KMO and Bartlett's Test Kaiser-Meyer-Olkin Measure of Sampling
Adequacy. ,776
Bartlett's Test of Approx. Chi-Square 343,362 Sphericity
df 28
Sig. ,000
Total Variance Explained
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 3,432 42,897 42,897 2,840 35,498 35,498
2 ,971 12,144 55,041
3 ,846 10,570 65,610
4 ,787 9,840 75,450
5 ,759 9,492 84,942
6 ,582 7,281 92,223
7 ,335 4,187 96,409
8 ,287 3,591 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1
vo sach dep ,631
phu kien de su dung ,421 hieu suat nhiet cao nen
tiet kiem ,480
lua xanh ,666
khong anh huong mui vi ,370
gas chat luong ,759
phu kien chat luong ,659
an toan ,667
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 5 iterations required.
ii
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 2,836 56,724 56,724 2,301 46,018 46,018
2 ,787 15,748 72,471
3 ,696 13,928 86,400
4 ,388 7,765 94,165
5 ,292 5,835 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1
vo sach dep ,666
lua xanh ,652
gas chat luong ,749
phu kien chat luong ,644
an toan ,677
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 5 iterations required.
iii Sau khi loại PV_2,3,5
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
254,3 71 10
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 3,731 53,302 53,302 3,207 45,821 45,821
2 ,931 13,294 66,596
3 ,682 9,741 76,337
4 ,547 7,811 84,148
5 ,470 6,718 90,866
6 ,369 5,275 96,140
7 ,270 3,860 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1
dung luc ,645
huong dan de
hieu, de thuc hien ,644 sua chua, bao tri
dap ung tot ,657
kiem tra bep ,819
bao hiem ,722
khuyen mai ,647
thong tin hang gia ,578
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 5 iterations required.
iv 3. Thang ủo giỏ trị dịch vụ
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
408,5 40 21
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 3,072 61,439 61,439 2,597 51,947 51,947
2 ,649 12,973 74,412
3 ,588 11,768 86,180
4 ,422 8,443 94,623
5 ,269 5,377 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1 giai dap thac mac ,646 tinh than trach nhiem ,782
thai do phuc vu ,728
tu van huu ich ,712
co cam tinh ,729
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 5 iterations required.
v 3. Thang ủo giỏ trị nhõn sự
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
295,4 72 10
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 3,010 60,191 60,191 2,576 51,529 51,529
2 ,871 17,415 77,605
3 ,464 9,277 86,882
4 ,362 7,244 94,126
5 ,294 5,874 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1 quan tam den
thuong hieu ,774
thuong hieu lon ,756
uy tin ,836
nhan biet duoc ,432
tin tuong ,722
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 6 iterations required.
vi 4. Thang ủo giỏ trị thương hiệu
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
299,6 82 10
Total Variance
Sau khi loại IV_4
KMO and Bartlett's Test Kaiser-Meyer-Olkin Measure of Sampling
Adequacy. ,815
Bartlett's Test of Approx. Chi-Square 259,016 Sphericity
df 6
Sig. ,000
Total Variance Explained
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 2,787 69,668 69,668 2,400 59,999 59,999
2 ,505 12,627 82,295
3 ,414 10,362 92,657
4 ,294 7,343 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1 quan tam den
thuong hieu ,756
thuong hieu lon ,793
uy tin ,862
tin tuong ,676
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 7 iterations required.
vii
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 3,972 56,742 56,742 3,472 49,603 49,603
2 ,939 13,414 70,156
3 ,610 8,717 78,872
4 ,535 7,643 86,515
5 ,441 6,299 92,814
6 ,266 3,805 96,620
7 ,237 3,380 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1
rat mac ,667
thieu canh tranh ,720
bien dong ,744
vo binh mac ,730
phu kien mac ,643
chi phi dien thoai ,685 sua chua ton kem ,735
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 5 iterations required.
viii 5. Thang ủo chi phớ bằng tiền
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
493,8 24 21
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 2,863 71,587 71,587 2,505 62,618 62,618
2 ,486 12,158 83,744
3 ,427 10,680 94,424
4 ,223 5,576 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1 thoi gian dat mua ,852 thoi gian cho doi lau ,863 anh huong cong viec ,745 thoi gia lap dat, sua
chua, bao tr ,692
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 6 iterations required.
ix 6. Thang ủo chi phớ thời gian
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
296,5 80 6
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 2,364 78,797 78,797 2,080 69,323 69,323
2 ,420 13,987 92,784
3 ,216 7,216 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa
Factor 1 vat va tim mua
cong suc lap dat su dung cong suc yeu cau sua chua
,744 ,955 ,784 Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 15 iterations required.
x 7. Thang ủo chi phớ năng lượng
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
224,8 64 3
Total Variance
Factor
Initial Eigenvalues Extraction Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative %
1 2,938 58,765 58,765 2,453 49,054 49,054
2 ,721 14,427 73,193
3 ,581 11,620 84,813
4 ,467 9,332 94,145
5 ,293 5,855 100,000
Extraction Method: Principal Axis Factoring.
Factor Matrixa Factor
1
khong an tam ,624
khong hieu nhieu lam ,790 phai ban tam nhieu ,810 phien phuc kho chiu ,639 khong chac mua
hang chinh hang ,613
Extraction Method: Principal Axis Factoring.
a. 1 factors extracted. 6 iterations required.
xi 8. Thang ủo chi phớ tinh thần
KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of ,
Bartlett's Test of Sphericity
Approx. Chi- Square df Sig.
261,1 32 10
Total Variance