lựa chọn chiến lƣợc marketing cho sữa đậu nành tribeco
Bài giảng Quản trị Dự Án Project management lecture slide for MBA
Ngày tải lên :
18/11/2016, 12:27
... Resources 10 11 12 13 16 17 18 19 20 23 24 25 26 27 10 11 12 13 16 17 18 Derive marketing plan TM Derive budget for marketing plan TM Obtain management approval TM Source welcome gifts AK Design ... & John’s Wedding Events Dependency Duration (Te) in days Start End Derive marketing plan - Feb Feb Derive budget for marketing plan Feb Feb 12 1,2 Feb 13 Feb 13 Source welcome gifts Feb 16 Feb ... Resources 10 11 12 13 16 17 18 19 20 23 24 25 26 27 10 11 12 13 16 17 18 Derive marketing plan TM Derive budget for marketing plan TM Obtain management approval TM Source welcome gifts AK Design...
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Vocabulary for MBA
Ngày tải lên :
03/10/2012, 10:33
... way the School works "You own the School Your degree is equity." you are not simply passing through Kenan-Flagler, you are a stakeholder whose future depends in part on how well the School does ... used to refer to former participants in a program that is not a school "After years we have the alumni coming back to tell the new scholars about their experience" Anal (Anal retentive) - (Slang ... meticulous, or overly controlling This term is from Freudian psychology In its proper usage people can be referred to as "anal retentive." This psychoanalytical term has become commonly accepted in everyday...
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Microeconomics for MBAs 47
Ngày tải lên :
20/10/2013, 20:15
... irrelevant The firm simply is not allowed to choose a price-quantity combination above point b on the demand curve Then the profitmaximizing producer will choose to sell at Pc, the maximum legal price ... influence price by its production decisions—that is, unit it achieves monopoly power Then it will choose to produce where all monopolists produce, at the point where marginal cost equals marginal...
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Microeconomics for MBAs 48
Ngày tải lên :
20/10/2013, 20:15
... would voluntarily choose if given a choice Hours of operation are one of the most important requirements you should impose on prospective tenants It would be unusual if all tenants chose the same ... to stay open longer hours than it would choose to on its own Consider a hypothetical example in which each store owner in the mall would independently choose to keep his or her store open 40 ... he or she can require tenants to things they would not individually choose to (or prohibit activities they would individually choose to do), but which create a more profitable setting when done...
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Microeconomics for MBAs 49
Ngày tải lên :
24/10/2013, 18:15
... are collectively harmful Consider a product on which customers are able to make a more informed choice when it is properly displayed One example is furniture, which is best examined in a wellappointed ... are no longer in a prisoners’ dilemma There is no guarantee, of course, that a manufacturer will choose a price (in a resale price agreement) or a market area (in an exclusive dealing arrangement) ... workers with college degrees generally earn less than truck drivers, who may not have completed high school Professors of accounting typically earn more than professors of history with equivalent educational...
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Microeconomics for MBAs 50
Ngày tải lên :
24/10/2013, 18:15
... be inordinately large (Compare the hourly earnings of Sylvester Stallone to those of elementary school teachers.) Wages differ for many reasons, including differences in the nonmonetary benefits ... found that their investment in human capital did not pay off Many were unable to get jobs in their chosen field Finally, wage differences can result from social discrimination, whether sexual, racial,...
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Microeconomics for MBAs 1
Ngày tải lên :
29/10/2013, 01:15
... the things they wanted, they turned to a system of exchanges based on the cigarettes, toiletries, chocolate, and other rations distributed to them periodically by the Red Cross The Red Cross distributed ... must face several unavoidable questions: What will be produced? More guns or more butter? More schools or more prisons? More cars or more art, more textbooks or more “Saturday night specials”? ... most important, how shall we answer all these questions? Shall we allow for individual freedom of choice, or shall we make all these decisions collectively? These questions have no easy answers...
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Microeconomics for MBAs 51
Ngày tải lên :
29/10/2013, 01:15
... than his marginal value Hiring more than Q2 workers would reduce profits Once the monopsonist has chosen the employment level Q2 , it pays workers no more than is required by the labor supply curve, ... of the best ways to get their children to take out the garbage is to tie their allowance to that chore Moreover, patients in psychiatric hospitals, many of whom have literally lost virtually all ... ways are studied in disciplines like organizational behavior, which draws on the principles of psychology Managers need to think about patting workers on the back once in a while, clearly defining...
