Sales promotion as strategy and tactic among small independent retailers pptx

... one hand is to analyze the sales promotion strategy and tactic of small independent retailers 1 specialized on the selling of over-clothes in Transdanubia and in Budapest and on the other hand ... for strategic and tactic (long-term and short-term) aims. T3: Discounts (price-offs) and winter and summer sales are the most popular sales promotion techniques among retailers and they apply ... Analysis the sales promotion strategy and tactic of small independent retailers Analysis of customer behavior in case of the purchase of over-clothes Time of the research April and May 2009...

Tài liệu Innovative sales promotion techniques among Hong Kong advertisers – a content analysis ppt

... sampling, and point of pur-chase promotions and displays. Sales promotion works as short-term incentives to encourage pur-chase of a product or service (Kotler, Brown, Adam and Armstrong, 2006), and ... designing the sales promotion strategy, such as decreasing brand loyalty (Bridge, Briesch and Yim, 2006), increasing consumer price sensitivity (DelVecchio, Krishnan and Smith, 2007), emphasizing ... something as blunt and unsophis-ticated as a sales promotion. The advocate of brand advertising proclaims that sales promotions are a bad thing since they do not contribute to the brand building...

Managing people working as individuals and in groups

... 8Staff selection case study 2The next stage is to try and find peop le from within the company withthe necessary skills. However, the company has expanded significantly and has few staff available. ... adaptability and personality. People are motivated by interaction,recognition and personal development. Software development groups should be small and cohesive. Leaders should becompetent and should ... provided by the candidates.• Information gained by interviewing and talkingwith candidates.• Recommendations and comments from otherpeople who know or who have worked with thecandidates.©Ian...

Climate change as environmental and economic hazard - phần 1.1

... more binding and comprehensive regulation of both greenhouse gasemissions and adaptation measures, like that in the United Kingdom●Matching climate policy with that for disasters and introducing ... literature and media as a major driver (and effect) of climate change and of globalwarming in particular.Indeed, since the Industrial Revolution the mean sur-face temperature of Earth has increased ... inﬂicted by disaster agents would increase dra-matically given the proportionate increase of the vulner-ability of communities and industrial assets driven byaccelerated urbanization and economic...

Climate change as environmental and economic hazard - phần 1.2

... the increasing intensity and fre-quency of natural disasters and extreme weatherevents (Srinivas and Nakagawa, 2008; Smithet al., 2009). The rate of increase of disasters as well as the numbers ... of disasters’ (Helmer and Hilhorst, 2006, p. 2). Thus, as the intensity and frequency of disasters increases, it becomes arequirement for DRR and CCA also to increase resi-lience (Helmer and ... post-disaster response can actually increasevulnerabilities in the long term (Anderson and Woodrow, 1998; Schipper and Pelling, 2006).Nonetheless, as the emphasis continues to shiftfrom disaster...

Climate change as environmental and economic hazard - phần 1.3

... scholars, and increase collaboration betweenthe young and the seasoned within academicinstitutions, development and relief organiz-ations and government. We see this path,embedded in adaptive and ... Community-based disaster prepa-redness and climate adaptation: local capacity-building in the Philippines. Disasters, 30(1).81–101.Anderson, M. B. and Woodrow, P. J., 1998. Rising fromthe Ashes. ... Geneva,Switzerland.ISDR, 2009. Global Assessment Report on Disaster RiskReduction: Risk and Poverty in a Changing Climate.United Nations, Geneva, Switzerland.Janssen, M. A. and Anderies, J....

Climate change as environmental and economic hazard - phần 1.4

... discussion).Speciﬁcally, if one looks at the increasing activityin the basin the increase has occurred in the east-ernmost part of the basin, far from land. Theactivity in areas where landfall takes placeshows very ... the basin stat-istics would show an increase while the landfallstatistics would not.The net result of the different behaviour ofbasin-wide activity and landfalling hurricanes isa decrease ... such as with the QuasibiennialOscillation (QBO), Cold Tongue Index (CTI),African dust and rainfall, Asian and North Amer-ican smog, sunspot activity and more. Some ofthis literature was reviewed...

Climate change as environmental and economic hazard - phần 1.5

... much tighter and also broader target. The 2050 reduction targetwas increased from 60 per cent to at least 80 percent and the scope was extended to cover notonly CO2but the full basket of Kyoto ... The ‘hot hand fallacy’ holds that theprobability in a random process of a ‘hit’ (i.e. amade basket or a successful hurricane landfallforecast) is higher after a ‘hit’ than the baselineprobability.9In ... increased by4 per cent per year since 2005, leading to a 12.5 percent increase in the normalized data from the 2005baseline. 2006 had no hurricane landfalls, and thusno damage. 2007 had one landfall,...

Climate change as environmental and economic hazard - phần 2.1

... Economics and Business Administration & Institute for EnvironmentalStudies, Vrije Universiteit, Amsterdam, The NetherlandsNatural disasters have increased in frequency and severity during the last ... arrangements such as insurance may contribute to the adaptationof societies to increasing risk and enhance econ-omic resilience to disasters (Mills and Lecompte,2006; Botzen and van den Bergh, ... in2009 killed over 200 people and damaged largepieces of land with devastating effects on wildlife.The sharp increase in tempo and severity of therecent disasters made some leading academicssuggest...

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