The Marketing strategy

... for the company’s activities. Le Kim Hong Tu _ 5D The Marketing Strategy of a multinational join stock company Conclusion The first part of the thesis concepts related to marketing and the theory ... Improving the company s marketing mix’ The company needs to build up an good marketing mix for the current marketing strategy, which bases on the four elements: P...

Ngày tải lên: 27/10/2012, 16:51

... Strategy Chapter 1 Theoretical Framework Vi Nhat Anh TATM CN6 A1 5 The Marketing Strategy of Ha Anh INCOSE Co.,Ltd 1.1. The concept of marketing 1.1.1. The definition of marketing Today’s then ... A1 15 The Marketing Strategy of Ha Anh INCOSE Co.,Ltd Conclusion The first part of the thesis concepts is related to marketing and the theory that will be later ba...

Ngày tải lên: 27/10/2012, 16:51

... into the theory of marketing gives us the background to keep the thesis to be on the right track. The research has gone over the practical situation by looking at the company’s overview and the ... Jsc Conclusion The first part of the thesis concepts related to marketing and the theory that will be later based on to research. The definition, the goals of mark...

Ngày tải lên: 27/10/2012, 16:51

... are the frequent and infrequent users of your product, how old they are, where they live, how much money they have at their disposal, their educa- tional backgrounds, their occupations, their ... to the brand image. If you want 177 eight How to manage your communications strategy How to manage marketing in the 21st century Chapter objectives Marketing successes Marketing strate...

Ngày tải lên: 04/12/2013, 23:53

... matched, then the default rule is returned as the covering rule. Observations can be ranked by the rank of the covering rule. The remaining issue is on the selection of the minimum support for the ... deploy the model in the current campaign. The model is applied to rank all potential customers by the predicted probability of belonging to the class initiating th...

Ngày tải lên: 23/03/2014, 04:21

... Moore’s words. In the information sector, they are the customers who bought IBM in the 1970s, Oracle in the 1980s, Microsoft in the beginning of the 1990s, Cisco at the end of the 1990s, and who ... consumers, as well. For instance, the market success of the DVD is largely correlated to the consumers’ value of their current VCR system. The higher the value, the les...

Ngày tải lên: 21/09/2012, 17:27

... Quản trị Marketing 1.2 Mục lục: Lời mở đầu I.Cơ sở lý thuyết Nhóm 2 – Lớp: 1007BMKT0311 32 Quản trị Marketing 1.2 Lời mở đầu: Việc thiết kế các chính sách của tổ chức theo yêu cầu, mong ... doanh nghiệp. Các hoạt động marketing nên bắt đầu từ sự hiểu biết rõ ràng về các nhiệm vụ và mục tiêu marketing của doanh nghiệp. Để hiểu rõ hơn về hoạt động quản trị marketing trong doanh nghi...

Ngày tải lên: 25/09/2012, 16:58

... information of the company’s business operation to readers, the following one is a description of the Marketing Strategy for the welding and cutting products in Namviet, and the last one I ... system administration of the company’s marketing channels in the market for product consumption. Start with the rhythm of development trend of the economy; hopefully bring t...

Ngày tải lên: 27/10/2012, 16:45

Ngày tải lên: 08/11/2012, 09:25