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Microeconomics for MBAs 52
Ngày tải lên :
29/10/2013, 01:15
... must is choose from among the compensation packages in a way that he or she, not the manager, believes will maximize total pay The sales person who sees little prospect for sales will choose the ... but less than SP2 will choose the package with a salary of S2 The salesperson who believes that the “sky is the limit” (meaning a sales potential of greater than SP2 ) will choose the package with ... is no doubt required to apply a given, minimal level of effort on the job Salaried workers can choose to work more and produce more for the company Their extra work might have some reward, a...
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Microeconomics for MBAs 3
Ngày tải lên :
08/11/2013, 00:15
... spouses to school, taking years off in the middle of their programs, and pursuing post-doctorate research) In extending their stays, they deny the spaces to other students who might otherwise choose ... See N Fast and N Berg, “The Lincoln Electric Company,” Harvard Business School Case (Cambridge, Mass.: Harvard Business School Press, 1971) 27 S Adams, “Manager’s Journal: The Dilbert Principle,” ... group incentive plans had risen to nearly 500,000 (as reported in Haig R Nalbantian and Andrew Schotter, “Productivity Under Group Incentives: An Experimental Study,” American Economic Review,...
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Microeconomics for MBAs 4
Ngày tải lên :
08/11/2013, 00:15
... of Business, edited by John W Pratt and Richard J Zeckhauser (Boston, Mass.: Harvard Business School Press, 1991), pp 187–12; and James A Robins, “Why and When Does Agency Theory Matter? A Critical ... the Role of Agency Theory in the Analysis of Organizational Control” (Irvine, Calif.: Graduate School of Management, University of California, Irvine, working paper, 1996) 32 Frederick Taylor, ... Unfortunately, we can’t say exactly what incentives your firm should employ The exact incentives chosen depend on local conditions that can vary greatly across firms You would not want us to write...
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Microeconomics for MBAs 53
Ngày tải lên :
08/11/2013, 00:15
... the risk costs incurred (or else the agreement will not last long) In addition, the pay system chosen is a means of inducing one party to act more effectively with the interest of the other party...
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Microeconomics for MBAs 54
Ngày tải lên :
08/11/2013, 00:15
... output from people who have not yet been chosen for the executive suite, and most of whom will never be chosen (although many will make every effort to be chosen) At the same time, the executives ... tournaments is greater than the variance in outcomes of piece-rate pay systems, see Clive Bull, Andrew Schotter and Keith Weigelt, “Tournaments and Piece Rates: An Experimental Study,” Journal of Political ... tournaments in the future The executive’s “overpayment” is covered by the firm not so much by what the chosen executive actually does (although, as noted, that can be an important factor), but by the...
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Microeconomics for MBAs 55
Ngày tải lên :
08/11/2013, 00:15
... politician who wants to win the election will not choose a position in the wings of the distribution Suppose, for instance, that the Republican candidate chooses a position at R1 The Democratic candidate ... therefore, will choose a position near the middle Then the opposing candidate must also move to the middle, or accept certain defeat Suppose, for instance, that the Republican candidate chooses position ... and C Similarly, the road will pass with the support of A, C, and E, and the school will pass Chapter 16 Public Choice: Politics in Government and the Workplace with the support of C, D, and...
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Tài liệu Microeconomics for MBAs 6 doc
Ngày tải lên :
15/12/2013, 10:15
... such as quality or appearance, design, and durability In general, competitors can be expected to choose the mix of features that gives them the greatest profit In fact, price competition is not ... very much like past television managers if they could carry only two or three magazines They would choose Newsweek or some other magazine that appeals to the largest number of people Most motel operators,...
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Tài liệu Microeconomics for MBAs 7 pptx
Ngày tải lên :
15/12/2013, 10:15
... utilized This may be true The validity of this objection, however, hinges on whether the range of choice in products compensates for the inefficiencies in production The question is whether firms ... perspective from the point of view of this book First, we don’t wish to assume away the problem of policy choices On the contrary, we want to discuss how policies might affect worker productivity, or how ... explanation for “overpaying” workers here It may be that employers overpay their workers for some psychological reasons Overpaying workers might make the employers feel good about themselves and their...
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