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Corporate Social Responsibility The New Strategic Marketing Battle pot

Corporate Social Responsibility The New Strategic Marketing Battle pot

... demonstrated that a singular goal of profit maximization can lead to unethical conduct Chakraborty et al (20 04) showed that a profit maximization focus can trigger a variety of unethical practices ... Luo & Battacharya (20 06) found that “Corporate Social Responsibility contributes positively to market value suggesting that managers can obtain competitive advantages and reap more financial benefits ... Strategic Corporate Social Responsibility Westpac is an example of a multinational (Australia, New Zealand, and the Pacific) corporation taking a more strategic stakeholder approach to Corporate...

Ngày tải lên: 27/06/2014, 23:20

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a study on incorporating corporate social responsibility in a tea manufacturing company a case study on hung cuong trading limited company

a study on incorporating corporate social responsibility in a tea manufacturing company a case study on hung cuong trading limited company

... available to the public The sources of secondary data include books, journals, census data, and biographies Similar to primary data, secondary data also has both of advantages and disadvantages ... advantage is that it can include a large population and wide area The third advantage is very cheap and there is no prior agreement between parties The last advantage is that it can provide a ... Framework and Measurement 3 .2. 1 Managers 3 .2. 1.1 Level of Awareness 3 .2. 1 .2 Implementation 3 .2. 2 Employees 3 .2. 2.1 Level of Awareness 3 .2. 2 .2 Implementation 3.3 Research Methodology 3.4 Data Source...

Ngày tải lên: 13/03/2014, 14:19

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corporate social responsibility in viet nam a study of its importance for vietnamese investors

corporate social responsibility in viet nam a study of its importance for vietnamese investors

... Agree Nor Disagree 42 Disagree 21 Strongly Disagree Total 38.89% 11.11% 54 100.00% Data Analysis Mean Standard Error Median Mode Standard Deviation 2. 777778 0.16438 2. 5 1 .20 794 Sample Variance 1.459119 ... 35.19% Total 54 100.00% Neither Agree Nor Data Analysis Mean 1.981481 Standard Error 0.1411 02 Median Mode Standard Deviation 1.036881 Sample Variance 1.075 122 Kurtosis 2. 36 628 3 Skewness 1.51448 Range ... Strongly Agree 16.67% Agree 12. 96% Disagree 12 22. 22% Disagree 15 27 .78% Strongly Disagree 11 20 .37% Neither Agree Nor 46 Total 54 100.00% Data Analysis Mean Standard Error 2. 777778 0.1863 Median Mode...

Ngày tải lên: 13/03/2014, 14:20

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corporate social responsibility in viet nam a study of stakeholders’ perceptions of corporate social responsibility

corporate social responsibility in viet nam a study of stakeholders’ perceptions of corporate social responsibility

... Award (Saigon Businessman, 20 09) From that, there are a lot of companies also have actions related to CSR activities such as they pays a lot of money in order to help the poor and disadvantaged ... the organization’s operation will embrace that particular stakeholder’s expectation From this perspective, there are so many activities taken by the organization are related to particular stakeholder ... are many companies have been pay a lot of money to have a good business systems and became has responsibility with social as the whole In order to that, there are so many program have been done...

Ngày tải lên: 13/03/2014, 14:20

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corporate social responsibility in vietnam; a study of its importance

corporate social responsibility in vietnam; a study of its importance

... actions help managers to evaluate the advantages and disadvantages of particular strategies and implementation Managers enable to carry out CSR alive within the company 4 .2. 2 Consumers 4 .2. 2.1 Result ... Sample population 3.7 .2 Sample entity 25 3.7.3 Sample size 26 3.8 25 26 Language in questionnaire FINDINGS AND ANALYSIS 27 vi 4.1 Findings 27 4 .2 Result analysis 28 4 .2. 1 Management 28 4 .2. 1.1 Result ... misunderstanding 26 CHATER 4: FINDINGS AND ANALYSIS 4.1 Findings As mention above, survey questions are done in patterns: management, customer and accounting Participants are managers, customers and accounting...

