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... statementregardingtheirpoliciesormethods to thepublic.Hefailed to idealizethetruththatmenarebound together in asocialstructureandconsequently,separatinghimselffrom others,hefailed to winthetrustand goodwillofmankind.  Ideas,thoughtscomposedofideas,andplansmadeupofsuchthoughts seldombecomerealities.Butoncethe smallestorthelargestthingisidealized,thesoul,whichconceivesthe ideal,cannotrestuntiltheidealhas becomeanactuality.Ifyouwouldhave your desiresforabundance fulfilled,idealizethemandtheprocessof obtainingthem,andabundancecannotbekeptfromyou.  BUILDINGUPASUCCESSFULBUSINESS  CHAPTER17  In businessyoufail in somethingsandsucceed in others.Youareoften failingandsucceedingatthesametime, -failing to make one partof your businesssuccessfulandsucceeding in makinganotherpartincreaseandpay. Thefailuresaredue to theideasheld;thesuccesses, to theideals.If youidealizetheentireprocessof your  businessyouwillnotonlyavoidfailuresandpartialfailures,butwill thinkofpossibilitiesneverthoughtof before,theveryonesthatwillleadyou to succeed. To illustrate,I shalluseasimplecase, -one ofthesimplest thatevercame to me,yet one ofthemostinteresting,and one, the successofwhich,gavemeasmuchjoyasthe successofmanyso-calledbigaffairs. In thisinstancetherewasawoman in thecase,andit'sherstoryIshalltell.  TheWoman:Awidowwithfourchildren;shethenlived in asuburbof Chicago;herhusbandhaddiedthree monthsbefore;shewasleftasproprietorofasmallgroceryand delicatessenstore.     TheConditions:Asthehusbandhadbeenillthreemonthsbeforehis death,savingshadbeenused in doctorbills, hospitalbillsandfuneralexpenses.Thoughthestorewasalittle affair,ithadhadagoodbusiness in thissection ofthewealthysuburbsolongasithadbeentheonlystorethere.But, aboutthetimeofthehusband'sdeath, one  ofthoselargecompaniesthatestablishbranchstoresalloveragreat citybuiltawhite-tiled,plate-glass,two- storybuildingonthecorneroppositeherlittleshop.Itcutdownthe businessofthelittlestoresomuchthatthe womanwasunableeven to makealivingforherselfandherchildren.  ... GivingaBodyofEthericSubstance to Your Ideal;  Giving Your IdealtheImpulseofAction to MakeItReal;  TheProcessthatMakesIdealsComeTrue;  TheActofMakingtheRealityYours;and  Where to Center Your Effort.  TO ATTAIN YOUR DESIRES,ALLTHREEMUSTBEUSED  CHAPTER7  Ifyouidealizeanduseallthreeofthebasicactivitiesandonlythose three,itiseasy to make your idealsbecome realities.Youalwaysattainwhenyouidealizeandusethem;but,ifyou leaveoutany one ofthethree,youfail to  attain your desire,-andno one canbeblamedexceptyourself.  Ifyouidealizeonlythatwhichyoudesireandholdfaithfully to that ideal,-thatis,ifyouuseonlythefirstofthe threeactivities,-youwillsucceedandjustly in proportion to whatyou do.  SinceGodisjustice,theresultcorresponds to theeffort.Idealizing whatyouwantandholdingfaithfully to the idealformonthsandevenyearsbringsyouthesuccess your effortmerits -evenafteryearsyouwillstillbe holding to theideal.  And,ifyouidealizethatwhichyoudesireandattempt to takepossession ofitmentally-usingthefirstandthird ofthethreebasicactivities-yousucceedandjustly in proportion to whatyoudo.  If,when in NewYork,youlearnofafootballgame to beplayed in Boston anddesire to bepresent,theidealof theThingDesiredis to be in Boston.Ifyoudesire to driveby automobilefromNewYork to Boston,thatisthe idealoftheProcessyouintend to use to get to Boston.Ifyougo to your garageandsit in your carfora day, a monthorayear,holdingfaithfullyallthetime to theThingDesiredand holdingalsoamentalpictureofbeing in      Boston-mentallypicturingthefirstandthirdsteps,butomittingthe second one -beforetheyearpasses your  friendswillwish to sendyou to themadhouse;andonlybecauseyou failed to usethesecondactivity-thatofthe processofactuallystartingthemachineanddrivingfromNewYork to Boston. ...  Visualizingistheactofholdingamentalpicture;idealizingistheact ofperfectingthementalimageofall factors,-thepicture,theprocessofsecuringitandtheactofmaking itreal.  Youoftenignitetheheartof your idealbyvividmentalpicturesand strongfeelingsofdesire to possessthe reality;butunlessconnectedupwith your motorpowerofaction,it remainsmerelyanurgentunfulfilledpicture ofdesirewithinyou-anidealthatdoesnotbecomeareality.Clutching your ideal to actioncannotbeeffectively accomplishedbyapicture.Letmeillustratethisclearly.  Go to anartmuseum;lookatanypaintingrepresentinganumberof people.If,aftergoingaway,youclose your  eyesandvisualizethepainting,youhold in your mindamentalpicture ofthepainting.Withcareandpractice youcanmakethismentalpictureveryvividandincrease your ability to re-see in themindeverydetailofsucha painting-lines,formsandcolorsofthingsandpeople.Yet,itisstill amerepicture;itisflat,lackingaction,and itdoesnotimpel to action.ThatwhichIhavejustdescribedisthe visualizingprocess.Visualizinghasproduced marvelousresultswhenthepersonvisualizinghasturnedsuchmental picture-makingintotheidealizedprocess, eveniftheyhavenotrecognizedthattheyhavedoneso.  Idealizing,however,ismoreremarkablebecauseitincludesvisualizing andaddsallotherelements to it. Visualizationcomesfromusingthestored-upimagesofbut one ofour senses,thesenseofsight.Idealization comesfromusingthestored-upimagesnotonlyofthesenseofsightbut ofallothersenses. To attainthatwhich wedesireitisnecessary,notonly to seethevisualimage,but to act.  Trynowanotherprocess:Idealizethepaintingyousaw in theartmuseum; bringitvisually to your mind;re-see itjustasyoudidbytheprocesspreviouslydescribed.Thenimage action,-everyperson in it in action;feelthem doingthethingtheyarepicturedasdoing;feelthemovement;feelthe activities.Ifitportraysthemasspeaking, hearthetones,-hearwhattheysay.Imightcontinuewithallother elementsofthepicture,butIthinkthisis sufficient to showyouthedifferencebetweenvisualizationand idealization.Visualizationproducesanonmoving, non-activepicture in themind,eventhoughitbevividandclear.Being non-active,itdoesnotimpel to  actionandhencemanyofourpicturedidealsdonotbecomerealities.But ifweidealizeaction,ifweusethe mentalclutchofconnectinguptheidealofthethingdesiredwiththe processofobtainingthatwhichwedesire, actionmustresult;andactionis one oftheessentialfactors in making anyidealcometrue. ...

