for E911 location identification and routing • The last phase is the Skype for Business end points (phones) and conference devices Value Received: Using the AudioCodes SBCs resulted in the following benefits: • Allowed for a slow migration away from NEC, while gaining the value of building out their MSFT environment • Cost savings as a result of modernizing the environment with SIP Trunks Case Study: Charter Manufacturing • Vertical: Manufacturing • Location: Rocky Mtn Region • Telephony Infrastructure: Skype for Business, legacy being decommissioned The Situation: The Solution: • SBC’s for the core and remote sites with One Voice Resiliency, leveraging Cloud Connector Edition for premise to cloud connectivity • MP Gateways to support legacy analog connections, and (800) SIP endpoints (phones) • Next phase is implementing OVOC for IP Phone Manager, and single pane of glass monitoring and management Value Received: Using the AudioCodes SBCs resulted in the following benefits: • A robust SIP core & connectivity solution upon which to build their current and future collaboration solution • Future-proofed their communications by using IP endpoints certified and optimized for MSFT SfB/Teams • Allowed Charter to leverage their Office 365 licensing investments for a complete collaboration solution Session Takeaways – The Voice Evolution • AudioCodes uniquely delivers the broadest portfolio for a future-proof voice strategy – Avaya, Cisco, Microsoft, and beyond • SDvN is a natural extension of the Digital Transformation conversation, extending the SIP core toward a more agile Enterprise voice strategy • Voice.AI Gateway unleashes the potential for cognitive voice services to be accessible to existing communication solutions • Reach out to your ConvergeOne NAM to engage AudioCodes in further discussions about your Digital Transformation strategy! Digital Transformation | Common Thread Thank You ... LAYER - Network Device Mgmt - User Device Mgmt - VQ Monitoring - Device Orchestration API API API - Route Simulation - Policy Enforcement - Load Balancing - Central Dial Plan - # Manipulation - Central... - Session Border Controller - Media Gateways - (legacy) PBX - IP-PBX - SIP Trunk - Cloud Voice Service ARM – Building Blocks / Sample Topology IP-PBX PSTN PSTN SBCs register with ARM PSTN IP-PBX... AGILE The Power of Software Defined Voice Networking - Call Screening - Least Cost Routing - Analytics - Quality Routing - Number Portability - Network Planning APPLICATION LAYER API MANAGEMENT