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For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
ABOUT
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InnovatIon
Our missiOn:
The mosT progressive business
media brand in the world,
Fast Company inspires a new
breed of innovative and creative
thought leaders who are actively
inventing the future of business.
With engaging narratives
as informative as they are
entertaining, Fast Company
motivates fans to think beyond
traditional boundaries, lead
proactively, and most importantly,
embrace change.
Our editOrial fOcus:
innovaTion is at the heart of all
Fast Company content. Through this
lens, we focus on ive core themes:
creativity
The Currency of Innovation
design
Innovation You Can Hold
leadership
Inspiring Innovation
ethOnOmics
Innovation for Good
technOlOgy
Tools for Innovation
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
EDITORIAL CALENDAR
*GfK MRI Starch Issue
OFF THE GRID
FEBRUARY
CLOSING DATE 120612
ONSALE DATE 011513
THE TECHNOLOGY
SPECIAL
APRIL
CLOSING DATE 021413
ONSALE DATE 032613
FAST TALK: CAREERS
SEPTEMBER
CLOSING DATE 070813
ONSALE DATE 081313
WANTED: THE ULTIMATE
GADGET GUIDE
DECEMBER/JANUARY
CLOSING DATE 101713
ONSALE DATE 112613
LAUNCHPAD
NOVEMBER
CLOSING DATE 091213
ONSALE DATE 102213
CO.CREATE SPECIAL
JULY/AUGUST
CLOSING DATE 051613
ONSALE DATE 062513
CLOSING DATE 011013
ONSALE DATE 021913
MOST INNOVATIVE
COMPANIES 2012
MARCH*
CLOSING DATE 031413
ONSALE DATE 042313
THE UNITED STATES OF
INNOVATION
MAY*
CLOSING DATE 041113
ONSALE DATE 052113
THE 100 MOST CREATIVE
PEOPLE IN BUSINESS
JUNE*
CLOSING DATE 080813
ONSALE DATE 091713
INNOVATION BY DESIGN
AWARDS
OCTOBER*
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
BUZZ
a celebrated business
media brand
award-winning
business JOurnalism
AdWeek Magazine
2008, 2009 & 2010 Hot Lists 10 Under 60
2009 Editor of the Year; Robert Saian
MIN
2009 21 Most Intriguing People; Publisher, Christine Osekoski
ASME National Magazine Awards
Winner; Co.Design; Digital Ellies Online Department (2011)
Finalist; General Excellence (2011)
Finalist; The Inluence Project; Digital Ellies Multimedia Package (2011)
Finalist; Magazine of the Year (2010)
Society of American Business Editors and Writers
General Excellence; June 2009, Jul/Aug 2009, and Dec 2009/Jan 2010
New York Press Club
Winner; Best Headline and Front Page; “Apple Nation” (Jul/Aug 2010)
Winner; Entertainment News Award, Magazine Category; “Waving the Flag”
(Nov 2010)
award-winning design
The Society of Publication Designers
Winner; Gold Medal for Best Redesign (2012)
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
PRINT AUDIENCE
Source: 2012 IPSOS Mendelsohn Aluent Survey, Adults, HHI $100,000+
*Source: 2011 Fast Company Subscriber Study
affluence
influence
the c-suite
decisiOn maKers
passiOnate readers
At $175,257 Fast Company has the 3rd highest median HHI of
ALL 143 measured titles.
72% agree, “I tend to take the LEAD in decision-making” (index: 139).
This ranks #2 vs. ALL measured titles.
33% have C-Level job responsibility, that’s more than twice as likely as
the average adult (index: 259). This ranks #2 vs. ALL measured titles.
65% are business decision makers (index: 173).
This ranks #1 vs. ALL measured titles.
