connecting your site to the social web

... Using social web tools of course! The web is all about learning Whether it is finding out what to see at the cinema or where your friends are at the moment, we take for granted that we use the web ... in your aspirations for your ecology the less likely you are to achieve them Be prepared to go where people’s use of the tools takes you and enjoy the ride Follow the energy.  Watch where the ... constant struggle to find the right words to articulate the need for change, to describe what they are doing in plain terms, to demystify the technology and bring the attention back to the human element...

Ngày tải lên: 15/03/2014, 15:20

... software if you don’t want the sites you visit to see your identifying information For example, you can use Torbutton while browsing the web to withhold some information about your computer’s configuration ... access to international websites This guide, then, is my small attempt at helping people deal with all of these problems The Internet should connect people all over the world, not divide them Whether ... would be foolish to overemphasize the role of the Internet in regime change like we have seen in the so-called “Arab Spring.” At the same time, the behavior of these regimes toward the Internet clearly...

Ngày tải lên: 19/03/2014, 18:45

... RION 18 YOUR GUIDE TO THE INTERNATIONAL WEB Translation Tools & How To Get The Most Out Of Them Once you are able to actually view the page you’ve accessed, you can decide if you’re able to read ... effort to your email HTTP://MAKEUSEOF.COM HTTP://JIMRION.COM, JIM RION 12 YOUR GUIDE TO THE INTERNATIONAL WEB access Both the sender and receiver must have the same encryption keys, otherwise your ... access to international websites This guide, then, is my small attempt at helping people deal with all of these problems The Internet should connect people all over the world, not divide them Whether...

Ngày tải lên: 24/03/2014, 04:21

... Vice President of Sales and Marketing at Awareness, Inc, a social media marketing software provider Awareness' flagship product, the Social ...

Ngày tải lên: 07/01/2014, 16:52

... vii 2000 The year web standards broke, The year web standards broke, The year web standards broke, The year the bubble burst 2001 121 121 122 122 122 122 The Obligatory Glossary 123 Web Lingo ... Platform-Agnostic Point #2: The Web Is Device-Independent Point #3: The Web Is Held Together by Standards 27 27 29 29 The 18-Month Pregnancy 31 Chocolatey Web Goodness ’Tis a Gift to Be Simple Democracy, ... About the Author Jeffrey Zeldman has been designing websites since the Crimean War His personal website at www.zeldman.com has been visited by millions Jeffrey is the publisher and creative director...

Ngày tải lên: 03/07/2014, 07:20

... directors are eager to take their talents to the Web but aren’t sure how On the other, web agencies could not find enough good web designers to get their work done The Populi program was designed to ... you wrote to say it stank) Thanks to all the web designers and developers who joined The Web Standards Project Hello? Thanks to Tim Berners-Lee for inventing the Web Thanks to the Web s first ... performing these tasks on the World Wide Web (the Web, to its friends) If you’ve picked up this book, you’re either doing the work already, thinking of migrating to the field, or considering adding web...

Ngày tải lên: 03/07/2014, 07:20

... When web designers make the same mistake, potential readers and customers are thwarted in 04 0732 CH02 4/24/01 11:14 AM Page 17 Taking Your Talent to the Web their desire to use the site The folks ... need to explain themselves Most of us read from left to right and top to bottom; we turn the page We insert the disc or tape and press Play Websites are not so selfexplanatory Consequently, web ... multimedia artists quickly become the basis for sites touting Motown, Madonna, or Barney’s New York Web artists not believe in holding the visitor’s hand They judge that websites can be as challenging...

Ngày tải lên: 03/07/2014, 07:20

... database-driven sites, the visitor must enter this private data before accessing content The data is then stored on a cookie on the visitor’s hard drive, allowing the user to return to the site without ... be your best friend as the Web and your career move forward Which brings us to Point #3 Point #3: The Web Is Held Together by Standards To design websites, you will have to learn technologies ... levels and stored as a series of related files on the web server When the visitor’s browser requests the file, the server checks to determine the visitor’s connection speed and responds with the appropriately...

Ngày tải lên: 03/07/2014, 07:20

... bottom for the task bar, while the top of the screen is taken up with browser chrome (the buttons and text entry fields that allow users to navigate the Web) In Mac OS, the right-hand side of the ... Your Talent to the Web 53 There are limits to how wide a web layout may be stretched before it begins to look ludicrous, but the goal is not to provide hours of “squash and stretch” fun for web ... web users (They’re not going to perform this exercise anyway.) The goal is to provide a site that seems to naturally fit each visitor’s monitor This makes the visitor feel right at home, thereby...

Ngày tải lên: 03/07/2014, 07:20

... painful that truth may be The honesty of these stories enables the storyteller to get well and his listeners to identify with the problem his story demonstrates The prototype web interface parallels ... designers must to make their sites accessible to all Here are some of the things you can to make your site accessible: I Your tags should include text for the benefit of the visually ... www.k10k.net, they seem to respond to your touch—like buttons in the real world Intuitive, user-centered navigation helps as well If the architecture is designed the way users think, navigating the site...

