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How to Attract  and Retain Customers with Content Now

How to Attract and Retain Customers with Content Now

... providing targeted content to their best customers than some billion-dollar competitors. 6. Businesses have now learned how to create great editorial content. The key to a successful content ... From these, the company looks to convert information seekers (Motorola gets 1.3 million visitors to its B2B site every month 1 ) into prospects to get through to the sales cycle. 1 2010 ... achieve with them? ã What action do we want them to take? ã How will we measure their behavior? ã How will we put them on the path to purchase? Essential ã What do our buyers really need to know?...

Ngày tải lên: 05/01/2014, 15:00

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THE SIX DISCIPLINES OF BREAKTHROUGH LEARNING: How to Turn Training and Development Into Business Results

THE SIX DISCIPLINES OF BREAKTHROUGH LEARNING: How to Turn Training and Development Into Business Results

... possible to deliver the results desired. ã Work together to make it happen. introduction 11 Scoring Instructions: Add the numeric value (1 to 5) of all boxes selected.The maximum possible score is 50 . Use ... 10:34 AM Page xv To our clients, for allowing us to work with them in their pursuit of excellence; to our employees, for making it happen; and to our families, for encouraging us to pursue our ... were in constant touch with him. He wanted not just to be ‘briefed’ as they say, but to talk about the process, look at some alternatives, gener- ate ideas. “The next success factor was the internal...

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HOW TO TURN YOUR DESIRES AND IDEALS INTO REALITY pdf