1 hOur+ time spent with the magazine each month.*
RATEBASE GENDER
725,000
66% 34%
MEDIAN AGE
45
Fast Company Delivers:
OPINION LEADERS BUSINESS INFLUENCERS AFFLUENT CONSUMERS
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
DIGITAL AUDIENCE
*Source: Omniture, 3 month rolling avg. (Sept ‘12 - Nov ‘12)
**Source: @Plan Q1 2012
Source: 2009 FastCompany.com Online Proile Survey
OPINION LEADERS BUSINESS INFLUENCERS AFFLUENT CONSUMERS
affluence
influence
engagement
$71,449 Median HHI*
41% are business decision makers (index 267)**
31% work in professional / executive / managerial positions**
25 minutes, average time spent per visit.
FastCompany.Com Delivers:
107,000617,000 40,594 23,300 92,600
AVG. MONTHLY PAGE
VIEWS UP 95% YOY*
AVG. MONTHLY
UNIQUES UP 13% YOY*
6.5MM
MEDIAN AGE*
34
31.8MM
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULYAUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECJAN
ISSUE
REGIONAL
FRACTIONAL CLOSE
112912
010313
020713
030713
040413
050913
062713
080113
090513
101013
NATIONAL CLOSE
MATERIALS DUE
120612
011013
021413
031413
041113
051613
070813
080813
091213
101713
ONSALE DATE
011513
021913
032613
042313
052113
062513
081313
091713
102213
112613
CLOSING DATES
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
PRINT RATES
FOUR COLOR
PAGE
SPREAD
23 PAGE
12 HORIZ
13 PAGE
1X
$93,650
$187,300
$72,650
$55,250
$37,450
COVERS
2ND COVER
3RD COVER
4TH COVER
1X
$112,400
$103,050
$117,100
Custom regional buys/copy splits:
Pricing and regional options available upon request.
Premium charges:
No bleed charge.
Special ih color rates available upon request.
Specialty units:
Rates and production speciications available upon
request.
Billing information:
Commission is 15% to agencies.
Production premiums are not commissionable or
discountable.
Frequency discounts:
Check with your account manager.
*All rates are gross. These rates and all advertising transactions are subject to Mansueto Ventures’ Advertising Terms and Conditions.
EFFECTIVE: FEBRUARY 2013 ISSUE PAID RATEBASE: 725,000 FREQUENCY: 10 ISSUES
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
DIGITAL RATES
ROS
HOMEPAGE
WELCOME AD
FastCompany.com Only)
TARGETED CHANNEL
(Co.Create, Co.Design,
Co.Exist, Co.Lead, Tech)
GEO TARGETED
PLACEMENTS
Leaderboard
Rectangle
Half Page
Leaderboard
Rectangle
Half Page
Welcome Screen
Leaderboard
Rectangle
Half Page
Leaderboard
Rectangle
Half Page
728 x 90
300 x 250
300 x 600
728 x 90
300 x 250
300 x 600
640 x 480
728 x 90
300 x 250
300 x 600
728 x 90
300 x 250
300 x 600
$100
$110
$125
$140
$150
$175
$200
$110
$120
$135
$115
$125
$145
UNIT SPECS NET CPM
For more information contact Integrated Ad Director, Matthew A. Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
PRINT SPECS
PAGE
SPREAD
½ HORIZONTAL SPREAD
⅔ VERTICAL
½ HORIZONTAL
⅓ SQUARE
⅓ VERTICAL
PAGE SIZES TRIM
8¾” 10⅞”
17½” 10⅞”
17½” 5¼”
5½” 10⅞”
8¾” 5¼”
5½” 5¼”
3” 10⅞”
LIVE
8¼” 10⅜”
16⅞” 10⅜”
16⅞” 5”
5¼” 10¼”
8” 5”
5¼” 5”
2¾” 10⅜”
BLEED
9” 11⅛”
17¾” 11⅛”
17¾” 5½”
5¾” 11⅛”
9” 5½”
5¾” 5½”
3¼” 11⅛”
Gutter Safety for spreads:
Allow 1/4” on each side of gutter, 1/2” total
gutter safety.
For ad spread units please supply 1/16”
duplicated image on both sides of the centerline.
Materials:
Please submit your ads for Fast Company
via the web at https://www.adshuttle.com.
