... other words, whenever and whereveryou can, read your writing to yourself. Thinkof yourself as that courtroom attorney. Do youreally want to get up and talk to the judge and jury as if you were ... howyou say it.” In writing a paper, however, it isboth: it is what you say—making sure that it isrelevant and also how you say it.SummaryEstablishing a strong tone and writing style iseasy ... Immediately per-suade your judge and jury to invest their time and interest in you with your professionalism,your commitment, the quality of your evi-dence, and the commanding style of yourpresentation....