HOW TO TURN YOUR DESIRES AND IDEALS INTO REALITY pdf

... GivingaBodyofEthericSubstance to YourIdeal;  GivingYourIdealtheImpulseofAction to MakeItReal;  TheProcessthatMakesIdealsComeTrue;  TheActofMakingtheRealityYours;and  Where to CenterYourEffort.  TO ATTAINYOURDESIRES,ALLTHREEMUSTBEUSED  CHAPTER7  Ifyouidealizeanduseallthreeofthebasicactivitiesandonlythose three,itiseasy to makeyouridealsbecome realities.Youalwaysattainwhenyouidealizeandusethem;but,ifyou leaveoutanyoneofthethree,youfail to  attainyourdesire,-andnoonecanbeblamedexceptyourself.  Ifyouidealizeonlythatwhichyoudesireandholdfaithfully to that ideal,-thatis,ifyouuseonlythefirstofthe threeactivities,-youwillsucceedandjustlyinproportion to whatyou do.  SinceGodisjustice,theresultcorresponds to theeffort.Idealizing whatyouwantandholdingfaithfully to the idealformonthsandevenyearsbringsyouthesuccessyoureffortmerits -evenafteryearsyouwillstillbe holding to theideal.  And,ifyouidealizethatwhichyoudesireandattempt to takepossession ofitmentally-usingthefirstandthird ofthethreebasicactivities-yousucceedandjustlyinproportion to whatyoudo.  If,wheninNewYork,youlearnofafootballgame to beplayedinBoston anddesire to bepresent,theidealof theThingDesiredis to beinBoston.Ifyoudesire to driveby automobilefromNewYork to Boston,thatisthe idealoftheProcessyouintend to use to get to Boston.Ifyougo to yourgarageandsitinyourcarforaday,a monthorayear,holdingfaithfullyallthetime to theThingDesiredand holdingalsoamentalpictureofbeingin     Boston-mentallypicturingthefirstandthirdsteps,butomittingthe secondone-beforetheyearpassesyour friendswillwish to sendyou to themadhouse;andonlybecauseyou failed to usethesecondactivity-thatofthe processofactuallystartingthemachineanddrivingfromNewYork to Boston. ... GivingaBodyofEthericSubstance to YourIdeal;  GivingYourIdealtheImpulseofAction to MakeItReal;  TheProcessthatMakesIdealsComeTrue;  TheActofMakingtheRealityYours;and  Where to CenterYourEffort.  TO ATTAINYOURDESIRES,ALLTHREEMUSTBEUSED  CHAPTER7  Ifyouidealizeanduseallthreeofthebasicactivitiesandonlythose three,itiseasy to makeyouridealsbecome realities.Youalwaysattainwhenyouidealizeandusethem;but,ifyou leaveoutanyoneofthethree,youfail to  attainyourdesire,-andnoonecanbeblamedexceptyourself.  Ifyouidealizeonlythatwhichyoudesireandholdfaithfully to that ideal,-thatis,ifyouuseonlythefirstofthe threeactivities,-youwillsucceedandjustlyinproportion to whatyou do.  SinceGodisjustice,theresultcorresponds to theeffort.Idealizing whatyouwantandholdingfaithfully to the idealformonthsandevenyearsbringsyouthesuccessyoureffortmerits -evenafteryearsyouwillstillbe holding to theideal.  And,ifyouidealizethatwhichyoudesireandattempt to takepossession ofitmentally-usingthefirstandthird ofthethreebasicactivities-yousucceedandjustlyinproportion to whatyoudo.  If,wheninNewYork,youlearnofafootballgame to beplayedinBoston anddesire to bepresent,theidealof theThingDesiredis to beinBoston.Ifyoudesire to driveby automobilefromNewYork to Boston,thatisthe idealoftheProcessyouintend to use to get to Boston.Ifyougo to yourgarageandsitinyourcarforaday,a monthorayear,holdingfaithfullyallthetime to theThingDesiredand holdingalsoamentalpictureofbeingin     Boston-mentallypicturingthefirstandthirdsteps,butomittingthe secondone-beforetheyearpassesyour friendswillwish to sendyou to themadhouse;andonlybecauseyou failed to usethesecondactivity-thatofthe processofactuallystartingthemachineanddrivingfromNewYork to Boston. ... Thislastactivity-theactofmakingtherealityyours-comprisesthree steps:  idealizingyourattitude;  unifyingthesubstanceoftheideal WITH thesubstanceofthereal;and     makingtheactualthingapartofyourpossessionsorplacingyourselfin theactualconditionsthatyouhave idealizedanddesired.  Yourattituderelates to yourself, to others, to conditions,and to the worldingeneral.Begin with yourself. Consciouslyornot,youdotakesomekindofanattitudetowardyourself. Youmaythinkyourselfawormora god.Youarefree to takeanyattitudetowardyourselfyoudesire to take;butthereisonlyoneattitudethatleads to successanditistheidealizedattitude!Incompletethinkingin “ideas”makesyouseeyourselfasachildofsin, suffering,sorrow,weakness,mistakeandfailure.Thinkofyourselfas youare:asonofGod-idealizingtheend youdesire,theprocessbywhichyouattain,andtheattitudeyouhold towardyourself,others,conditions,andthe universeitself.  Then,idealizeyourattitudetowardothers,"Thatwhichyeseekyeshall find."Ifyouthinkthatallmenaretrying to crushyou,youwillbecrushed;first,becauseyourattitudecloses youreyes to theopportunitiesofferedyou; andsecond,becausesuchanattitudediscoversanddraws to youthosewho donothelpyou.Ifyouidealize othersaswilling to helpyou,youdraw to youmenandwomenwhowilldo thesquarethingbyyouandhelpyou, -inthemyouwillfindhelpandajustreward.Thisidealizedattitude doesnotmakeyouatrustingsimpleton,for theidealizedattitudealsoidealizeswisdominknowingothers.  Theidealizedattitudechangesalltheconditionsoflife.Inbusiness, itleadsus to expectgoodresults,and, expectinggoodresults,weplanbetter.Whenweplanbetter,-thatis, in,amoreidealizedway-wegetbetter results.Idealizetheworldingeneral.Theuniversemustbegood.Ifit werenotgooditwouldgo to piecesover night,-forevildisruptsanddestroys.Goodattractsandunitesand holdstogether.  Youcannotidealizeyourbusiness,yourprofessionandyourworkwithout conductingthewholeaffairasan idealizedservicethatinevitablywillforceyourideals to cometrue! YoumayidealizetheThingDesired, ...

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91 Mistakes Smart Salespeople Make : How to Turn Any Mistake into a Successful Sale

91 Mistakes Smart Salespeople Make : How to Turn Any Mistake into a Successful Sale

... Index of Turn- Arounds 23 91 Template3 7/26/06 4: 35 PM Page 23 HOW TO TURN ANY MISTAKE INTO A SUCCESSFUL SALE 91 91 ISBN-13: 978-1-4022-0812-6 ISBN-10: 1-4022-0812-X $10. 95 U.S./$13. 95 CAN Sales EAN UPC Learn ... 4: 35 PM Page 30 TIM CONNOR, CSP HOW TO TURN ANY MISTAKE INTO A SUCCESSFUL SALE Mistakes Smart Salespeople Make 91 91 Template3 7/26/06 4: 35 PM Page i they either refuse or don’t know how to ... Knowing Your Competitors 50 . Failing to Build Psychological Debt 51 . Lacking a Precise Call-Back Approach 52 . Not Asking for Referrals 53 . Not Using a Prospect Profile 54 . Not Becoming a...

