so what s the big idea
Book Ogilvy What is the big idea?
Ngày tải lên :
08/05/2015, 03:02
... What s The big ideaL ? Colin Mitchell & John Shaw TM The Red Papers: Ogilvy & Mather The Red Papers: Contents What s The big ideaL? 10 16 18 20 24 Big ideas and big ideaLs What is The big ideaL? ... ideaL? big ideaLs and business big ideaLs work The uses of The big ideaL What makes a good big ideaL? big ideaLs and marketing 29 Developing a big ideaL 30 32 34 36 38 40 42 The big ideaL workshop ... Conclusion 46 Postscript — the Ogilvy big ideaL 48 Key takeaways 50 References 52 About the authors 54 Acknowledgements The Red Papers: What s The big ideaL? The Red Papers: What s The big ideaL? Big...
- 56
- 413
- 0
unit 4 What''s the weather like?
Ngày tải lên :
03/07/2013, 21:51
... Discuss these questions Would you like to visit any of the places in part A? Is the weather important? What s the weather like today where you live? What was the weather like last weekend? Is ... work Discuss these questions Is the weather forecast better for Saturday or Sunday? What you think the weather will really be like next weekend? Which day last weed had the best weather? What did ... winds traffic accidents frostbite power losses wildfires Blizards Heat waves C join another pair Compare your ideas Can you add any more words and phrases to part B.? D Group work Discuss these...
- 13
- 964
- 1
Trả lời câu hỏi "What''''s the date today?" thế nào? pdf
Ngày tải lên :
19/03/2014, 19:20
... Thursday Thu Friday Fri Saturday Sat Sunday Sun Năm Từ năm 2000 trở đi, năm đọc giống s đếm 2000 - two thousand 2003 - two thousand and three Những năm trước có cách đọc khác: nhóm s vào nhóm nối nhóm ... Feb August Aug March Mar September Sept April Apr October Oct May - November Nov June - December Dec Dạng viết tắt dạng đầy đủ Ngày: Ngày Viết tắt Monday Mon Tuesday Tue Wednesday Wed Thursday Thu ... What s the date today?” Với câu hỏi này, người Anh trả lời nào? Người Mỹ trả lời nào? Có khác văn nói văn viết không? Sau đọc xong viết sau, bạn trả lời tất câu hỏi...
- 7
- 1.1K
- 0
Where’s the Money? Ideas on Book Promotion docx
Ngày tải lên :
27/06/2014, 23:20
... for months and nothing but then they just take off So I suggest being patient Some authors sell better sooner than others I started serious book promotion in early 2009 by listening to The Creative ... while the ad was up, it sold the most copies Like I said, my pen name yielded a loss I paid $35 and only sold 20 books This was at $0.99 So from this, I think ads are more effective for authors who ... like? What the scene divisions look like? Are there *** or ~*~* ~ or some other symbol separating scenes in a chapter? I also notice that all margins are justified If you are going to upload to Smashwords...
- 12
- 340
- 0
What''''s the matter? potx
Ngày tải lên :
12/07/2014, 03:20
... Agree Strongly: Definitely, I’m sure Đồng ý - Agree: I think so, I guess so, I suppose so Không chắn - Not Sure: maybe, possibly perhaps Không đồng ý - Disagree: definitely not, I don’t think so SARAH ... nói sorry, ta nói Don’t mention it, Not at all hay That s alright I’m sorry my son broke your window That s alright I’m sure it was an accident Sorry about the mess Don’t mention it I’m sorry ... I’m sure he s alright If something bad had happened, you would have heard ANNE I guess so I suppose you’re right SARAH Goodness! Do you think he’ll find him? ANNE Perhaps I don’t know FOR, SINCE,...
- 9
- 277
- 0
What''''s the date today? docx
Ngày tải lên :
12/07/2014, 17:20
... Wednesday Thursday Thu Friday Fri Saturday Sat Sunday Sun Năm Từ năm 2000 trở đi, năm đọc giống s đếm 2000 - two thousand 2003 - two thousand and three Những năm trước có cách đọc khác: nhóm s vào ... August February - Aug Feb Sept March Mar September April October Oct Apr May - Nov November June - Dec December Dạng viết tắt dạng đầy đủ Ngày: Viết Ngày tắt Monday Mon Tuesday Tue Wed Wednesday ... in 1972 Để phân biệt thời điểm trước sau công nguyên, người ta dùng BC AD BC = Before Christ (trước Công Nguyên) AD = Anno Domini (in the year of the Lord) (sau Công Nguyên) ...
- 9
- 365
- 0
What''''s the weather like
Ngày tải lên :
18/07/2014, 21:00
... It s sunny It s rainy It s windy It s snowy It s cloudy It s tornado It s stormy ...
- 8
- 368
- 0
Justice what s the right thing to do michael sandel
Ngày tải lên :
20/07/2014, 20:30
... rationale for assisted suicide is hard to disentangle from the compassion rationale To assess the moral force of the self-ownership idea, consider a case of assisted suicide that does not involve ... lives So what s the difference, morally speaking? If the Civil War system of hiring substitutes was unjust, isn’t the volunteer army unjust as well? To examine this question, let s set aside the ... attract the soldiers it needed A volunteer army, as we use the term today, fills its ranks through the use of the labor market—as restaurants, banks, retail stores, and other businesses The term...
