RjÔp"v ej"jk"sw{"8c"dkp"8e"vje"jkp"8"oằ"jÃpj"jc"ok"swcp"j"vw{p"v pj" ikc"ee"dkp"dpi"oằ"jÃpj"jk"sw{"vw{p"v pj0"Oằ"jÃpj"p {"u o»"v違"j·pj"vj泳e"e栄c"o嘘k" nk‒p"j羽"x "swc"8„"ik¿r"vc"f詠"8qƒp"8逢嬰e"o泳e"8瓜"e栄c"dk院p"rj映"vjw瓜e"*x噂k"8瓜"ej pj"zƒe" vtqpi"o瓜v"rj衣o"xk"ik噂k"j衣p+"mjk"dk院v"vt逢噂e"ikƒ"vt鵜"e栄c"dk院p"8瓜e"n壱r"*Jq pi"Vt丑pi"x "Ejw" Piw{宇p"O瓜pi"Pi丑e."422:+0"A吋"zgo"zfiv"vƒe"8瓜pi"ik英c"dk院p"rj映"vjw瓜e"x "ee"dkp"8e" nr."ve"ik"zÔ{"fpi"jck"oằ"jÃpj"jk"sw{0"Oằ"jÃpj"3"dcq"io"ov"dkp"rj"vjwe"*U" j k"npi"ec"pjÔp"xkp+"x "30 dk院p"8瓜e"n壱r"dcq"i欝o<"N逢挨pi"d鰻pi="Ak隠w"mk羽p"n o"xk羽e=" A q"v衣q="O泳e"8瓜"8逢嬰e"v»p"vt丑pi="U詠"j泳pi"vj¿"e»pi"xk羽e="Rj¿e"n嬰k="N”pi"vkp"8欝pi"pijk羽r" x "n”pi"vkp"e医r"vt‒p="E挨"j瓜k"vj<pi"vk院p="U詠"vtcq"sw{隠p x "o»"j·pj"4"dcq"i欝o"o瓜v"dk院p" 8e"nr"éU"j k"npi"ec"pjÔp"xkpẹ"x "ov"dkp"rj"vjwe"éNpi"vtwpi"vj pj"ec"pjƠp" xk‒pĐ<
Oằ"jÃpj"3"8e"zƠ{"fpi"pj"ucw<
Y1 = 紅待 + 紅怠X1 + 紅態X2 + 紅戴X3 + 紅替X4+ 紅泰X5 + 紅滞X6髪紅胎 X7 髪"紅腿X8髪"紅苔X9"髪"紅怠待X10 + i1
Vtqpi"8„<
- Y1<"U詠"j k"n”pi"e栄c"nhân viên
- 紅待<"J羽"u嘘"ej員p"*j茨pi"u嘘+ - 紅怠, 紅態, 紅戴, 紅替, 紅泰 紅滞 紅胎 紅腿 紅苔 紅怠待 "Eƒe"j羽"u嘘"j欝k"sw{"逢噂e"n逢嬰pi"ejq"o磯w - X1: N逢挨pi"d鰻pi" - X2<"Ak隠w"mk羽p"n o"xk羽e - X3<"A q"v衣q - X4<"O泳e"8瓜"8逢嬰e"v»p"vt丑pi - X5<"U詠"j泳pi"vj¿"e»pi"xk羽e - X6<"Rj¿e"n嬰k - X7: N”pi"vkp"8欝pi"pijk羽r
63 - X8: N”pi"vkp"e医r"vt‒p - X9<"E挨"j瓜k"vj<pi"vk院p - X10: U詠"vtcq"sw{隠p - i1<"Uck"u嘘"pi磯w"pjk‒p"*rj亥p"f逢+ Oằ"jÃpj"4"8e"zƠ{"fpi"pj"ucw< Y2 = 紅待Ĩ-"紅怠怠Y1-"i2 Vtqpi"8„<
- Y2: Npi"vtwpi"vj pj"ec"pjƠp"xkp *dk院p"rj映"vjw瓜e+
- 紅待Ĩ<"J羽"u嘘"ej員p"*j茨pi"u嘘+
- 紅怠怠<"J羽"u嘘"j欝k"sw{"逢噂e"n逢嬰pi"ejq"o磯w
- Y1<"U詠"j k"n”pi"nhân viên
- i<"Uck"u嘘"pi磯w"pjk‒p"*rj亥p"f逢+ Ak隠w"mk羽p"x壱p"f映pi"eƒe"o»"j·pj<
- E„"o嘘k"swcp"j羽"vw{院p"v pj"ik英c"dk院p"8瓜e"n壱r"x "dk院p"rj映"vjw瓜e
- Eƒe"uck"u嘘"o»"j·pj"n "8瓜e"n壱r"*mj»pi"v詠"v逢挨pi"swcp+
- Ee"uck"u"rjÔp"rjk"vjgq"rjÔp"rjk"ejwp
- Eƒe"dk院p"8瓜e"n壱r"mj»pi"pi磯w"pjk‒p
- Eƒe"ikƒ"vt鵜"e栄c"dk院p"8瓜e"n壱r"8逢嬰e"8q"n逢運pi"mj»pi"e„"uck"u嘘"
