the role of advertising and sales promotions

The role of advertising in society

The role of advertising in society

... : The role of Vietnam’ s advertising industry in the economy Present situation and the contributions of Vietnam’s advertising industry Since the opening policy and law of foreign investment, advertising ... instrumental in sales promotion, which is one of the most vital tools in Marketing The appearance and the role of advertising is increasingly higher in the market economy Advertising shows the rapid ... I : General knowledge of advertising Some typical concepts of advertising Classifications of advertising Part II : The role of advertising in society Economic effects of advertising a On governments...

Ngày tải lên: 16/04/2013, 11:05

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Tài liệu Báo cáo khoa học: Regulation of DNA fragmentation: the role of caspases and phosphorylation doc

Tài liệu Báo cáo khoa học: Regulation of DNA fragmentation: the role of caspases and phosphorylation doc

... They induce the permeabilization of the mitochondrial membrane with the release of cytochrome c and the formation of the apoptosome [38] The major pro-apoptotic protein Bax exists mainly in the ... signal on and off Caspase activation is under the direct control of kinases and phosphatases, and the indirect control of phosphorylation through the regulation of other apoptotic proteins Furthermore, ... Inhibition of PP1 by OA enhances the phosphorylation of p53 at Ser15 and Ser37, decreases the expression of bcl-2 and increases the expression of bax in human laryngeal epithelial cells and human...

Ngày tải lên: 14/02/2014, 22:20

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Assessing and Managing Rapid Credit Growth and the Role of Supervisory and Prudential Policies docx

Assessing and Managing Rapid Credit Growth and the Role of Supervisory and Prudential Policies docx

... to the borrower, the purpose and use of the loans, their sectoral composition and concentration, the currency denomination, and the maturity and other conditions of the loans In terms of the ... affected by a number of factors, including the openness of the capital account, the degree of euroization of the economies, the adequacy of monetary instruments and the effectiveness of monetary policy ... important to monitor and analyze a breakdown of aggregate credit data in terms of the borrower, the purpose of the loan, the currency denomination, and other relevant conditions of the loans Such a...

Ngày tải lên: 06/03/2014, 08:20

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The Role of Small and Large Businesses in Economic Development doc

The Role of Small and Large Businesses in Economic Development doc

... terms of gross new jobs at the new firm The dollars of incentives are divided by the number of jobs During the recruitment stage, these costs are often substantially underestimated For example, the ... least the part of it that is not explained by observable indicators of labor quality.” Other theories to explain the size-wage effect have surfaced since the Brown and Medoff study, some of which ... entrepreneurs and small businesses Nevertheless, the innovations were made possible by years of R&D by large firms like AT&T and IBM and their precursory innovations (like the transistor) Many of the enhancements...

Ngày tải lên: 06/03/2014, 19:20

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The Role of Gestures and Facial Cues in Second Language Listening Comprehension pptx

The Role of Gestures and Facial Cues in Second Language Listening Comprehension pptx

... give the reader a better idea of the types of gestures the participants saw in the lecture, discussion of the results begins with a description of these gestures, their relative frequency, and ... of LORs per group is given in Table Following the tabulation of data, the results were offered to the participants upon request using the reference numbers they were assigned at the time of the ... communication and their choice of activities for Sueyoshi and Hardison the development vocabulary? of listening and speaking 669 skills and Does proficiency level affect the perception of gestures...

Ngày tải lên: 10/03/2014, 05:20

39 920 2
Bringing the Hidden Giants to the Footlight: the Role of Savings and Retail Banks in Increasing the Level of Access to Financial Services docx

Bringing the Hidden Giants to the Footlight: the Role of Savings and Retail Banks in Increasing the Level of Access to Financial Services docx

... decided on the basis of the borrower’s investment need and their ability to repay The amount of the first loan does not exceed US$ 750 and the borrowers can apply for a second loan of up to US$ ... the repayment capacity of their clients, a domain where they have a high level of expertise, while savings banks could make use of their front and back of ce systems for disbursing of loans and ... capturing and channelling more of the remittances into the financial system and intermediating the flow of the resources, savings banks contribute to leveraging the positive impact of these transfers...