Ngày tải lên: 03/07/2014, 07:20

... customers rather than reassuring them that they’ve come to the right place Good web design plunges the visitor into the exact content appropriate for the most efficient (and personal) use of the site ... lingers in the mind When traditional designers and art directors take their talent to the Web, their consummate understanding of the power of the image would seem to position them as the ideal ... Taking Your Talent to the Web 75 Figure 3.1 The Mary Quant site the perfect combination of solid design and ease of use (www.maryquant.co.uk) The History label is faded to reinforce the visitor’s...

Ngày tải lên: 03/07/2014, 07:20

... baroque as yours When citizens avoid visiting the resulting sites, your client and you can toast your superiority to the rest of humanity and then hurry on to the next failure When bad web designers ... screens, it may be time to present the 05 0732 CH03 4/24/01 11:16 AM Page 93 Taking Your Talent to the Web reader with an arrow (or other page indicator) allowing them to move on to the next page of ... begin to design the site What will people who use this site want to do? Where will they want to go? Based on those scenarios, the site is structured into main areas of content These are then organized...

Ngày tải lên: 03/07/2014, 07:20

... fully supports the company’s brand identity is crucial to the success of the site (and sometimes to the success of that company) Build the most navigable, information-filled site in the world, and ... in your web graphics and that existing print and other materials are often a guideline to what is appropriate for the site 05 0732 CH03 4/24/01 11:16 AM Page 105 Taking Your Talent to the Web ... Talent to the Web ney’s customer anyway A certain elitism was as much as part of the interface as it is of the store The Barney’s site may not exemplify democratic humanism, but it is a perfect web...

Ngày tải lên: 03/07/2014, 07:20

... category is one of the largest growth areas of the Web, so you may find yourself stuck, er, asked to design extranet sites anyway Websites are websites whether they’re designed for the general public ... any to familiarize yourself with some of the other players on your team Web developer/programmer The web developers on your team will be responsible for the technical implementation of the site ... coolness of Netscape’s Navigator graphical browser and by sites such as Cool Site of the Day, the Web mushrooms There are now 6.5 million hosts and 100,000 websites The Web functions well, but its...

Ngày tải lên: 03/07/2014, 07:20

... intranet sites (the private, company site of Ogilvy & Mather or Pepsi Cola) and extranets (a steel company’s site linked to a broker’s site linked to the sites of five customers) Flip back to Chapter ... bigger Use the client’s color palette But on a deeper level, the web designer doesn’t merely “use the client’s colors” and slap the client’s logo on a web page The web designer uses the site to express ... either the client has fundamentally misunderstood his market (it happens), or your design is sending the wrong messages To build sites that clearly convey what they are about and how they are to...

Ngày tải lên: 03/07/2014, 07:20

... necessary to prove the site concept, you execute them in Photoshop or another design tool Today’s web pages almost always interact with the visitor—changing in response to mouse movements and other ... you’ve been having for years They still want the logo bigger They still prefer the obvious to the original They still know just enough to be dangerous to themselves and the project Identify color ... brainstorm with the team, you must help the client articulate and clearly define the site s goals Is the site selling something? If so, what is being sold and to whom? Is the site intended to serve...

Ngày tải lên: 03/07/2014, 07:20

... smooth transition from the web team to the client 10 0732 CH07 4/24/01 11:19 AM Page 167 Taking Your Talent to the Web The updating game In the early days, clients viewed the web designer as a species ... markup exactly the same way (see Chapter 2) For another, what seems clear to you may be baffling to the people who use your site Web designers tend to live two years ahead of the curve; web users, ... in the visitor’s browser, it need not be downloaded again Because most visitors use slow dialup modems, the less downloading, the faster the site and the better the user experience Thus, if the...

Ngày tải lên: 03/07/2014, 07:20

... else’s site, the code will open in your HTML editor of choice, tempting you to steal other people’s work and condemn your soul to Hell 12 0732 CH08 4/24/01 1:22 PM Page 185 Taking Your Talent to the ... stares back Plug your own words in between the HTML tags, save your work, and open the file in your favorite web browser Result: your first (offline) web page Unless the layout you’ve stolen is extremely ... don’t close your paragraph before starting the image tag, the browser has to guess whether you intend the image to be part of the paragraph or to follow it Depending on what the browser...

Ngày tải lên: 03/07/2014, 07:20

... business -to- business sites will include only the , , and tags After all, AT&T does not need its customers to know who designed the site, what tool they used to edit the ... with your site 12 0732 CH08 4/24/01 1:22 PM Page 203 Taking Your Talent to the Web With an autofocus camera, the man in the striped hat will be in perfect focus; too bad if you wanted to focus ... existing site that needs to be 12 0732 CH08 4/24/01 1:22 PM Page 201 Taking Your Talent to the Web redesigned or updated At other times, you will be creating a site for someone else to update All these...

Ngày tải lên: 03/07/2014, 07:20

... Dicing To turn a comp into a web page, most professionals find themselves slicing the comp into smaller component images and using HTML markup to put the pieces back together Photoshop and ImageReady ... to set your monitor to 24- or 32-bit mode before launching Photoshop If you accidentally launch Photoshop while in 16-bit mode, all your colors will shift, and the images you design for the Web ... using the Paintbrush and Airbrush tools Also be sure to use the Type tool to set some large type in a variety of colors Stop when you are satisfied In the Mac Finder or Windows desktop, switch your...

Ngày tải lên: 03/07/2014, 07:20