... A. L. (1993). Brand equity and advertising: An overview. In D. A. Aaker & A. L.Biel (Eds.), Brand equity and advertising: Advertising’s role in building strong brands (pp. 1–1 0). Hillsdale, ... made clear to the general public, parentsin particular, and that policy makers understand the actions they can take that willFood Marketing Research to Inform Public Policy 24118% (Chou et al., ... Harris, Brownell, and BarghTable 1. Defending Against Food Marketing Effects: What We KnowAwareness Understanding Ability MotivationRecall and recognitionof advertising and brands begins inpreschoolAwareness...