Forbes India 22 February 2013 (e-magazine full)

104 390 0
Forbes India 22 February 2013 (e-magazine full)

Đang tải... (xem toàn văn)

Tài liệu hạn chế xem trước, để xem đầy đủ mời bạn chọn Tải xuống

Thông tin tài liệu

Full E-magazine Forbes English version (copyright)

stem cells: trials & Error Subscriber copy not for sale i, phone www.forbesindia.com Pg/80 Price Rs 100 february 22, 2013 How Smartphones are changing our work, our play and the way we are Business Minus the paperwork You live on the go, travelling light You want things now, not when the courier gets there You’re connected, 24/7, and you want your reading at your fingertips Welcome to the I NDIA Tablet Edition In Association With L et ter From The E xec ut ive Ed itor Phone, kapda aur makaan T here are some numbers it takes the mind time to come to terms with When this year ends, roughly 87 million Indians will have no access to telephones That said, 250 million Indians will also go to bed, undernourished, every night These are the kinds of numbers that bring to mind a story that dates back to the mid-90s An uncouth, garrulous man was spotted, talking loudly and endlessly on his cellular phone The device was new and those were times when it cost Rs 16 to the minute, either to place a call or receive one People around gazed longingly at the object and gaped at the kind of money the man had The gazing and gaping, though, turned into mocking when the ringer on his phone went off He, the story goes, was showing off his cellular phone in what was then a hopelessly poor country Because there are so many people who have spotted this man, I suspect him an urban legend But the apocryphal story is a telling one of the times we live in Driven by a primal need to communicate and explosive entrepreneurship, telephones, or smartphones as they are now called, are now more abundant in India than food is It has permeated our lives in ways we thought unthinkable five years ago It also leaves us with no doubt that our lives are altering dramatically To understand how, it is important, therefore, to understand what forms these devices take and how they drive our existence So Rohin Dharmakumar and NS Ramnath, who work out of our offices in Bangalore and are passionate about technology, took it upon themselves to inspect devices still being prototyped, speak to people from across the world, and research and write a series of stories that will leave you astonished at the times we live in They also invited Hampus Jakobsson and Chetan Sharma, both of whom have worked and consulted for the most innovative technology companies in the world, to help us understand the implications Aided with lovely illustrations by the very talented Sameer Pawar, what lies on the pages that follow is a clear vision of what to expect May I also urge you to visit www forbesindia.com? A lot of energies are being invested into building a multimedia experience that will charm you with its variety and depth on themes often ignored by the mainstream Some of these are anchored by people from reputed institutions across the world; others by our enormously talented team As always, a note on what you think of our efforts will be appreciated Driven by a primal need to communicate and explosive entrepreneurship, smartphones are now more abundant in India than food - Warmly, Charles Assisi Executive Editor, Forbes India charles.assisi@network18online.com 5n0wcrash February 22, 2013 | forbes india I NDIA Volu me | Issue | Febr ua r y 22 , 2013 Contents 32 The Supersmart Phone Your phone is already smart But it is growing smarter and will soon take over your life We tell you how upfront Briefing 16 Buy-Gone Era? Declining car sales and downtrading in some consumer segments could mean that India’s consumption boom is petering out From Top: Getty Images; indiatodayimages.com 26 A Car, By Another Name Cross badging of vehicles hasn’t caught on in Indian markets 22 Cameron Delivers a Penultimatum British PM’s conviction about referendum on EU exit seems more electoral than personal 28 Grounding of the 787 raises questions about the aircraft-maker’s sourcing strategy forbes india | February 22, 2013 Though the global economy survived the Eurozone breakup and a hard landing in China, it’s too early to predict a bull run Sanjoy Bhattacharyya tells you why 30 Atoms Versus Bits Who wins the battle between physics and software, and where you find maximum innovation? Current Events 18 Boeing’s Dream Gone Bad 20 Billionaire Bistro Settle into the Four Seasons’ Grill Room in New York for a peek at the power elite Column 24 Adventures of the Equity Market Optimist Ideas & Opinion 28 Beyond the Banyan Tree NEW AGE SAGE Swami Parthasarathy teaches you how to focus on intellect Swami Parthasarathy’s Vedanta is based on ancient