- Eƒe"u嘘"f詠"8qƒp"n "8瓜e"n壱r"vjgq"8逢運pi"vj鰯pi *mj»pi"e„"d瓜k"v逢挨pi"swcp"ik英c"eƒe" dk院p"8瓜e"n壱r"Ỵ multicollinearity)
Mv"sw"rjƠp"v ej"jk"sw{"8c"dkp"ejq"oằ"jÃpj"3"*Rj"ne"7+"8e"vo"vv"vtqpi"Dpi"
5.8:
D違pi"4.8: A瓜"rj́"j嬰r"e栄c"o»"j·pj"x "mk吋o"8鵜pj"CPQXC
Mơ hình R R2 R28k隠w"ej雨pj Uck"u嘘"ejw育p Durbin-Watson
1 .953 .907 .904 .31037941 1.586
ANOVAa
Mơ hình Sum of Squares df Mean Square F Sig.
1
J欝k"sw{ 231.398 10 23.140 240.200 .000 Rj亥p"f逢 23.602 245 .096
V鰻pi"e瓜pi 255.000 255
D違pi"4.9: Mv"sw"rjƠp"v ej"jk"sw{"8c"dkp"ejq"oằ"jÃpj"3
J羽"u嘘"j欝k"sw{" ej逢c"ejw育p"jqƒ
J羽"u嘘"j欝k" sw{"ejw育p"
hố
64
B Std.
Error Beta
Zero-
order Partial Part Tolerance VIF (Constant) 2.165E-16 .019 .000 1.000 M泳e"8瓜"v»p"vt丑pi .370 .019 .370 19.057 .000 .370 .773 .370 1.000 1.000 Ak隠w"mk羽p"n o"xk羽e .276 .019 .276 14.219 .000 .276 .672 .276 1.000 1.000 N逢挨pi"d鰻pi .291 .019 .291 14.954 .000 .291 .691 .291 1.000 1.000 U詠"vtcq"sw{隠p .328 .019 .328 16.878 .000 .328 .733 .328 1.000 1.000 A q"v衣q .337 .019 .337 17.324 .000 .337 .742 .337 1.000 1.000 Rj¿e"n嬰k .294 .019 .294 15.109 .000 .294 .695 .294 1.000 1.000 Lòng tin 8欝pi"pijk羽r .290 .019 .290 14.942 .000 .290 .691 .290 1.000 1.000 U詠"j泳pi"vj¿ .323 .019 .323 16.613 .000 .323 .728 .323 1.000 1.000 N”pi"vkp"e医r"vt‒p .235 .019 .235 12.067 .000 .235 .611 .235 1.000 1.000 E挨"j瓜k"vj<pi"vk院p .242 .019 .242 12.445 .000 .242 .622 .242 1.000 1.000
D違pi"4.10: Mv"sw"rjÔp"v ej"rjp"f"ejq"oằ"jÃpj"3
Ikƒ"vt鵜"pj臼" pj医v Ikƒ"vt鵜"n噂p"pj医v Trung bình A瓜"n羽ej" ejw育p Quan sát Ikƒ"vt鵜"f詠"dƒq -2.5537083 2.3179891 .0000000 .95259775 256 Rj亥p"f逢 -.73289919 .83999228 .00000000 .30423267 256 Ikƒ"vt鵜"f詠"dƒq"ejw育p"jqƒ -2.681 2.433 .000 1.000 256 Rj亥p"f逢"ejw育p"jqƒ -2.361 2.706 .000 .980 256 V"mv"sw"rjÔp"v ej"jk"sw{"ejq"vc"vj{<
o O»"j·pj"j欝k"sw{"dcq"i欝o"o瓜v"dk院p"rj映"vjw瓜e"*U詠"j k"n”pi"e栄c"nhân viên) và 32"dk院p" 8瓜e"n壱r e„"j羽"u嘘"zƒe"8鵜pj"8k隠w"ej雨pj"*T2 jk羽w"ej雨pj"Ỵ Adjusted R Square) là 0.904.
