english for business communication syllabus
English For Business Communication Student's Book - Cambridge
Ngày tải lên: 01/04/2014, 18:42
Business Across Cultures Effective Communication Strategies English for Business Success by Laura M. English and Sarah Lynn_1 doc
... Does a specific business project come easily, out of which a more dif - fuse relationship may develop or do you have to get to know your business partners before you can do any business with them? 5. ... conse- quences.” We should never forget that the essence of relationships between the parts are individuals communicating. Communication is the exchange of information. Information is the carrier of ... multi-local particularistic 40 BUSINESS ACROSS CULTURES International organizations need to look for a similar logic: it is the result of connecting particular learning efforts into a universal framework...
Ngày tải lên: 21/06/2014, 12:20
Business Across Cultures Effective Communication Strategies English for Business Success by Laura M. English and Sarah Lynn_3 doc
... created for people who never share 1/10 Mediocre performance forever Investing in stakeholder value Developing short-term money for stakeholders 0 10 10 Short-term profit reinvested for longer-term stakeholders Figure ... products are outdated before they hit the market, you develop a short time horizon. Compare this 78 BUSINESS ACROSS CULTURES vices on the basis of their performance. Performance, skill, and knowledge ... been dependent on their trees for so long have developed a long-term commitment to nature. It takes approximately 35 years for a tree to grow until it is ready for lumber - ing. In sharp contrast,...
Ngày tải lên: 21/06/2014, 12:20
Business Across Cultures Effective Communication Strategies English for Business Success by Laura M. English and Sarah Lynn_4 pot
... crucial for them to reconcile for critical success in view of the envisioned future. We make sure that the formulation of the horns of the dilemma are both equally desirable and are linked to business issues. Here ... questionnaire; you can review examples of questions from this CCAP tool on the Cul- ture for Business website (www.cultureforbusiness.com). The CCAP questionnaire has been constantly refined to achieve statistically ... on reliable technology [typical for a dominantly Eiffel Tower Culture], whilst on the other, we need to be constantly informed by our main custom- ers [typical for one dominantly Guided Missile]. ã...
Ngày tải lên: 21/06/2014, 12:20
Business Across Cultures Effective Communication Strategies English for Business Success by Laura M. English and Sarah Lynn_5 doc
... response, flow of information from and to customers) Transformation away from a Family culture (Transformations 10–12) This is a situation we have observed frequently where dilemmas arise for Western ... behavior. ã Delivering commercial top performances: We strive for the highest level of commercialism in both business and human developments. SUL – The Eiffel Tower Essence: high degree of formalization, together ... organization both formally and informally, basic flows of materials and information) ã Strategy and Envisioned Future (review the leaders vi- sion, mission statements, goals, objectives, business plans,...
Ngày tải lên: 21/06/2014, 12:20
Business Across Cultures Effective Communication Strategies English for Business Success by Laura M. English and Sarah Lynn_8 pptx
... of this is how Barnes & Noble transformed itself to an international brand of great integrity. After Leonard Riggio 206 BUSINESS ACROSS CULTURES 212 BUSINESS ACROSS CULTURES Korean dilemmas Koreans ... to a foreign environ - ment without significantly reflecting on the research design. You will encounter differences in the nature of the market information, the methods of collecting that information, ... that information, etc. International market researchers need to go beyond their ethnocentric pre-conditioning by increasing the feedback channels. There is a need to look at formal and informal 217 MARKETING...
Ngày tải lên: 21/06/2014, 12:20