Preferred digital format: PDFX-1A.
Please see our materials speciications site
http://www.QuadARM.com/fastco/main.asp.
Shipping for ad proofs:
Quad Graphics
Attn: Ted Reidy c/o Fast Company
1900 W. Sumner Street
Hartford, WI 53027-9244
P: 262-673-1580 E: ted.reidy@qg.com
Printing Process:
Web Oset
Binding Method:
Perfect Bound
Line Screen:
133
Max Density:
4 color: 290%
2 color: 190%
Proofs:
One SWOP-certiied proof AND one ruled proof
as a positioning guide.
Safety:
Keep all LIVE matter, not intended to trim, 1/4”
from TRIM edges. Oset for registration marks
should be set at .1875.
For extensions contact:
Jane Hazel, production manager
P: 212-389-5308 E: jhazel@mansueto.com
or Dave Powell, assoc. production manager
P: 212-389-5416 E: dpowell@mansueto.com
MEDIA KIT
DIGITAL SPECS
LEADERBOARD
RECTANGLE
HALF PAGE
EDIT INSERTION
SLIDESHOW
INTERSTITIAL
UNIT SIZE
RICH MEDIA
ACCEPTED
Y
Y
Y
Y
Y
3RD PARTY
SERVED
Y
Y
Y
Y
Y
CREATIVE
FILE SIZE
30K
30K
35K
40K
40K
LOOPING
4 LOOPS MAX
4 LOOPS MAX
4 LOOPS MAX
4 LOOPS MAX
NA
PIXEL SIZE
728x90
300x250
300x600
618x250
574x374
ANIMATION
:15 SEC
:15 SEC
:15 SEC
:15 SEC
STATIC 5 SEC MAX
fOr all ditigal platfOrms
WELCOME AD
PUSH DOWN
PROMO UNIT
UNIT SIZE
RICH MEDIA
ACCEPTED
N
Y
Y
3RD PARTY
SERVED
Y
Y
Y
CREATIVE
FILE SIZE
40K
30K
30K
LOOPING
4 LOOPS MAX
4 LOOPS MAX
4 LOOPS MAX
PIXEL SIZE
600X600;
640X480
1000x30
336x150
ANIMATION
:15 SEC
:15 SEC
:15 SEC
units uniQue tO fastcOmpany.cOm
PUSH DOWN
BILLBOARD
PROMO UNIT
UNIT SIZE
RICH MEDIA
ACCEPTED
Y
Y
Y
3RD PARTY
SERVED
Y
Y
Y
CREATIVE
FILE SIZE
30K
40K
30K
LOOPING
4 LOOPS MAX
4 LOOPS MAX
4 LOOPS MAX
PIXEL SIZE
970x90
970x250
300x150
ANIMATION
:15 SEC
:15 SEC
:15 SEC
units uniQue tO cO.exist / cO.create / cO.design
Display ad requirements:
Lead time: 5 business days prior to QA
File Formats Accepted: .jpg, .gif, .swf,
Javascript, most rich media
3rd-Party Ad Serving Accepted: Dart, Atlas,
Pointroll, MediaMind, Mediaplex, EyeWonder
Flash ad requirements:
Back up image required: gif or jpg; 30K max ile size
Must include clickTag tracking: On (release)
{get URL (_level0.clickTag,”_blank”);}
newsletters: static Jpg leaderbOard & rectangle unit Only.