Akw"p {"e"pij c"n "oằ"jÃpj"jk"sw{"8e"zÔ{"fpi"rj"jr"xk"vr"f"nkw"8p"
90,4 '"jc{"eƒe"dk院p"8瓜e"n壱r"vtqpi"o»"j·pj"ik違k"vj ej"8逢嬰e"90,4 '"u詠"dk院p"vjk‒p"e栄c" dk院p"rj映"vjw瓜e"*U詠"j k"n”pi"e栄c"nhân viên).
o M院v"sw違 rjÔp"v ej"rjpi"uck"CPQXC"ejq"dkv"ik"vt"H"?"240.200 x "o泳e"#"pij c"ikƒ" vt鵜"mk吋o"8鵜pj"v"*Uki+"?"2.222"dfi"j挨p"o泳e"#"pij c"g"?"7'0"Pj逢"x壱{"ik違"vjw{院v"J0 *J羽" u嘘"T2 e栄c"v鰻pi"vj吋"?"2+"d鵜"dƒe"d臼"x "m院v"nw壱p"8逢嬰e"t茨pi"o»"j·pj"j欝k"sw{"vw{院p"v pj" o "vc"zÔ{"fpi rj́"j嬰r"x噂k"v鰻pi"vj吋"*Vt丑pi"x "Pi丑e."422:+"jc{"e„"vj吋"p„k"t茨pi"o»" jÃpj"o "vc"zÔ{"fpi"n "e"#"pij c"vjpi"m0
o V"mv"sw"rjÔp"v ej"jk"sw{"*Dpi"50;+"e pi"ejq"vj医{"ikƒ"vt鵜"mk吋o"8鵜pj"Uki"*e栄c"eƒe" j羽"u嘘 紅怠, 紅態, 紅戴, 紅替, 紅泰 紅滞 紅胎 紅腿 紅苔 紅怠待) 8隠w"8衣v"ikƒ"vt鵜"2.222">"o泳e"#"pij c"g"?" 2.270"M院v"nw壱p<"eƒe"j羽"u嘘"j欝k"sw{"紅怠, 紅態, 紅戴, 紅替, 紅泰 紅滞 紅胎 紅腿 紅苔 紅怠待 *n噂p"j挨p"2+"có ý
pij c"x隠"o員v"vj嘘pi"m‒"荏"o泳e"#"pij c"7'0 Ak隠w"p {"e pi"e„"pij c"n "dƒe"d臼"ik違"vjw{院v" ejq"t茨pi"mj»pi"e„"vƒe"8瓜pi ik英c"eƒe"dk院p"8瓜e"n壱r: N逢挨pi"d鰻pi="Ak隠w"mk羽p"n o"xk羽e=" A q"v衣q="O泳e"8瓜"8逢嬰e"v»p"vt丑pi="U詠"j泳pi"vj¿"e»pi"xk羽e="Rj¿e"n嬰k="N”pi"vkp"8欝pi"
65
pijk羽r"x "n”pi"vkp"e医r"vt‒p="E挨"j瓜k"vj<pi"vk院p="U詠"vtcq"sw{隠p x噂k"dk院p"rj映"vjw瓜e"n " ÐU詠"j k"n”pi"e栄c"nhõn viờnẹ"pi"j"mv"sw"ec"rjÔp"v ej"vpi"swcp0"
o Mv"sw"rjÔp"v ej"rjp"f"e pi"ejq"vj{"rjp"f"e"ik"vt"vtwpi"dÃpj"dpi"2"x "8" nej" ejw育p" d茨pi"0.980 *i亥p" d茨pi" 3+" ejq" vj医{" rj亥p" f逢" 8違o" dq" {w" ew" vwÔp" vjgq" rjÔp"rjk"ejwp0
o Mv"sw"rjÔp"v ej"e pi"ejq"vj{"j"u"rjpi"8k"rjpi"uck"XKH"ec"vpi"dkp"8e" nr"8w"8v"{w"ew"*pj"jp"32+"xÃ"x{"vtqpi"pijkp"ew"p {"jkp"vpi"8c"epi" vw{院p"mj»pi"z違{"tc0
Fc"x q"mv"sw"rjÔp"v ej."rjpi"vtÃpj"jk"sw{"vw{p"v pj"ikk"vj ej"u"j k"n”pi" e栄c"nhõn viờn 8e"zÔ{"fpi"pj"ucw<