Ngày tải lên: 13/03/2014, 14:20

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research on awareness and implementation of corporate social responsibility in a multinational company in vietnam case study nestle vietnam

research on awareness and implementation of corporate social responsibility in a multinational company in vietnam case study nestle vietnam

... lower cost to obtain the secondary data However, there are some disadvantages regarding to secondary data that is the needed information may not be available Also, even when the data can be found, ... department, cashier's department Sample Number of Respond Manager pattern - Headquarter Department - Purchasing Department - IT Department - Receiving Department - Cashier Department Total 30 20 ... managers will be sent to mangers of Nestle Vietnam by email The management from many departments such as: headquarter department, receiving 36 department, cashier's department, purchasing department,...

Ngày tải lên: 13/03/2014, 14:20

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CORPORATE SOCIAL RESPONSIBILITY IN VIET NAM  a STUDY OF STAKEHOLDERS’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY

CORPORATE SOCIAL RESPONSIBILITY IN VIET NAM a STUDY OF STAKEHOLDERS’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY

... Businessman, 20 09) From that, there are a lot of companies having actions related to CSR activities such as paying a lot of money in order to help the poor and disadvantaged persons However, there are ... human rights issues, have called for a legal framework to make CSR programs mandatory They are concerned that existing CSR obligations are insufficient and voluntary CSR programs are inadequate” ... Labor-Invalids and Social Affairs, Vietnam Ministry of Industry and Trade, together with Vietnam Leather & Footwear Association, and The Vietnam National Textile and Garment Group, in order to...

Ngày tải lên: 27/11/2015, 17:44

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a study on social and environmental accounting, the corporate social responsibility awareness, benefits and problems facing by vietnamese companies

a study on social and environmental accounting, the corporate social responsibility awareness, benefits and problems facing by vietnamese companies

... information of environmental and social issues is a key factor to manage the stakeholders in order to gain their support and approval, or to distract their opposition and disapproval 2. 1 .2 Stakeholder ... what happened to his capital-whether the capital has increased or decreased or remained constant A systematic record of various assets and liabilities s facilitates the preparation of a statement ... role of accountant is categorised into three areas: the financial accountant, the management accountant and the auditor In terms of social and environmental accounting, the financial accountant is...

Ngày tải lên: 13/03/2014, 14:19

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corporate social responsibility strategic integration and competitiveness for vietnam companies

corporate social responsibility strategic integration and competitiveness for vietnam companies

... Primary data 22 3.3 .2 Secondary data 22 3.4 Research method 23 3.5 Research tool 23 3.5.1 Questionnaire 23 3.5 .2 Personal interview 24 3.5.3 Annual reports 24 3.6 Data collection 25 3.7 Sampling ... term financial and operational sustainable development to be able to compete in today’s global arena Financial & Accounting division manager of Hapro Group state that: “We always try to meet ... Companies’ practices and actions 22 are primarily generating returns to shareholders; hence, corporate management has a major role to assess the affection of stakeholders and plans to mitigate...

Ngày tải lên: 13/03/2014, 14:20

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how can corporate social responsibility (csr) effect company performance

how can corporate social responsibility (csr) effect company performance

... 21 2. 2 .2. 1 Advantages of CSR and financial performance: 22 2. 2 .2. 2 Disadvantages of CSR and financial performance: 25 2. 3 Benefits and cost of CSR 26 2. 3.1 Benefits ... create more value than competitors are able to create A firm is said to have a competitive advantage if it creates and appropriates more value than the least efficient rival capable of breaking even ... that are not easily imitated necessary to maintain the competitive advantage of a company CSR helps companies to develop internal resources to make a company prepared and able to adapt to changing...