texts and scriptures but has found its way into the minds of corporate bigwigs from across the world 42 52 MONEY MAN Xander’s Sid Yog is calling it right with his realty fund features Cross Border 42 Right On His Money AUTO PILOT Vivek Chand Sehgal is building an empire 56 How Sid Yog’s realty fund Xander managed to tide over the meltdown 56 The Share Economy Americans are sharing much more than their Facebook statuses and writing a whole new story of collaborative consumption 63 Calling China A group of new engineers are gearing up to launch an open source mobile platform to take on Google’s Android in the East 64 Once Upon a Soda How consulting firm Starlight Runner helps CARING AND SHARING Birth of a new disruptive economy in the US filmmakers and brands keep their stories straight 66 Shut Up, Hollywood The stars of Smosh are hot web celebrities and are totally fine sticking to the internet 68 Return of the Indian How Polaris CEO Scott Wine is planning to rewrite an iconic motorcycle brand’s history Enterprise 52 Going The Distance Motherson Sumi’s fairytale journey from a nondescript unit to a giant auto parts maker Real Issue 72 Stem-Cells Therapy: The Prognosis The many battles within the growing stem-cells industry: Where are we headed? February 22, 2013 | forbes india Clockwise: Kamran Jebreili / AP for Forbes India; Getty Images; Vikas Khot 46 A Kinder, Gentler KKR Wall Street’s most hostile private equity giant wants to be Main Street’s go-to investor in its new avatar I NDIA Volu me | I s s ue | Fe br u a r y 2 , 01 Contents 80 Running High Life Recliner 86 If a Banker was a Writer How Ravi Subramanian is creating thrilling stories out of his banking experiences Ankit Kumar The La Ultra, the cruellest run in the world, is as much a test of your mind as it is of your body 90 Jaipur Days Colours, conversations and controversies of the Jaipur Literature Festival 104 Pants Perfect High-tech office wear comes in from the cold 90 Appraisal 97 Book: Patriots and Partisans Historian Ramachandra Guha’s collection of essays cites three basic problems concerning this country of a billion Nuggets 98 Techie’s Style Sheet A set of uber fast wheels and a GPSenabled watch can make your day Cheat Sheet 100 Gifts of Love How people in love made gifting a grand business NOTES FROM JAIPUR When literature met politics forbes india | February 22, 2013 101 Tip-Off & F-Index regulars 11 Letters to the Editor 12 Exit Interview 13 Close Range 14 World Watch 102 Thoughts We value your feedback Write to us at: forbes.india@network18online.com Letters may be edited for brevity Read us online at www.business.in.com Cover: Digital Imaging by Sushil Mhatre www.forbesindia.com Magazine Upfront Features Life I NDIA Daily Sabbatical Multimedia Blogs News Lists http://forbesindia.com/blog/ Must-Read Blogs The curious case of James Bond and Huiyuan Juice http://forbesindia.com/blog/ While Hollywood is courting China for reasons not hard to fathom, Chinese brands advertising through Hollywood movies is an interesting trend Our Bloggers DAMODAR MALL Blogs on shopping habits, consumer insight and mall culture Writes on policy, politics and economy Prince Mathews Thomas LUIS MIRANDA Blogs on his experiences as a private equity specialist “Thank You Auntie”: Indian kitchens outsource to an “auntie network” and not to food factories Dinesh Narayanan Believes the story lies in detail Vishwaroopam: The story doesn’t end here The banning of the movie says a lot about the uneasy relationship between art and politics in Tamil Nadu Both the state’s dominant political parties grew as a result of its association with cinema What this 75-yr-old’s story tells us about discovery in India It requires a different sensibility to appreciate, and evaluate scientific research With their skills in providing processed food solutions that are hygienic, fresh and customised to suit individual customer taste, these Narmadabens can pose a formidable challenge to the factory-based ready-to-eat segment How to kickstart innovation in your organisation Game-changing innovation is hard It is not just the outcome of brilliant ideas, but brilliant ideas executed brilliantly Krispy Kreme: Converting ‘Likes’ to loves Krispy Kreme used social media to create a buzz for its launch in Bangalore http://forbesindia.com/multimedia/audio/1 Forbes India Podcasts Now Available on iPad Download the Forbes India App THE SUPERSMART PHONE By Rohin Dharmakumar and NS Ramnath CELEBRITY 100 By Deepak Ajwani and Charles Assisi Click Here Click Here Why Japanese Companies Are Falling Behind The Rest Of The World http://forbesindia.com/thedailysabbatical/ Daily Sabbatical How to be Extremely Productive It takes a lot more than organising your schedule to be productive Paradox Of Choosing Platforms