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How To Jailbreak Your iPhone, iPod Touch or iPad

How To Jailbreak Your iPhone, iPod Touch or iPad

... in the top right hand corner of the screen. This will add the updates to the queue. You can then confirm to upgrade or “Continue Queuing” to line up more packages to add or remove. To get to the ... nothing stopping you from restoring your phone (that is, wiping it and reinstalling a clean copy of the OS) before taking it to the Apple store. How To Jailbreak Your iPhone, iPod Touch or iPad By ... plugins began showing up in the Notification Center, including easy access to toggles for WiFi, Bluetooth and the iPhone 4/4Ss flash. How does this happen? What makes it possible to do all these...

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Profit Upgrade - How to Turn Your Workforce into Your Salesforce ppt

Profit Upgrade - How to Turn Your Workforce into Your Salesforce ppt

... of tea, or to take cash. What they fail to teach is how to do the right thing for customers, how to let the personality of the employee shine through, how to live up to the customer’s expectation ... little to do with what they personally want, but everything to do with what their customers want. However, when you deal with a company as a paying customer, you could often be mistaken into thinking ... clearly for all to see) the name of the construction company on one car, and the name of the managing director on another car. I took a photograph of these two cars, together with a photograph of...

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How to Make A Small Fortune with Tiny Little $7 Products By Jason Fladlien pot

How to Make A Small Fortune with Tiny Little $7 Products By Jason Fladlien pot

... work. And the report in that sales letter took less than an hour to create. The Hidden Money One of the coolest ways to make money with these $7 reports is to give away 100% commissions. You can ... simple - It's easier to get 10 people to buy a $197 product than to get 197 people to buy a $10 product. Whoa, have times changed Myth - It's just as easy to create and sell a high ... report is worth to you about 10- 15 times as much as someone who just signs up to get a free report. Get it? You can get PAID to build a list. What's easier? Getting 1000 people to sign up for...

Ngày tải lên: 27/06/2014, 23:20

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how to attract and retain customer with content doc

how to attract and retain customer with content doc

... can do both. 3 How to Attract and Retain Customers with Content NOW partner and resource to customers. Fifty-percent of Motorola’s revenues come from B2B ($36.6 billion in total revenues, ... Content NOW targeted content to their best customers than some billion-dollar competitors. 6. Businesses have now learned how to create great editorial content. The key to a successful content ... Measurable Targeted Behavioral Print In Person Mobile/ Audio Web 6 How to Attract and Retain Customers with Content NOW and websites have played in the past. Now it’s your turn to become the trusted source that persuades prospects and buyers to become...

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How to do everything with web 2.0

How to do everything with web 2.0

... FIGURE 16 -5 Go to the API Explorer page for flickr.photos.search 16 Simpo PDF Merge and Split Unregistered Version - http://www.simpopdf.com 256 How to Do Everything with Web 2.0 Mashups How to . ... http://www.simpopdf.com 248 How to Do Everything with Web 2.0 Mashups These arguments are specific to flickr.photos.search. At the bottom of the list, you specify how you want to sign the request, ... How to Do Everything with Web 2.0 Mashups Define Your Token and User ID For a REST call, you need an eBay User ID and a REST token. The REST token is generated in Step 2 of the Token Generator,...

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How to communicate effectively with foreign colleagues in foreign organizations and companies.doc

How to communicate effectively with foreign colleagues in foreign organizations and companies.doc

... Phase 5: Receiver decodes message 46 4 .5. Phase 6: Receiver sends feedback 47 CHAPTER 5: CONCLUSION 50 5. 1. Conclusion 50 5. 2. Limitations of the study 50 5. 3. Suggestions for further study 51 ... 3.1 .5. Data processing 24 3.2. Findings 25 3.2.1. Response rate 25 3.2.2. How Vietnamese staff communicate with their foreign colleagues 29 CHAPTER 4: DISCUSSION AND RECOMMENDATIONS ON HOW TO ... female respondents ( 65. 52%). Of those 29 people, 19 ( 65. 52%) worked with native English speakers and 10 (34.48%) with non-native English speakers. Accordingly, we could come to conclusion that...

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