Ngày tải lên: 07/03/2014, 20:20

... be true to its brand values? Developing, maintaining, and keeping alive the entrepreneurial spirit of business-owner-thinking in your company is essential to your continued and ongoing growth ... is how to make a cappuccino, how to infuse a cup of tea, or to take cash. What they fail to teach is how to do the right thing for customers, how to let the personality of the employee shine ... software, selling it to a customer, installing it, or answering a technical question on the phone. In a motorway service station, excellence must be shown in the cleanliness of the toilets, the...

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... Talking and Listening RANGE OF PURPOSES  Getting on with others  Finding out  Asking questions  Explaining  Giving information  Persuading  Giving opinions  Making suggestions  Solving ... audience  Gathering ideas/information  Organising What you have to say (Content)  Drafting  Editing Checking grammar, punctuation, spelling (to make meaning clear)  Presenting READING/VIEWING  Enjoyment  Information  Meaning/understanding ... relaxation; to find information; - reading and explaining instructions; - reading articles from local/national newspapers.  Value and show an interest in their choices of personal reading. If...

Ngày tải lên: 15/09/2013, 03:10

... know what your paper is about, you shouldn’t find it hard to explain this to your readers in a couple of paragraphs. My basic advice is to make your paper look like your talk. Get to the point. Use examples. ... what you have done: they can just read it in your paper. 11. When to stop You can tell when your work is getting ready for publication by the reactions in the seminars: people stop asking questions. ... advice is to limit yourself to one or two slides for a introduction and one for a conclusion. That way you will be forced to get to your contribution sooner rather than later. And make your overheads...