Ngày tải lên: 15/03/2014, 10:20

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The Role of Savings and Wealth in Reducing ―Wilt‖ between Expectations and College Attendance pdf

The Role of Savings and Wealth in Reducing ―Wilt‖ between Expectations and College Attendance pdf

... worth replaces the log of net worth Hypotheses Theory and research on the relationship between wealth and youth college attendance lead to two hypotheses First, we hypothesize that log of net worth, ... for them and youth with accounts and with school savings of their own are also more likely than others to be certain Percentage Experiencing Wilt The second and third columns of Table show the ... Americans, and people of other races and ethnicities in the sample, but the frequencies are much smaller Because the PSID initially over-sampled low-income families, there is a greater percentage of...

Ngày tải lên: 15/03/2014, 10:20

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the role of morphology and crystallographic structure of metal oxides

the role of morphology and crystallographic structure of metal oxides

... Figs and 20 It is clear that the width of the necks determines the height of the potential barrier for current carriers, while the length of the necks determines the depletion-layer width of the ... However, the process of cracking is hard to control, because the magnitude of the sensor parameters change is dependent on the depth and length of the cracks Probably therefore the authors of [113], ... become noticeable The width of spillover zone depends on the material and the nature of the detected gas The influence of the contacts on sensor response with decreased length of the sensitive layer...

Ngày tải lên: 20/03/2014, 13:11

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WORKING PAPER SERIES NO 748 / MAY 2007: FINANCIAL DOLLARIZATION THE ROLE OF BANKS AND INTEREST RATES docx

WORKING PAPER SERIES NO 748 / MAY 2007: FINANCIAL DOLLARIZATION THE ROLE OF BANKS AND INTEREST RATES docx

... and (4)), since households will only deviate from the λM V P if the differentials move The direction of the movements of loan and deposit dollarization and of interest rate differentials as φ and ... parameterizations of the model Movements in margins, however, depend on the parametrization of the model More precisely, they depend on the amount of funds compared to deposits17 , and on the degree of monopoly ... have hitherto been the main constraints to improving our understanding of financial dollarization In this paper we contribute to the literature both theoretically and empirically On the theory of...

Ngày tải lên: 22/03/2014, 23:20

76 738 1
Báo cáo khoa học: Tertiary structure in 7.9 M guanidinium chloride ) the role of Glu53 and Asp287 in Pyrococcus furiosus endo-b-1,3-glucanase pot

Báo cáo khoa học: Tertiary structure in 7.9 M guanidinium chloride ) the role of Glu53 and Asp287 in Pyrococcus furiosus endo-b-1,3-glucanase pot

... suggested by the lack of coincidence of  the changes in relative uorescence intensity and in k and by the hysteresis of the reversibility process (Fig 4) At the end of the transition, the intrinsic ... contain the basis spectra and the columns of the V matrix contain the denaturant or the Ca2+ dependence of each basis spectrum Both U and V columns are arranged in terms of their decreasing order of ... protein and suggest that, in the native state, the effect of the mutations are directed and localized to the mutated residue In the presence of 7.9 m GdmCl, and analogous to that observed with the...

Ngày tải lên: 30/03/2014, 04:20

13 462 0
The Performance of Socially Responsible Mutual Funds: The Role of Fees and Management Companies ∗ pot

The Performance of Socially Responsible Mutual Funds: The Role of Fees and Management Companies ∗ pot

... managers, the availability of supporting staff, their technology, their ability to negotiate prices with other service providers (such as brokers), their advertising policies, and the governance of their ... observations of the same year, with the same investment objective, and with similar fund size, age, and size of the fund’s management company (all in logs) We use these variables because of their potential ... approach and the results of our paper are closer to those of Statman (2000) and Bauer et al (2005) Statman (2000) compares the performance of a sample of SRI funds with that of a control group of conventional...