Ngày tải lên: 13/03/2014, 14:20

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the impact of corporate social responsibility about the environment issue of vietnamese limited companies

the impact of corporate social responsibility about the environment issue of vietnamese limited companies

... different ages, overall results give the positive attitude of consumers toward CSR Figure 4.10 Descriptive statistics (consumer survey) Median Mode IQR Statements A1 A2 A3 A4 A5 A1 A2 A3 A4 A5 A1 A2 A3 ... Ministry of Labor-Invalids and Social Affairs, Vietnam Ministry of Industry and Trade since 20 05, together with Vietnam Leather & Footwear Association, and The Vietnam National Textile and Garment ... economy to have more advantages and privilege After a lot of negotiation and efforts, now it has already been formal members of Word Trade Organization (WTO) which open a new gate for all companies...

Ngày tải lên: 13/03/2014, 14:20

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the relationship between corporate social responsibility implementation and the development of five selected companies in hanoi

the relationship between corporate social responsibility implementation and the development of five selected companies in hanoi

... related to CSR 2. 2.1 Business Ethics 2. 2 .2 Environment Protection 2. 2.3 Sustainability Development 2. 2.4 Public Relation 2. 3 Theories related to CSR 2. 3.1 Carroll’s “Pyramid of CSR” 2. 3 .2 Stakeholder ... divided as two types, primary data and secondary data, and in this research, both primary data and secondary data will be used 3.3.1 Primary data Primary data consists of information collected for ... Description and Analysis of Questionnaire about Vinamilk 4.4 .2 Description and Analysis of Questionnaire about Tam Viet 4.4.3 Description and Analysis of Questionnaire for managers of Vinamilk and Tam...

Ngày tải lên: 13/03/2014, 14:20

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A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY A SUSTAINABLE TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM

A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY A SUSTAINABLE TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM

... non-governmental organizations and the organization is willing to fight with multinational companies as these companies have made a mistake Thirdly, a series of evaluation and ranking organizations ... apart from mining and manufacturing The CSR awareness and perception are vague and many companies believe that it is an added and unnecessary expense rather than a cost-saving measure The greatest ... obtains meanings from numbers All collected data are numerical and standardized, and then are used to conduct diagrams and statistics On the other hand, qualitative method 27 mainly derives meanings...

Ngày tải lên: 06/06/2015, 04:35

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Tài liệu CSR - Corporate Social Responsibility ppt

Tài liệu CSR - Corporate Social Responsibility ppt

... Database Laws Database Laws and CSR Tools Database Management "Database CSR" is a online data center, including the areas of: •Labor Law •CSR News •Vietnam Standards •Management Tools •Training ... chain can consist of various types of manufacturing relationships Supply Chain Relationships Sample Manufacturing Structure Subcontractor Brand/Retailer Contract Manufacturers Subcontractor Brand/Retailer ... human decency Expect suppliers to comply with local labor laws and standards Why are supply contractors concerned? § Long adhered to quality standards § Recognize adherence to social standards...

Ngày tải lên: 10/12/2013, 11:15

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Tài liệu Dùng CSR (Corporate Social Responsibility) để giữ người tài pptx

Tài liệu Dùng CSR (Corporate Social Responsibility) để giữ người tài pptx

... người tài doanh nghiệp Lý nêu người giỏi, có uy tín thường muốn làm việc nơi mà họ nghĩ tốt xã hội thấy tự hào CSR có vai trò quảng bá nâng cao hình ảnh doanh nghiệp thị trường lao động Tiền ... CSR nói chung thường doanh nghiệp ý mức, việc áp dụng giá trị CSR vào quản trị nguồn nhân lực lại quan tâm Một vài gợi ý giúp doanh nghiệp v a nâng cao việc thực CSR, v a thu giữ nhân viên tốt ... nỗ lực thực CSR doanh nghiệp Ví dụ, thường biết doanh nghiệp làm để xử lý chất thải hay giảm ô nhiễm nơi làm việc Vì nên họ không quan tâm không đánh giá doanh nghiệp làm Như doanh nghiệp bỏ lỡ...

