... nationwide, each branch take care a lot of agencies and pharmacies in many provinces around it Beside Vietnam market, Danapha also developed abroad market such as Russia, Ukraine, Cambodia, ... the key factors which influence customer satisfaction in pharmaceutical service -a case study at Danapha pharmaceutical company This study also provide to company some suggestions to meet customers’ ... define research model, data collection method Interpretation of data Result & discussion Implications and limitations Literature review Literature review Customer satisfaction Customer satisfaction...