Ngày tải lên: 30/03/2014, 12:20

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Báo cáo khoa học: The role of ADAM10 and ADAM17 in the ectodomain shedding of angiotensin converting enzyme and the amyloid precursor protein ppt

Báo cáo khoa học: The role of ADAM10 and ADAM17 in the ectodomain shedding of angiotensin converting enzyme and the amyloid precursor protein ppt

... affected the level of the mRNA for the other ADAM, confirming the specificity of these ASOs [19] The ASOs reduced the level of their respective proteins in cell lysates but had little effect on the other ... in the presence or absence of APMA In the majority of cases there was little difference between the effect of inhibitors on the constitutive shedding of ACE and the APMA-induced shedding of ACE ... indicating that the effect of APMA on ACE shedding was not as a result of over-expression of the protein Together these data confirm that APMA induces the shedding of ACE but not the shedding of APP from...

Ngày tải lên: 30/03/2014, 14:20

9 539 0
Transformation of defects into fatigue cracks; the role of kt and defect scale on fatigue life of non pristine components

Transformation of defects into fatigue cracks; the role of kt and defect scale on fatigue life of non pristine components

... 150 and 185 μm) and three root radii of 5, 25 and 50 μm The defect open angle was kept constant ( =60°) for all the specimens (see Table 2) Notches were introduced along the entire width of the ... of samples of mm 2024 T351 aluminium sheet scribed with notches between 25 and 185 μm deep show reductions in life of up to 95%, the extent of reduction depending on the scribe depth and on the ... initiation of fatigue cracks at notches Values of q vary between zero and unity; values of zero corresponding to complete notch insensitivity, and a value of meaning that K f = K t , and the elastic...

Ngày tải lên: 24/05/2014, 20:28

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báo cáo sinh học:" The role of nurses and midwives in polio eradication and measles control activities: a survey in Sudan and Zambia" pdf

báo cáo sinh học:" The role of nurses and midwives in polio eradication and measles control activities: a survey in Sudan and Zambia" pdf

... Nurses and midwives are the key health care providers and constitute the largest proportion of the health workforce globally In most countries, they are the first, and often the only, point of contact ... midwives in the expanded programme on immunization Study objectives The objectives of this study were to document the roles, functions and contribution of nurses and midwives in the delivery of routine ... and wrote the study proposal, designed the questionnaires and initiated and participated in discussions, data analysis and writing of the article LB participated in the conceptualization of the...

Ngày tải lên: 18/06/2014, 17:20

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báo cáo hóa học:" Impact of recent life events on the health related quality of life of adolescents and youths: the role of gender and life events typologies in a follow-up study" potx

báo cáo hóa học:" Impact of recent life events on the health related quality of life of adolescents and youths: the role of gender and life events typologies in a follow-up study" potx

... contributions JMV, LR, and JA participated in the conception and design of the study EVO, SRF, GV and JAPV analyzed the data EVO, JMV, MH, MF, LR and JA participated in the drafting of the article All ... transformed into T-values with a mean of 50 and standard deviation (SD) of 10 The T scores refer to the mean values and SD from a representative sample of the European general population so that ... confirm the importance of undesirable LEs in HRQoL and suggest that it is not differential by gender, which put forward the importance of a longitudinal design of the study and changes in the traditional...