Developers and users of a smartphone tend to buy another phone with a similar platform, since most applications are platform-specific What Japanese companies can to be globally competitive How Does Private Equity Work in India? Private equity experts and investors in India describe a unique developing market where, even with bountiful capital and few opportunities for anything but minority shares, the sector is profitable The High-Growth Conundrum: Marketing at Hyperspeed One way in which companies lose their way, ironically, is in strong sales February 22, 2013 | forbes india I NDIA Founder & Editor, Network18: Raghav Bahl President & Editorial Director, TV18: Senthil Chengalvarayan Editor, Forbes India: Indrajit Gupta Executive Editor: Charles Assisi Deputy Editor: Shishir Prasad Design Director: Anjan Das Director-Photography: Dinesh Krishnan Director-Online & Events: Deepak Ajwani Senior Editor (Economy & Policy): Dinesh Narayanan Senior Editor: Seema Singh Associate Editor: Cuckoo Paul Editor (Special Features & Social Media): Peter Griffin Contributing Editor: Mitu Jayashankar Consulting Editor: Sumana Mukherjee Editor (Markets And Finance): Pravin Palande Editor (Telecom, Media And Entertainment): Rohin Dharmakumar Senior Assistant Editor: Prince Mathews Thomas Assistant Editors: Udit Misra, NS Ramnath Senior Principal Correspondent: Ashish K Mishra Principal Correspondent: Samar Srivastava Features Writer: Nilofer D’Souza Writer-Associate: Shravan Bhat Head of Desk: Sveta Basraon Deputy Head of Desk: Jasodhara Banerjee Chief Copy Editor: Kathakali Chanda Copy Editor & Features Writer: Sohini Mitter Senior Data Analyst-Online: Bhagwan Patil Web Programmer: Sandeep Shivalkar Art Director: Benu Joshi Routh Assistant Art Director: Minal Shetty Assistant Graphics Director: Sameer Pawar Principal Designer (Production): Hemal Sheth, Sachin Dagwale Production Manager - Digital Imaging And Print: Sushil Mhatre Production Supervisor: Joroso Pereira Designer (Pre Press): Pandharinath Pawar Deputy Head of Photo: Vikas Khot Principal Photograper: Amit Verma Sr Photo Researcher: Prakash Rasal I NDIA 10 forbes india | February 22, 2013 Columnists: Sanjoy Bhattacharyya, Subroto Bagchi & Vikram Sheel Kumar Group CEO, Network18: B Sai Kumar CEO, Forbes India: Gurmeet Singh Advertising Sales Senior Vice Presidents: Rubeena Singh, Seshadri Iyer & Vishal Srivastava Alpana Gulati, Maulik Thakkar, Kumar P Abhishek Shah, Manavdeep , Singh, S Shivakumar, Fardeen Sayeed, Niraj Ladia, Nitya Sharma, Atishay Singh, Jaskaran Gulati, Preetika Mehta, Mansi Shah, Sahil Menghani, Rashmi Nath, Vibhor Nigam, Prashant Shirke & Kumar Kamble Distribution Forbes India Team Distribution Head: Sunil Nair Soorendra Desai & Sanjay Elisha GM Subscriptions: Subhadra Bose Subscriptions Manager: Rajiv Mani Subscription Operations: Kaushal Pillai Network18 Publishing Team DGM: Manoj Palsay Sachin Kamble, Sanjay Bhujle, Dinesh Devadiga, Debraj Sur, Kamal Bisht, Kirupanand S, Devaraju Gowda, Mahesh GS, Rahul Mankar & Anant Shirke Advertising Operations: Sudha Rao Avinash Karkera & Prashant Rane Marketing Marketing Head: Priyanka Tiku Tripathi Stuti Papneja, Madhur Murti Vice President, Operations: Archana Karulkar Corporate Development: Saket Saurabh Deputy Manager, HR: Vaishali Waghmare Compliance: Yug Samrat Group General Counsel: Kshipra Jatana Legal & Corporate Affairs: Manisha Ahuja Finance: Joy David Network18 management team President, A+E Networks I TV18: Ajay Chacko CEO, CNBC-TV18 & CNBC AWAAZ: Anil Uniyal Group CFO: RDS Bawa CEO, Web18: Lakshmi Narasimhan CEO, Network18 Media: Sanjay Dua CEO CNN IBN IBN7: Dilip Venkataraman Director Operations, Network18 & COO IBN Lokmat: Sanjay Sharma Operations Director & CTO Broadcast: Piyush Gupta EVP - HR: Ajit Singh Vig Forbes media llc Chairman & Editor-in-Chief: Steve Forbes President & CEO: Mike Perlis Chief Product Officer: Lewis D’Vorkin President & Publisher, Forbes Asia: William Adamopoulos Editor, Forbes Asia: Tim Ferguson Views & opinions expressed in this magazine are not necessarily those of Digital18 Media Limited (Digital18), its publisher and/or editors We (at Digital 18) our best to verify the information published, but not take any responsibility for the absolute accuracy of the information Digital18 does not accept responsibility for any investment or other decision taken by readers on the basis of information provided herein FORBES INDIA is published by Digital18 Media Limited under a license agreement with Forbes LLC, 60 Fifth Avenue, New York, New York 10011 “FORBES” is a trademark used under license from FORBES LLC â2009 Digital18 Media Ltd ã â2009 FORBES LLC, as to material published in the U.S Edition of FORBES All Rights Reserved ©2009 FORBES LLC, as to material published in the edition of