Current status quo and proposed legal reform from a commercial perspective
... Exchange International Hotel and Restaurant Association "Standard Terms and Conditions for Travel Contracts in Japan" Japan Association of Travel Agencies "People's Republic of China Labor Contract ... TOURISM LAW: CURRENT STATUS QUO AND PROPOSED LEGAL REFORM FROM A COMMERCIAL PERSPECTIVE CHAN LAI HING (LLB (Hons), NUS) A THESIS SUBMITTED FOR THE DEGREE OF MASTER O...
Ngày tải lên: 03/10/2015, 21:58
... of Indonesian natural rubber, 2003 – 2008 Clasification of rubber goods industry in Indonesia a b c d Tyre (bicycle, motorcycle, passenger cars, etc) Engineering rubber goods for industry and ... in Indonesia in 2008 was 414,000 tons accounted 15.0 % of the total production, (65 % was consumed by tyre industries) Development of rubber downstream industry: increasing th...
Ngày tải lên: 17/03/2014, 11:20
... on urban atmosphere in China, and urban air pollution is rapidly emerging as a major environmental issue Many cities have suffered from increasingly serious air pollution since the 1980s At the ... Xiamen, and Shanghai), the north coastal area around Qingdao in Shandong Province, and the northeast area around Tumen in Jilin Province were also identified as acid rain are...
Ngày tải lên: 24/03/2014, 01:21
Parental Education and Child Health: Evidence from a Schooling Reform pot
... affect child health In particular, we mentioned that parental education may affect child health indirectly via parental behavior, parental health and parental financial resources By investigating ... parental education might affect child health through different mechanisms We therefore also examine whether parental education causally affects parental behavior, par...
Ngày tải lên: 28/03/2014, 09:20
Development opportunities of Chàng Sơn carpentry village (Thạch Thất district, Hà Nội) in the current socio economic and cultural context (approached from the perspective of cultural studies)
... Development status of Chàng Sơn carpentry village in the current socio - economic and cultural context 2.1 Overview of the Chàng Sơn carpentry village 2.1.1 History of the Chàng Sơn village Chàng ... congress 2.2 Development status of Chàng Sơn carpentry village today 2.2.1 The productive cultural life 2.2.1.1 The developm...
Ngày tải lên: 07/04/2015, 15:05
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB.pdf
Ngày tải lên: 21/09/2012, 17:33
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 1
... 2 Marketing Insights from A to Z “R-O-L-A-I-D-S spells RELIEF.” Leo Burnett preferred to create a character that expressed the product’s ... advocacy usiness-to-Business Marketing Most marketing is business-to-business (B2B) marketing even though textbooks and business magazines devote most of their attention to business-to-consumer (B2C) ... also are driven to replace high-cost sales calls...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 10
... Burger King, 10 Burnett, Leo, 2, 28 Business cards, 125 Business-to-business (B2B) marketing, 15–16, 65 Business-to-consumer (B2C) marketing, 15 Butler, Nicholas Murray, 168 Cadillac, 10 Cafferky, ... 64–66 Forbes 100 , 20 Forced relationships, 28 Ford, 20, 37, 106 Ford, Henry, 175 Forecasting, 66–68 4Cs, 109 4Ps, 108 109 Free cash flow, 62 Frequency, in advertising campaign, Frequent-...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 2
... causes of failure: organizational change (29 percent), company politics/inertia (22 percent), lack of CRM understanding (20 percent), poor planning ( 12 percent), lack of CRM skills (6 percent), ... Recognize that competitive advantages are relative, not absolute 22 Competitors 23 If the competition is improving by 30 percent and you by 20 percent, you are losing competitive advantage Sin...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 3
... partners Master or local distributors Integrators Value-added resellers Intranet Extranet Web sites E-mail Business-to-business exchanges Auctions 53 54 Marketing Insights from A to Z Manufacturers’ ... figure out a go-to-market strategy In simpler times, the company would hire salespeople to sell to distributors, wholesalers, retailers, or directly to final users Today the number of go-to-mar...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 4
... unproven promotional programs and tactics, and putting advertising agencies on a pay-for-performance basis 64 Marketing Insights from A to Z • Increase your marketing effectiveness Marketing ... leader in hundreds of specialized business-to-business markets Nichers are not necessarily small companies Professor Hermann Simon, in his Hidden Champions, 34 lists scores of midsize German compa...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 5
... want yes-men Be ready to fire those who agree with you Good leaders want the honest views of their colleagues They encourage constructive debates and out-of-the-box thinking They invite big-picture ... production planning but also allows real-time tactical responses • Some people define Wal-Mart as an information system company more than a retailer Wal-Mart knows the sales of each product in .....
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 6
... company may offer brand-new handsets and a reduced-price call plan to attract new customers while old customers are stuck with outdated handsets and pay more Why not offer a trade-in plan for old equipment ... people think mainly of current-period performance and fail to understand that a large part of marketing expenditures are investments, not expenses, that build long-term brand strength W...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 7
... cross-disciplinary teams to manage key processes (See Marketing Department Interfaces.) Multidivisional companies tend to be product-oriented rather 130 Outsourcing 131 than industry- or customer-oriented ... than hierarchies is thought by many to be the best way to build a sustainable self-regulating economy Command-and-control economies have not worked Marketing is a democratizing force The...
Ngày tải lên: 24/10/2013, 08:20
John.Wiley.And.Sons.Marketing.Insights.From.A.To.Z.eBook-LiB - phần 8
... In deciding on how much to pay salespeople, remember that low-paid salespeople are expensive, and high-paid salespeople are 157 1 58 Marketing Insights from A to Z cheap Top salespeople in a company ... work on the positive-sum theory of marketing They contract with excellent suppliers, employees, distributors, and dealers They operate together as a team seeking a winwin-win outcome And the...
Ngày tải lên: 24/10/2013, 08:20