The Internet of Things (IoT) is radically transforming how we work and how we live. However, with this transformation comes increased risk. IoT applications are extremely vulnerable to cybersecurity attacks as they control both data access (often personal or sensitive) and connected devices. Without proper security, IoT technology will not grow as projected nor live up to its true potential in the marketplace. This paper focuses on how to create secure IoT device and sensor identities, fostering data access and interaction across devices in a trusted ecosystem.