FORBES ASIA All Rights Reserved Forbes India is published fortnightly, except for the year-end double issue Copying for other than personal use or internal reference or of articles or columns not owned by FORBES INDIA without written permission of Forbes India is expressly prohibited Editorial Office: Mumbai - Digital18 Media Ltd., Empire Mills Complex, Ground Floor, 414 Senapati Bapat Marg, Lower Parel, Mumbai – 400013 Tel: +91-22-40019000, Fax: +91-24910804 Delhi - FC-7, Sector 16A, Film City, Noida, Uttar Pradesh- 201 301 Tel: +91-120-469 1418 Bangalore - Millennia Tower, Tower C, 6th Floor, No.1&2, Murphy Road, Ulsoor, Bangalore- 560 008 Tel: +91-80-4064 9191 Subscriber Service: To subscribe, change address or enquire about other customer services, please contact: FORBES INDIA, Subscription Cell, C/o Digital 18 Media Ltd, Empire Complex, 414, Senapati Bapat Marg, Lower Parel, Mumbai - 400013 Tel: 91-22-40019873/ 4001 9874 Fax- 022-24910804 (Mon –Friday: 10 am pm) SMS FORBES to 51818 Email: subscribe @forbesindiamagazine.com, To subscribe or advertise, visit www.forbesindia.com Forbes India is printed & published by Mr B Sai Kumar on behalf of Digital18 Media Limited & printed at Infomedia Press Limited, Plot No 3, Sector No 7,Off Sion-Panvel Road, Nerul, Navi Mumbai - 400 706 & Published at Empire Complex, 1ST Floor, 414, Senapati Bapat Marg, Lower Parel, Mumbai - 400 013 L i fe/ Rec l i ner Images Courtesy: Jaipur Literature Festival Jaipur Days I n 2012, going by the press coverage, the Jaipur Literature Festival had one guest who couldn’t show up thanks to threats from fundamentalist Muslim groups, Salman Rushdie, and another guest, Oprah Winfrey, who did get there This 90 forbes india | February 22, 2013 despite the very tangible presence of luminaries such as Michael Ondaatje, Richard Dawkins, Tom Stoppard, Lionel Shriver, Ben Okri, David Remnick, and a galaxy of others The 2103 edition had no celebritiesfor-celebrity’s-sake, and so fewer star-struck gawkers and sensationseekers That, plus some rethinking of the venues—one new hall, a larger tent, the music stage at a different location, the delegates’ lunch area moved to a secluded corner—and the fact that some of the sessions The 2013 Jaipur Lit Fest felt less like the Maha Kumbh Mela and more like a festival that has come of age By Peter Griffin The Dalai Lama’s spoke to a full house at the festival were being webcast live, and what one experienced was a far more spacious festival Of course there were crowds—I could barely get my nose into the Dalai Lama’s press conference, let alone his event, and Rahul Dravid was there to release a book on MAK Pataudi, and his local following as Rajasthan Royals captain, as if his national stature wasn’t enough, saw milling multitudes overflowing the front lawns—but it all felt far less frenetic than the last few years had been There was place to dawdle, lawns to lounge on, more casual eating options on-site (but atrocious coffee), stalls to browse at aside from the official bookstore, and much less of the Maha Kumbh Mela feel as people moved from venue to venue On stage, the discussions were of a high standard, with international literary stars like Booker Prize winner Howard Jacobson, Orange Prize winners Linda Grant and Madeline Miller, Commonwealth Prize winner Aminatta Forna, Samuel Johnson Prize non-fiction winners Frank Dikkoter, Wade Davis and Orlando Figes, the ‘rockstar philosopher’ Michael Sandel, Sebastian Faulks, Elif Batuman (top of the polls for ‘festival crush’ among the younger literati), Pico Iyer and Indian big names like Mahasweta Devi, Manil Suri, Shobhaa De, K Satchidanandan, Amit Chaudhuri, Jeet Thayil and many others in standing-room-only sessions And audience participation was informed and enthusiastic (though of course, it wouldn’t be a lit festival if there weren’t a few elderly gentlemen— they’re almost always men—rising to say they hadn’t a question, but would like to make a short comment) Sanjoy Roy, festival producer, and William Dalrymple one of the festival directors (with Namita Gokhale) told us separately, that while last year’s JLF was bigger, they considered this edition to its best to date This despite the festival losing money this year The hole in the coffers can be easily repaired; as Dalrymple told us, it means they need to pay more attention to selling JLF to sponsors The event itself has come of age, no longer needing to borrow glitz from touring celebrities, and with a firm place in the world’s literary calendar Will I go back next year? Hell yeah! See forbesindia.com/blog/ category/life for audio interviews with Sanjoy Roy, William Dalrymple and others, and more photographs February 22, 2013 | forbes india 91 L i fe/ Rec l i ner Mahasweta Devi, revered writer and social