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(8th edition) (the pearson series in economics) robert pindyck, daniel rubinfeld microecon 502

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CHAPTER 12 • Monopolistic Competition and Oligopoly 477 Price D SF F IGURE 12.9 P1 PRICE SETTING BY A DOMINANT FIRM MCD The dominant firm sets price, and the other firms sell all they want at that price The dominant firm’s demand curve, DD, is the difference between market demand D and the supply of fringe firms SF The dominant firm produces a quantity QD at the point where its marginal revenue MRD is equal to its marginal cost MCD The corresponding price is P* At this price, fringe firms sell QF, so that total sales equal QT P* DD P2 QF QD QT Quantity MRD Corresponding to DD is the dominant firm’s marginal revenue curve MRD MCD is the dominant firm’s marginal cost curve To maximize its profit, the dominant firm produces quantity QD at the intersection of MRD and MCD From the demand curve DD, we find price P* At this price, fringe firms sell a quantity QF; thus the total quantity sold is QT = QD + QF 12.6 Cartels Producers in a cartel explicitly agree to cooperate in setting prices and output levels Not all the producers in an industry need to join the cartel, and most cartels involve only a subset of producers But if enough producers adhere to the cartel’s agreements, and if market demand is sufficiently inelastic, the cartel may drive prices well above competitive levels Cartels are often international While U.S antitrust laws prohibit American companies from colluding, those of other countries are much weaker and are sometimes poorly enforced Furthermore, nothing prevents countries, or companies owned or controlled by foreign governments, from forming cartels For example, the OPEC cartel is an international agreement among oil-producing countries which has succeeded in raising world oil prices above competitive levels Other international cartels have also succeeded in raising prices During the mid-1970s, for example, the International Bauxite Association (IBA) quadrupled bauxite prices, and a secretive international uranium cartel pushed up uranium prices Some cartels had longer successes: From 1928 through the early 1970s,

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