Ngày tải lên: 17/03/2014, 06:20

... you first learned to say 'hello' in English? Everybody has told you all your life that it's in principle impossible to lose or improve your accent? Wrong. Losing your accent does ... safe to do this. You're not lying to anybody just imagining. It's like acting in a play. After you've pretended for a few minutes, you can always go back and be yourself again ... the teeth. When you pronounce them in English, the tongue does not touch the teeth, but rather hits just behind the alveolar ridge (that bump in the roof of your mouth just behind the teeth) ....

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... exactly like your printer port. You will have to screw these brackets into your case. 8. Installing your floppy drive. Next, take your floppy drive, insert it into an available bay (in the upper ... screw in one center support screw. 4. Inserting your RAM. Once your board is securely inserted within your case, you will want to pop in the RAM. Here you will discover exactly how easy it is to ... other stores will charge you. Look up in your motherboard manual exactly in what sockets your RAM has to go into. Then insert your RAM slowly, but firmly into its socket. DIMMs can only be inserted...

Ngày tải lên: 30/08/2012, 10:17

... của sự ảo tưởng (prospect) 11. Làm cho (your subconscious mind) hoạt động (work) 12. Chương 4: Lấy ý tưởng từ Tập kích não (Brainstorming) Tập kích não là một phương pháp thu ... đó. Phương pháp Tập kích não đã giải quyết tất cả những vấn đề đó. HOW TO MAKE YOUR ADVERTISING MAKE MONEY - John Caples - 1983 Đây là một cuốn sách khá thú vị, mặc dù được ... dụng Tập kích não General Motors, General Electric, IBM, Aluminum Corporation, B.F.Goodrich, Sears, Roebuck, U.S Steel, Havard Business School, M.I.T, … Lý do ra đời của phương pháp tập...

Ngày tải lên: 31/08/2012, 09:33

... Viết từ trái tim 4. Học từ kinh nghiệm của những người khác 5. Trò chuyện với nhà sản xuất 6. Học về sản phẩm HOW TO MAKE YOUR ADVERTISING MAKE MONEY - John Caples - 1983 Đây ... của sự ảo tưởng (prospect) 11. Làm cho (your subconscious mind) hoạt động (work) 12. Chương 4: Lấy ý tưởng từ Tập kích não (Brainstorming) Tập kích não là một phương pháp thu ... cáo, không có gì quan trọng hơn ý tưởng. 1. Sử dụng chính những kinh nghiệm của bản thân Sử dụng những kinh nghiệm của bản thân về sản phẩm hay dịch vụ bạn đang làm quảng...

Ngày tải lên: 04/09/2012, 23:14

... that were an integral part of acquiring those credentials. In addition, determine which of your skills are a result of your education and training. Teaching Interests and Experience Preliminary Version Revised ... and experience, or how one views what one knows. The broad categories of intellectual disposition—an innate inclina- tion toward ways of processing knowledge and informa- tion—and intellectual maturity—the ... sympathetic toward economically dis- advantaged; imaginative in creating scenarios for social change; committed to community involvement in decision-making processes Example B: committed to consensus in...

Ngày tải lên: 05/10/2012, 09:52

... want to learn to notice patterns in different word families: to give you one example, all these words have something in common: ã widen ã shorten ã lengthen ã broaden Not only do they end in& quot; ... ignore familiar looking words. Learn to see patterns The next step is of course to practise (note the spelling!). I will add, however, that you need to practise regularly and intelligently for ... common words The first step is to understand this idea: that the words you need to notice and pay attention to are the words you probably ignore as being too simple to learn. You recognise them,...

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... the plan include? Your business plan is a statement of intent. It should provide details of how you are going to develop your business, when you are going to do it, who is going to be the ... identify your sales methods (e.g. direct marketing, advertising, PR, email, e-sales etc) ã how you intend to do your selling details of the sales plan including whether selling will be done by ... how you expect your business and your competitors to react This section should describe what you are going to do to promote and sell your products and services. It can be a weak link in...

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