activist, delivered the keynote address In her late 80s, she perhaps can no longer literally follow her old slogan “Body phele debo” (“I shall throw my body into the fray”), but she held the crowd enthralled for an hour THe biggest controversy of the festival centered around remarks from social theorist and writer Ashis Nandy, taken out of context and magnified by some TV channels, which stirred a hornets’ nest (see forbesindia.com/blog/life/ashis-nandy-and-all-that/ for more) that still buzzes angily Scientist, scholar, writer…Wade Davis (left) is a man of many parts Here, he is in coversation with Patrick French Rahul Dravid hasn’t written a book, but we hear he is working on one Here, he helps Sharmila Tagore released a book on the late MAK Pataudi Most sessions were packed Even festival co-director William Dalrymple could only find place on the carpet Let us count the ways 122,000 visitors 300 paid delegates 284 speakers From: USA, uk, Canada, Pakistan, Sri Lanka, Nepal, Bhutan, Israel, Germany, Turkey, Spain, France, Australia, South Africa, Peru, Russia 174 sessions 25,000 sq feet of festival area 10,000 meals served to speakers, delegates, press 92 forbes india | February 22, 2013 51 sponsors & partners 700 44 400 300 Core Team accredited journalists Service Providers 400 Volunteers The organising team non-accredited journalists 275 hotel rooms booked for speakers 100 cars and other forms of transport used 260 Approx Number of airline (and any other) tickets booked for the speakers 10 lakh worth of Rs Festival memorabilia sold 10,000 Just over Number of books sold every evening there was one large and at least two small parties on the first four days of the festival 1,000 guests at after-party at Amber Fort at the end of the festival 2, 5: Getty Images February 22, 2013 | forbes india 93 L i fe/ Rec l i ner Pants Perfect High-tech office wear comes in from the cold By Bruce upBin E ventually, the geeks get to everything: Ham and eggs begat molecular gastronomy; stock-picking hunches gave way to algorithms Now it’s menswear’s turn Which is good, because menswear needed a technical fix Why is it that skiers, trekkers and triathletes get the best of what’s new in clothing? Their apparel is strong and light, resistant to sweat and bacteria, flexible, multifunctional, comfortable Wouldn’t it be a relief to have those options for the office and business travel? A six-hour layover in Heathrow is not as harrowing as an ascent on an ice face, but it’s a lot more common Outlier, a four-year-old startup in Williamsburg, Brooklyn, has got you covered, at least from the waist down Their OG pants ($198) just might be the perfect thing with two legs and a zipper The OGs are as carefully tailored as a traditional pair of slacks but are made from a synthetic fabric commonly found in skiwear They’re woven to sit comfortably against the skin, but they’re wind-proof, abrasionresistant, stretchy, and resistant to water, coffee, wine and dirt You’d never know you were wearing plastic “Our dream is to create a Levi’s 501 or Burberry trench coat,” says Outlier co-founder Abe Burmeister “Those were originally technical garments built for hell—for working in mines or fighting wars They’re garments you don’t have to think about.” Outlier is one of a clutch of small labels such as Arc’teryx Veilance, Nau, Icebreaker and Finisterre that have joined high-fashion brands like Prada, Isaia, Zegna Sport and Stone Island in translating hardcore sportswear to daily wear “A segment of buyers are saying, ‘If I’m going to spend a tonne of money on a jacket or suit, I might as well get something out of it,’” notes Lawrence Schlossman, an associate editor at Complex magazine Arc’teryx Veilance’s lead designer, Conroy Nachtigall, calls the category “performance menswear”, and his 5 Photographer: Cameron R Neilson Style director: Joseph Deacetis Props: Susan Quinn Fashion assistant: Chan Wong Kang Clothing: Outlier Outlier.cc Arc’teryx: arcteryx.com Stone Island: stoneisland.com Icebreaker: icebreaker.com Zegna: zegna.com Calvin Klein Jeans: calvinklein.com Furniture: Mitchell Gold & Bob Williams: mgbwhome.com Jacket: Stone Island T-shirt and sweater: Icebreaker Pants: Outlier Shirt and pants: Arc’teryx Veilance Sweater: Zegna Sport Pants: Stone Island Jacket: Arc’teryx Veilance Pants: Outlier; T-shirt: Calvin Klein Jacket: Zegna Sport; Pants: Outlier T-shirt: Calvin Klein Jacket: Arc’teryx Veilance Pants: Outlier; T-shirt: Calvin Klein Stool: Bungalow www.bungalow5.com L i fe/ Rec l i ner Sweater: Icebreaker Pants: Stone Island company jumped in back in 2009 after its outdoor clientele started requesting hand pockets and chest pockets in their outerwear, suggesting they wanted to use the gear for more quotidian activities Sales of the Veilance line have doubled