Ngày tải lên: 20/01/2014, 23:20

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analyse the importance and impacts of corporate social responsibility (csr) in business towards the social and environmental issues in vietnam

analyse the importance and impacts of corporate social responsibility (csr) in business towards the social and environmental issues in vietnam

... Statement You awareness about CSR are clearly CSR is important in Viet Nam 1 10 % 40 32 16 12 # 12 % 24 48 20 8 % 20 32 24 20 # 4 % 32 28 16 16 # % 28 24 32 16 # 11 % 20 32 44 # 10 2 % 40 32 ... the quantitative method to analysis my project 30 3 .2 Data collection In order have all needed information; it is very necessary to use both secondary data and primary data 3 .2. 1 Primary data The ... needed information may not available It is very difficult for researcher to get all information they need in secondary data or when the data is available it may usefulness 3.3 Data collection...

Ngày tải lên: 13/03/2014, 14:20

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corporate social responsibility – csr  some theoretical problems and demand for managing changes related to csr in vietnam.

corporate social responsibility – csr some theoretical problems and demand for managing changes related to csr in vietnam.

... data is the data that have been already collected by and readily available from other sources That data are cheaper and more quickly obtainable than the primary data and also may be available ... Because of the above mentioned disadvantages of secondary data, we will lead to evaluation of secondary data Evaluation means the following four requirement: availability, relevance, accuracy, ... and many managers, accountants and consumers 3.3 Data source To meet the information needs, there is necessary to gather both secondary data and primary data 3.3.1 Secondary data Secondary data...

Ngày tải lên: 13/03/2014, 14:20

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corporate social responsibility strategies for sustainable development for small and medium enterprises in the village of bac ninh province, vietnam

corporate social responsibility strategies for sustainable development for small and medium enterprises in the village of bac ninh province, vietnam

... 19 2. 1.4 Natural Environment 19 2. 1.5 The political and legal environment 20 2. 1.6 Global Environment 20 2. 2 General analytical model inside and outside – SWOT 21 23 2. 2.1 SO strategy 23 2. 2 .2 ... China, Taiwan, Thailand, Laos, Cambodia Products Smoked Bamboo is unique to Vietnam that Xuan Lai Bamboo, GiaBinh From the starting point was to create a competitive advantage for small and medium ... enterprise to take advantage of external opportunities All managers are keen to organizations where their strengths can be used inside to take advantage of the trends and events of the external environment,...

Ngày tải lên: 13/03/2014, 14:20

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influence of corporate social responsibility disclosure on corporate governance and company performance

influence of corporate social responsibility disclosure on corporate governance and company performance

... responsibility, rather than in response to any desire to maximise wealth or to appease particular, powerful parties By contrast, under the managerial branch, disclosures are used as one strategy to control ... Rights of access to information, but no law on associations and not prepared Law on Advocacy hallway Economic information is still restricted, more data is not publicly available and timely Activities ... Devi, 20 08) CSR activities in these firms are related to the institutionalised values, and these values are influenced by cultural variables (Waldman, 20 06) There are two main dimensions to Institutional...

Ngày tải lên: 13/03/2014, 14:20

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the effect of corporate social responsibility on company’s financial performance

the effect of corporate social responsibility on company’s financial performance

... met According to collected data, in 20 06 -20 07, Nam Trieu company has about 25 0 to 300 people working in a manual that is 57% Labour Basically, at that salary level of 42 workers is very low and ... primary data is published, it becomes secondary data Secondary data is data that was collected and stored for a certain purpose It can be used to make new or additional point for a study Secondary ... data can be gathered from books, journals, surveys and information from other sources Secondary data is available and it can easily be secondary data collected at low cost 33 However, the data...

Ngày tải lên: 13/03/2014, 14:20

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