SHL = 2.165E-16+ MDTR 0.370 + 0.276 DK + 0.291 LB + 0.328 STRQ + 0.337 DT +
0.294 PHL + 0.290 LTDN + 0.323 SHTH + 0.235 LTCTR + 0.242 CHTT -"i1
M院v"nw壱p<"N逢挨pi"d鰻pi="Ak隠w"mk羽p"n o"xk羽e="A q"v衣q="O泳e"8瓜"8逢嬰e"v»p"vt丑pi="U詠" j泳pi"vj¿"e»pi"xk羽e="Rj¿e"n嬰k="N”pi"vkp"8欝pi"pijk羽r"x "n”pi"vkp"e医r"vt‒p="E挨"j瓜k"vj<pi" vk院p="U詠"vtcq"sw{隠p 8隠w"e„"vƒe"8瓜pi"f逢挨pi"8ƒpi"m吋"v噂k"u詠"j k"n”pi"e栄c"nhân viên0"X·"x壱{" ej医r"pj壱p"eƒe"ik違"vjw{院v"J1, H2, H3, H4, H5, H6, H8, H9, H10, H11, e映"vj吋"u胤"8逢嬰e"vt·pj"d {" 荏"rj亥p"ucw0
Mv"sw"rjÔp"v ejj欝k"sw{"ejq"o»"j·pj"4"*Rj映"n映e"7+"8逢嬰e"v„o"v逸v"vtqpi"D違pi 5.11:
D違pi"4.11: Mv"sw"rjƠp"v ej"jk"sw{"8p"ejq"oằ"jÃpj"4 Mơ hình R R 2 R28k隠w" ej雨pj Uck"u嘘"ejw育p Change Statistics R Square Change F Change df1 df2 Sig. F Change 2 .640 .410 .407 .76986342 .410 176.242 1 254 .000 2.143 ANOVAa Mơ hình Sum of
Squares df Mean Square F Sig.
2 J欝k"sw{ 104.457 1 104.457 176.242 .000 Rj亥p"f逢 150.543 254 .593 V鰻pi"e瓜pi 255.000 255 Mơ hình J羽"u嘘"j欝k"sw{"ej逢c" ejw育p hố J羽"u嘘"j欝k"sw{"
ejw育p"jqƒ t Sig. Collinearity Statistics B Uck"n羽ej"
ejw育p Beta Tolerance VIF
1 (Constant) 2.092E-17 .048 .000 1.000
SHL .640 .048 .640 13.276 .000 1.000 1.000
66
Ikƒ"vt鵜"pj臼"
pj医v Ikƒ"vt鵜"n噂p"pj医v Trung bình A瓜"n羽ej"ejw育p U嘘"swcp"sát Ikƒ"vt鵜"f詠"dƒq -1.5960821 1.3544439 .0000000 .64002703 256 Rj亥p"f逢 -2.70501852 2.06049728 .00000000 .76835240 256 Ikƒ"vt鵜"f詠"dƒq"ejw育p"jqƒ -2.494 2.116 .000 1.000 256 Rj亥p"f逢"ejw育p"jqƒ -3.514 2.676 .000 .998 256 V"mv"sw"rjÔp"v ej"jk"sw{"ejq"vc"vj{< o Oằ"jÃpj"jk"sw{"dcq"io"ov"dkp"rj"vjwe"*Npi"vtwpi"vj pj"ec"pjÔp"xkp) v