each season based on popular designs like the Insulated Field Jacket, an urban topcoat that weighs only pounds Like a climber’s shell, pocket seams are taped to block wind and water, and the jacket’s elements are laminated together to eliminate bulk and stiffness Its Liminal Blazer and Liminal Pants use high-tech cotton from Swiss textile-maker Schoeller AG that has been treated with Schoeller’s proprietary Nanosphere technology to repel water Outlier may be the purest manifestation of the tech trend Its founders were apparel industry outsiders when they met in early 2008 Tyler Clemens, 34, was a Canadian transplant in New York who 96 forbes india | February 22, 2013 spent almost a year (unpaid at first) learning the suiting trade at custom men’s shop Seize Sur Vingt in SoHo But what he’d always wanted to was invent a sweatproof dress shirt Burmeister, 37, was making his own bike-to-work pants from a Schoeller wonder fabric he’d discovered after he’d worn through the “loud and hot” Prada Sport Gore-Tex pants he’d relied on to get him every morning to his gig as an information designer on Wall Street A neighborhood barista told them they needed to meet They started with $15,000 and 25 pairs of OG Pants, but as word of mouth brought in business they moved into shirts, jackets and accessories Sales, online only, hit $2.7 million last year Outlier recently updated the OGs with subtle improvements but they remain a synthetic superversion of office-ready wool or cotton twill trousers The fabric has elastane along both the warp (up and down) and the weft (across the leg) to offer a rare ‘four-way stretch’ If they get soaked, they’ll dry completely in 15 to 20 minutes Outlier now makes an OG blazer and winterised OG pants with an extra-fine merino wool inner face If you still can’t cotton to the idea of wearing plastic against your skin, there’s always Icebreaker of New Zealand Since 1994 it expanded a category it invented of turning superfine merino wool—used in $2,000 Loro Piana suits—into undies, socks and shirts that are warm, breathable and odour repellent You can wear its button-down ($120) or polo shirt ($100) on three consecutive trans-Atlantic flights without stinking, because bacteria finds no purchase on the mountain beasts’ scaly fibers Icebreaker’s founder, Jeremy Moon, was, like the Outlier guys, a total neophyte in the fashion business, but he built a business that will gross $150 million in 2013 His philosophy: “People want clothing that does more, and they want less crap.” L i f e /A p p r a i s a l Book: Patriots and Partisans By Shishir Prasad N orth, south; urban, rural; BIMARU, developed; Hindu, Muslim; left wing, right wing; upper caste, Dalit—these are just a handful of the ‘million mutinies’ brewing in India Juxtapose this with the idea of unity, of one India and the difficulty of being a liberal person in India comes through It is easier to simply pick a side, practise your arguments and get on with life Most public intellectuals today belong to a particular camp They could either be the guardians of the middle-class outrage, warlords of ethnic discontent, or worshippers of all things Left To be a liberal in a polarised Indian society of today is to forever live on the razor’s edge of rationality It is hard work It is good then that Ramachandra Guha has decided to publish a collection of his previously published essays (and some new ones) in Patriots and Partisans Guha outlines three challenges to Indian democracy: Hindu fundamentalism, communist dictatorship, and ethnic separatism None of these are new to our age They were as true in 1947 as they are today According to Guha, the key problem with the idea of the Hindu Rashtra is that it cannot handle the complex layers and contradictions of the Indian society It is sexy because it conveys a feeling of oneness and glorious and pure tradition One of the most hilarious chapters is on the hate mail that Guha gets from the Hindutva brigade One email reads: “… India is bound be a worldpower Take my words People like Guha are agents of China and they also go to the temple (though in the middle of the night)!”