... Chapter 3 How to Identify and Sell Your StrengthsWhatever industry you represent, field you re in, or expertise you possess, when you re looking for a job, you re in sales and marketing. ■ You ’re ... 25Once you ve completed Worksheets 3-1 and 3-2 , you ve identified yourstrengths and the facts that support them. More importantly, you ve linked themdirectly to benefits that you can offer your ... special-ization, and relevant personality traits. Try and limit your entries to one or two wordseach.In the right-hand column, jot down your support points. Rather than repeat-ing the facts on your...