... passing the new product along to the next department and stage A) Team-based product development B) Simultaneous product development C) Sequential product development D) Product life- cycle analysis ... called A) simulated new- product development B) sequential product development C) team-based new- product development D) phased-in new- product development E) market development Answer: C Diff: ... customers, brands, products; product images C) customers, competitors, and markets; superior value D) product, marketing mix, and marketing strategy; functional features E) product life cycle, legal...