[sic] To not align one’s view with the Hindu right is to immediately be branded as closet lover of Al-Zawahiri or a mistress of the Left So, does the Left have the answers for India? Guha doesn’t think so One of his key critiques of the “Communists in general and Leninists in particular is their desire to capture and control public institutions” Guha talks about how the bureaucracy, the police and universities were all made to kneel before the communist party cadre So what, one can say Doesn’t the Congress government that? Haven’t others done it? This is exactly Guha’s point The Communists have not shown any foresight or behaved differently when they have managed to get into a position of power Even in a state like Kerala, Guha gives only 20 percent credit to the Communists for the state’s great social indicators He points out other factors that are equally responsible For instance, the Nairs—one of the larger castes—are matrilineal, and the other large caste of Ezhavas were organised by Sree Narayana Guru to fight the Brahmin orthodoxy and use education to liberate themselves Kerala had progressive maharajas who built schools and sent bright students of all castes and both genders to study abroad And, of course, the Christian institutions with their focus on education and women empowerment have done their bit too The biggest takeaway from the book is that in a land as diverse as India the way to be an Indian is to be able to live with the multifarious identities The chapter ‘The Beauty of Compromise’ alone is worth the price of the book India, then, isn’t about one It is about many Please adjust Patriots and Partisans Author: Ramchandra Guha Publisher: Allen Lane Price: Rs 599 Pages: 534 February 22, 2013 | forbes india 97 L i fe/Nu g get s A Pick of the best, the latest, the greenest, the quirkiest, the most luxurious that money can buy TECH Pretty, and Pretty Quick In the Mercedes SLS AMG Black Series, AMG has tuned the fabulous 6.2-litre V8 engine to produce 622 PS, up from 583 PS The torque has dropped by 14 Nm, but Mercedes claims a 0-100 kmph timing of 3.6 second and a top speed of 315 kmph Ceramic brakes with twin rotors provide the stopping force for this 1,550-kg marvel mercedes-amg.com 98 forbes india | February 22, 2013 TECH Petrol-electric Power The Lexus LF-LC Blue concept car comes with an Atkinsoncycle petrol motor combined with an electric motor and a battery pack This petrol-electric combo is expected to produce around 500 PS of power A remote touch theme defines the interiors, with a 12.3-inch touchscreen taking centre stage It is operated via touch control, and also controls navigation and audio lexus.com/concept/ style More Than a Face This Seiko Astron piece syncs its time and date with GPS satellites, adjusting time zones automatically, too, as you travel Solar powered, and with a titanium or silicon strap, it has a limited run of just 2,500 seikowatches.com STYLE Fold It, Bag It So, you still like your newspaper? Then get a hold of The Newspaper Bag, fold your daily into it and be smart about it, instead of looking like the owner of a fly-swatter Made from suede and leather, it’s available in grey and moss green fabulloso.com2 HOME Your Own Little Cloud For days when the sun doesn’t have quite the right shade of shine, switch on this chandelier The Néfos Suspension Cloud Light by Paulo De Lucci diffuses light, like it’s squeezing through little fluffy, white clouds myyour.eu Pretty, and Pretty Quick, Petrol-electric power, courtesy Overdrive; Fold It, Bag It, More Than a Face, Your Own Little Cloud courtesy T3 (This material is reproduced from T3 magazine and is the copyright of or licensed to Future Publishing Limited, a Future plc group company, UK2010 Used under licence All rights reserved.) February 22, 2013 | forbes india 99 L i f e /A m m u n i t i o n CHEAT SHEET Gifts of Love We all know of the Taj Mahal But here are some more extravagant gifts Love may have been just an excuse By Jasodhara Banerjee 01 Fabergé eggs The first of the opulent Fabergé Imperial Eggs was made for Tsar Alexander III, as a gift for his wife Empress Marie Fedorovna in 1885 The Hen Egg opened up in layers to reveal delightful surprises The tsar gave a Fabergé egg to his wife every year, a tradition continued by his son Nicholas II Of the 50 Fabergé eggs made, the most expensive was the 1913 Winter Egg (worth $9.6 million in 2002) 02 03 Corbis The Orlov Diamond A Bengal Tiger Russian empress Catherine the Great and her lover Count Grigory Orlov lavished gifts on each other While Catherine gifted Orlov a palace in Gatchina, Orlov gave her a diamond, the size of half a chicken’s egg The Orlov Diamond, around 189.62 carats, adorns the Russian imperial scepter A legend traces the diamond to Sriranganathaswamy temple in Tamil Nadu The Russell Brand-Katy Perry marriage did not last But the pair, who had an exotic India wedding at the Ranthambore National Park, ensured a bit of the joy lasted longer than their vows Brand gifted Perry a Bengal tigress, called Machli The tigress, of course, continues to reside where she always had, in Ranthambore, and is looked after by the money Brand had paid for her 100 forbes india | February 22, 2013 04 05 Alberto Giacometti Sculpture The Taylor-Burton diamond Regardless of the fortunes of his English Premier League football club Chelsea, owner Roman Abramovich, a Russian business tycoon, bought his girlfriend Daria Zhukova an Alberto