For more information contact Group Director of Digital Media & Operations, Steven Suthiana, P: 212.389.5361
E: SSUTHIANAFASTCOMPANY.COM
[...]... & Verified) Percentage of Difference (Paid & Verified) 1 2-3 1-1 0 725,000 741,125 740,854 271 0.0 1 2-3 1-0 9 725,000 733,180 733,283 -1 03 -0 .0 1 2-3 1-0 8 725,000 743,006 743,327 -3 21 -0 .0 1 2-3 1-0 7 725,000 747,303 747,629 -3 26 -0 .0 1 2-3 1-0 6 725,000 750,391 750,178 213 0.0 0 6-3 0-0 6 725,000 758,562 759,271 -7 09 -0 .1 ^Effective with the June, 2006 Publisher’s Statements, publications were given the option of... Publisher’s Liability Publisher is not liable for any failure or delay in printing, publishing, or circulating any copies of the issue of the Magazine in which advertising is placed pursuant to an insertion order that is caused by, or arising from, an act of God, accident, fire, strike, terrorism or other occurrence beyond Publisher’s control Publisher is not liable for any failure or delay in publishing... MSMITH@FASTCOMPANY.COM iPad Specs MEDIA KIT Advertising Details: All national print advertisers, excluding fractionals, automatically receive static placements (without activated links) in Fast Company s replica app at no additional cost Our default position is to pick-up print creative and run it exactly as it appears in the magazine Fast Company requires no additional assets or approvals to do this You... annual media commitment with Fast Company/ FastCompany.com of $250,000 For more information contact Integrated Ad Director, Matthew A Smith, P: 212.389.5530 E: MSMITH@FASTCOMPANY.COM MEDIA KIT T&C The following are certain terms and conditions governing advertising published in Fast Company magazine (the “Magazine”) Submission of insertion order for placement of advertising in the Magazine constitutes acceptance... data set forth in this Publisher’s Statement are true and report circulation in accordance with Audit Bureau of Circulations’ Bylaws and Rules Parent Company: Mansueto Ventures LLC FAST COMPANY, published by Mansueto Ventures LLC • 7 World Trade Center • New York, NY 1000 7-2 195 CHRISTINE OSEKOSKI Publisher ANNE MARIE O’KEEFE Consumer Marketing Director P: 212.389.5300 • URL: www.fastcompany.com Date Signed:... Angeles 310.341.2345; New York 212.389.5453; Pacific Northwest and Southwest 415.343.1540 Established: 1995 Page 5 of 5 - Fast Company (0 4-0 31 4-6 ) Copyright © 2012 Audit Bureau of Circulations All rights reserved ABC Member since: 1997 0 4-0 31 4-6 Analyzed Issue Date Analyzed Issue Text (for double month issue date) Average Single Copy Price Association Subscription Price U.S Subscription Price Canadian... guarantee is based on the ABC’s audited reported circulation for the Magazine averaged over the calendar year in which advertising is placed Publisher guarantees circulation to national advertisers by brand of advertised product or service In the event the audited 12-month average circulation does not meet the guaranteed rate base, Publisher shall grant rebates to the advertiser in advertising space... 212.389.5361 E: ssuthiana@fastcompany.com Flipboard Specs MEDIA KIT About: A highly stylized, personal and mobile “magazine” curated by users from favorite media sources and social feeds Full-page advertising placements bring the elegance of print advertising online Campaigns run in one-month flights with a maximum of four partners/month (at 25% SOV each) Fast Company audience: 500,000 active users; 10 million... shall Publisher be liable for any indirect, consequential, special or incidental damages, including, but not limited to, lost income or profits 5 Replicant iPad App All full-page, national print advertising will receive static placements (without activated links) in Fast Company s replicant iPad app at no additional cost Unless otherwise specified by the advertiser, Fast Company will pick-up print... Advertisers also have the option to opt-out or provide alternative iPad creative to run in lieu of print creative See iPad specs for details on how print creative is displayed in the app, opting out, and supplying alternative iPad creative If Fast Company does not receive a request to opt-out or alternative creative by issue close date, your print ad will run exactly as it appears in the magazine 6 MISCELLANEOUS . MSMITH@FASTCOMPANY.COM
MEDIA KIT
BUZZ
a celebrated business
media brand
award-winning
business JOurnalism
AdWeek Magazine
2008, 2009 & 2010 Hot Lists. 212.389.5530 E: MSMITH@FASTCOMPANY.COM
MEDIA KIT
T & C
The following are certain terms and conditions governing advertising published in Fast Company magazine
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