Ngày tải lên: 20/06/2014, 16:20

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Báo cáo hóa học: " The Role of Intrinsic and Surface States on the Emission Properties of Colloidal CdSe and CdSe/ZnS Quantum Dots Giovanni Morello Æ Marco Anni Æ Pantaleo Davide Cozzoli " potx

Báo cáo hóa học: " The Role of Intrinsic and Surface States on the Emission Properties of Colloidal CdSe and CdSe/ZnS Quantum Dots Giovanni Morello Æ Marco Anni Æ Pantaleo Davide Cozzoli " potx

... considering only thermal population effects in the range of 15–60 K, we have imposed and solved a set of rate equations The solutions gave us the expressions for the intensities I1, I2 and I3: I1 ðTÞ ... demonstrated that the PL of CdSe core and CdSe/ZnS core/shell QDs in the first ns arises from the intrinsic bright ± 1U and ± 1L states with lifetime of about 60 ps and 450 ps, respectively, and from surface ... relative weights of each process, the longest component being more and more important by detecting wavelengths from the blue to the red side of the whole emission spectrum Moreover, the nonexponential...

Ngày tải lên: 22/06/2014, 18:20

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Research for a Future in Space: The Role of Life and Physical Sciences ppt

Research for a Future in Space: The Role of Life and Physical Sciences ppt

... contribution of these materials and related processes amounts to about 5% of the U.S GDP and about 30% of the manufacturing output of the U.S alone Image Cred it: NASA ed ce, at ss he als on of & the ... scientific and engineering research, dedicated to the furtherance of science and technology and to their use for the general welfare Upon the authority of the charter granted to it by the Congress ... 1970 by the National Academy of Sciences to secure the services of eminent members of appropriate professions in the examination of policy matters pertaining to the health of the public The Institute...

Ngày tải lên: 29/06/2014, 09:20

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Báo cáo khoa học: "Short-term variations and long-term changes in oak productivity in northeastern France. The role of climate and atmospheric CO 2" pot

Báo cáo khoa học: "Short-term variations and long-term changes in oak productivity in northeastern France. The role of climate and atmospheric CO 2" pot

... of 2.80 m (to minimize the negative effects on the wood quality of the butt log), one from the northern side of the trunk and the other from the southern side Throughout the text, age refers to ... firstly the related shortening of the growing season; secondly, and more importantly, the unfavourable effects of an excess of water on the soil structure and on the rooting of the trees owing to the ... because the related parameters and the from years y, y- and y- on the hand, and years y- and y- on the other, can be given opposing biological meanings This could be an artifact due to the large...

Ngày tải lên: 08/08/2014, 19:21

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Báo cáo y học: "The role of hypoxia and HIF-dependent signalling events in rheumatoid arthritis" ppt

Báo cáo y học: "The role of hypoxia and HIF-dependent signalling events in rheumatoid arthritis" ppt

... vascularity and inflammatory signalling pathways In the present review we focus on current knowledge of the regulation of the HIF pathway, and then consider the potential role of hypoxia in the pathogenesis ... of hypoxia [20,21] The recent generation of mice with specific global or conditional inactivation of each of the three PHD enzymes is very promising and will promote better understanding of the ... elegans and termed PHD-1, PHD-2 and PHD-3 The enzymes were also identified and described by other groups on the basis of similarity to mammalian procollagen prolyl-4-hydroxylase The expression of...

Ngày tải lên: 09/08/2014, 01:22

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báo cáo khoa học: "A Study to investigate the role of p27 and Cyclin E immunoexpression as a prognostic factor in early breast carcinoma" pptx

báo cáo khoa học: "A Study to investigate the role of p27 and Cyclin E immunoexpression as a prognostic factor in early breast carcinoma" pptx

... interpreted the stains and results, performed the literature review and wrote the manuscript RC and PH supervised the study and proof-read the manuscript All authors read and approved the final ... p16, p18 and p19 and the kinase inhibitor family (KIP) are p21, p27 and p57 [3] The G1 to S restriction point is one of the most studied and overexpression of cyclin E shortens the length of G1, ... cm (pT1 and pT2 stage) and all the patients had wide local excisions performed The slides and blocks were retrieved from the archives of the Anatomical Pathology Department, GSH and the two private...

Ngày tải lên: 09/08/2014, 01:24

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