Giacometti sculpture for $14 million in 2008 ‘Femme de Venise’ is a bronze sculpture cast by the Swiss artist in 1958 In 1969, Hollywood actor Richard Burton bought his wife Elizabeth Taylor a 69.4 carat pearshaped diamond for $1.1 million from Cartier The diamond was put on display at Cartier’s New York and Chicago stores, and thousands queued up every day to see it Insurer Llyod’s had Taylor guarded by men with machine guns while wearing the stone Tip-off Blues Festival Prepare for a weekend of soulful music as the third edition of the Blues Festival is all set to bring to Mumbai some of the best names in the genre This year’s line-up includes Robert Randolph and The Family Band, Jimmie Vaughan & The Tilt-a-Whirl Band (featuring Lou Ann Barton, Popa Chubby), Walter Trout & The Radicals, Dana Fuchs Band, Big Bang Blues and Soulmate And if you are looking for some tip from the greats, queue up for the hour-long workshop by Michael Messer Get to learn the history of the slide guitar and the basics of playing Mississippi Delta and Chicago-style Blues slide guitars from one of the world’s leading Blues slide guitarists and Blues innovators Also, not miss Gibson through the Lens, a photo exhibition curated by Dave Brolan It will feature 30 of the world’s most respected music photographers who captured legends with their Gibson Guitars What: Mahindra Blues Festival Where: Mehboob Studios, Mumbai When: February 16, 17 Details: www.mahindrablues.com; in.bookmyshow.com (concessional rates for students) f-index Bloom Time Rap DELHI BANGALORE MUMBAI Rs 200 Rs 10-20 Rs 20-30 Rs 100-150 Rs 15 ROSE Rs 40-110 LILY For those of you planning to the wooing act this February, you might want to know if you have enough cash for the very basic thing: Flowers We selected individual varieties (not elaborate bouquets)—roses, lilies, gerberas and chrysanthemums—and Rs 50-75 Rs 70 Rs 10-15 AS GERBER went around taking stock at florists in the metros It seems Delhi blokes will be the ones to dish out the most Although prices in Mumbai alone have risen since last year, they remain on the lower side The price of roses in Mumbai has gone up by Rs a Rs 50 Rs 5-10 Rs 10 UM NTHEM h CHRYSA for bunc piece, lilies are up by Rs 20 a piece, and gerberas are up by Rs a piece Chrysanthemums have stayed at Rs 50 a bunch So, if flowers the trick for you, you sure will be getting off easy —Prince M Thomas, Nilofer D’Souza and Shravan Bhat February 22, 2013 | forbes india 101 L i fe/ T hou g ht s Thoughts on Communication The single biggest problem in communication is the illusion that it has taken place Effective communication is 20 percent what you know and 80 percent how you feel about what you know George Bernard Shaw Jim Rohn The most important thing in communication is to hear what isn’t being said In the land of Gibberish, the man who makes sense, the man who speaks clearly, clearly speaks nonsense Peter Drucker Of all of our inventions for mass communication, pictures still speak the most universally understood language Jarod Kintz Walt Disney Every improvement in communication makes the bore more terrible Frank Moore Colby Two monologues not make a dialogue Jeff Daly If you have nothing to say, say nothing Good communication is as stimulating as black coffee, and just as hard to sleep after Anne Morrow Lindbergh The three fastest means of communication: Telephone, Television, Tell-a-woman Anonymous Cherry / Corbis Mark Twain Extremists think communication means agreeing with them Public speaking is the art of diluting a twominute idea with a two-hour vocabulary Leo Rosten John Fitzgerald Kennedy 102 forbes india | February 22, 2013 Electric communication will never be a substitute for the face of someone who with their soul encourages another person to be brave and true Charles Dickens Science may never come up with a better office communication system than the coffee break Earl Wilson Think like a wise man but communicate in the language of the people WB Yeats Hope you loved our I NDIA Tablet Edition Do mail us your feedback at: letterstoforbesindia@network18online.com ... India than food - Warmly, Charles Assisi Executive Editor, Forbes India charles.assisi@network18online.com 5n0wcrash February 22, 2013 | forbes india I NDIA Volu me | Issue | Febr ua r y 22. .. SINGING STAR twitter.com /Forbes_ India facebook.com/ForbesIndia linkedin.com/groups?gid=1959962 https://www.google.com/+ForbesIndia Refer to ‘She Got Rhythm’ (February 8, 2013, issue) She [Priyanka... is in strong sales February 22, 2013 | forbes india I NDIA Founder & Editor, Network18: Raghav Bahl President & Editorial Director, TV18: Senthil Chengalvarayan Editor, Forbes India: Indrajit Gupta

Ngày đăng: 26/02/2014, 12:02

Từ khóa liên quan

Tài liệu cùng người dùng

Tài liệu liên quan