o瓜v"dk院p"8瓜e"n壱r"*U詠"j k"n”pi"e栄c"nhân viên+"e„"j羽"u嘘"zƒe"8鵜pj"8k隠w"ej雨pj"*T2 jk羽w" ej雨pj"Ỵ Adjusted R Square) là 0,4070"Akw"p {"e"pij c"n "oằ"jÃpj"jk"sw{"8e"zÔ{" f詠pi"rj́"j嬰r"x噂k"v壱r"f英"nk羽w"8院p"40,7 '"jc{"eƒe"dk院p"8瓜e"n壱r"vtqpi"o»"j·pj"ik違k" vj ej"8逢嬰e"40,7 '"u詠"dk院p"vjk‒p"e栄c"dk院p"rj映"vjw瓜e0
o Mv"sw"rjÔp"v ej"rjpi"uck"CPQXC"ejq"dkv"ik"vt"H"?"176.242 x "o泳e"#"pij c"ikƒ" vt鵜"mk吋o"8鵜pj"v"*Uki+ ?"2.222"dfi"j挨p"o泳e"#"pij c"g"?"7'0"Pj逢"x壱{"ik違"vjw{院v"J0 *J羽" u嘘"T2 e栄c"v鰻pi"vj吋"?"2+"d鵜"dƒe"d臼"x "mv"nwp"8e"tpi"oằ"jÃpj"jk"sw{"vw{p"v pj" o "vc"zÔ{"fpi"rj"jr"xk"vpi"vj"*Vtpi"x "Pie."422:+"jc{"e"vj"pk"tpi"oằ" jÃpj"o "vc"zÔ{"fpi"n "e"#"pij c"vjpi"m0
o V"mv"sw"rjÔp"v ej"jk"sw{"*Dpi"6033+"e pi"ejq"vj医{"ikƒ"vt鵜"mk吋o"8鵜pj"Uki"*e栄c"j羽" u嘘" 5+"8衣v"ikƒ"vt鵜"2.222">"o泳e"#"pij c"g"?"2.270"M院v"nw壱p<"j羽"u嘘"j欝k"sw{" 6 = 0.64 *n噂p" j挨p"0) x "e„"#"pij c"x隠"o員v"vj嘘pi"m‒"荏"o泳e"#"pij c"7'0"Ak隠w"p {"e pi"e„"pij c"n " dƒe"d臼"ik違"vjw{院v"ejq"t茨pi"mj»pi"e„"vƒe"8瓜pi ik英c"dk院p"ÐU詠"j k"n”pi"e栄c"nhân viênĐ" x "éNpi"vtwpi"vj pj"ec"pjƠp"xkpẹ0
o Mv"sw"rjƠp"v ej"rjp"f"e pi"ejq"vj{"rjp"f"e"ik"vt"vtwpi"dÃpj"dpi"2"x "8" n羽ej" ejw育p" d茨pi"0.998 *i亥p" d茨pi" 3+" ejq" vj医{" rjp" f" 8o" dq" {w" ew" vwÔp" vjgq" rjÔp"rjk"ejwp0
o Mv"sw"rjÔp"v ej"e pi"ejq"vj{"j"u"rjpi"8k"rjpi"uck"XKH"ec"dkp"8e"nr"8v" {‒w"e亥w"*pj臼"j挨p"32+"x·"x壱{"vtqpi"pijk‒p"e泳w"p {"jk羽p"v逢嬰pi"8c"e瓜pi"vw{院p"mj»pi" z違{"tc0
Fc"x q"mv"sw"rjÔp"v ej."rj逢挨pi"vt·pj"j欝k"sw{"vw{院p"v pj"ik違k"vj ej"u詠"j k"n”pi" e栄c"nhân viên xk"ejv"npi"fej"x"8 q"vq"ve"8pi"8p"Npi"vtwpi"vj pj"ec"pjÔp"
viờn e栄c"nhân viờn 8e"zÔ{"fpi"pj"ucw<
67
Mv"nwp<"PjÔp"v"éU"j k"npi"ec"nhõn viờnĐ"vƒe"8瓜pi"f逢挨pi"8ƒpi"m吋"v噂k"ÐLịng
vtwpi"vj pj"ec"pjÔp"xkpẹ0"XÃ"x{"ejr"pjp"ee"ik"vjw{v"J12 e映"vj吋"u胤"8逢嬰e"vt·pj"d {" 荏"rj亥p"ucw0