- 198
- 723
- 3
Báo cáo y học: "Sepsis therapy: what’s the best for the mitochondria" doc
Ngày tải lên :
13/08/2014, 11:22
... cells may differ significantly, as was studied in detail years ago by Fontaine [11] and Saks [12] and their colleagues Finally, another limitation of the study should be considered; the study was ... be among the keys to future sepsis therapy Competing interests The authors declare that they have no competing interests References Regueira T, Bänziger B, Djafarzadeh S, Brandt S, Gorrasi J, Takala ... its application is begun As a presumable consequence, liver perfusion in the study was almost halved during the early phase of endotoxin administration, and slowly recovered during the course...
- 2
- 299
- 0
Báo cáo y học: " Diaphragm weakness and mechanical ventilation what’s the critical issue" pdf
Ngày tải lên :
13/08/2014, 21:21
... easier to assess using chest radiographs, and, for the most part, the treatment options are relatively straightforward On the other hand, if we recognize that diaphragm weakness is present, what can ... agents to treat patients with this disorder To make such progress in dealing with the problem of respiratory muscle dysfunction in critically ill patients, we need better diagnostic tools, a ... understanding of the pathophysiology of this disorder and, most importantly, we need to develop rational, specific and effective treatments Once these goals are met, we may be able to substantially...
- 2
- 256
- 0
the big idea science book a
Ngày tải lên :
13/11/2014, 07:22
... hypothalamus links the two systems Problems in the endocrine system can lead to diseases and disorders such as diabetes, osteoporosis (decreased bone mass), and growth and development problems BIG IDEA ... vertebrae, the spinal cord transmits signals received from nerves throughout the body to the brainstem The brainstem transmits signals to the brain Some fibers on the right side of the brainstem cross ... so the body defends itself with its immune system Special drugs help suppress the body s immune system These drugs must be taken for the rest of the patient s life BIG IDEA OF SCIENCE did you 41...
- 150
- 313
- 1
the big idea science book b
Ngày tải lên :
13/11/2014, 07:24
... contains high amounts of silicon Dissolved gases rise easily to the surface of thin lava, so eruptions are not explosive Dissolved gases cannot easily rise through the silicon of thicker, slower-moving ... of the warm air mass is a warm front The warm air is lighter, so it slides slowly up on top of the cold air Water vapor in the warm air condenses as the air rises and cools, so clouds form These ... after you see the light Light travels faster than sound, so the light of the bolt reaches your eyes before the sound reaches your ears What produces the sound of thunder? Lightning heats the surrounding...
- 157
- 277
- 1
WHAT''S THE WEATHER LIKE?
Ngày tải lên :
12/05/2015, 09:00
... Created by Futonge Kisito All Rights reserved May 2006 ...
- 10
- 241
- 0
Tài liệu The New Generation of Microsoft Certifications: What’s at the Core? pdf
Ngày tải lên :
17/01/2014, 06:20
... technologies to solve business problems and provide business metrics and measurements Candidates are required to interview and present to a review board of their peers on the success of past projects There ... out the following Global Knowledge courses: Microsoft SQL Server 2005 Administration Microsoft SQL Server 2005 for Business Intelligence Microsoft SQL 2005 Reporting Services Microsoft SQL Server ... Microsoft Office Live Communications Server 2005 • Technology Specialist: Microsoft Windows Mobile 5.0 Applications The Professional Series (MCITP/MCPD) The Professional Series credentials are the...
- 7
- 418
- 0
Tài liệu The New Generation of Microsoft Certifications: What’s at the Core? pptx
Ngày tải lên :
17/01/2014, 09:20
... technologies to solve business problems and provide business metrics and measurements Candidates are required to interview and present to a review board of their peers on the success of past projects There ... out the following Global Knowledge courses: Microsoft SQL Server 2005 Administration Microsoft SQL Server 2005 for Business Intelligence Microsoft SQL 2005 Reporting Services Microsoft SQL Server ... Microsoft Office Live Communications Server 2005 • Technology Specialist: Microsoft Windows Mobile 5.0 Applications The Professional Series (MCITP/MCPD) The Professional Series credentials are the...
- 7
- 414
- 0
Tài liệu Intellectual Property on the Internet: What''''s Wrong with Conventional Wisdom? pdf
Ngày tải lên :
18/02/2014, 01:20
... policy is described as balancing the protection of incentives to create ideas against the benefit to society of disseminating those ideas This analysis suggests that policy needs to address not ... It is an archive of some 28,000 user-submitted guitar tablatures as well as guitar lessons and other aids to guitarists The site, formerly hosted by the University of Nevada-Las Vegas, was highly ... records, sound clips, fan club information, etc Indeed, other companies are spending large sums in establishing new sites to just those sort of things What could be better than to sponsor an...
- 9
- 594
- 1
Tài liệu Hackers & Painters: Big Ideas from the Computer Age pdf
Ngày tải lên :
20/02/2014, 11:20
... have as little to with the prisoners as possible, so they leave them to create whatever social organization they want From what I’ve read, the society that the prisoners create is warped, savage, ... position as prison wardens Wardens’ main concern is to keep the prisoners on the premises They also need to keep them fed, and as far as possible prevent them from killing one another Beyond that, they ... please So far I’ve been finessing the relationship between smart and nerd, using them as if they were interchangeable In fact it s only the context that makes them so A nerd is someone who isn’t socially...
- 274
- 3.6K
- 4