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Lecture International business (9e): Chapter 17 - Charles W.L. Hill - Trường Đại học Công nghiệp Thực phẩm Tp. Hồ Chí Minh

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responsive and production and logistics can respond quickly to shifts in customer. demand[r]

(1)

International Business

9e 

By Charles W.L Hill

(2)

Chapter 17

Global Production, Outsourcing, and

(3)

17­3

What Are The Main 

Production Issues For Firms?

 International firms must answer five interrelated

questions

1 Where should production activities be located?

2 What should be the long-term strategic role of foreign

production sites?

3 Should the firm own foreign production activities or

outsource those activities to independent vendors?

4 How should a globally dispersed supply chain be

managed, and what is the role of Internet-based

information technology in the management of global logistics?

5 Should the firm manage global logistics itself, or should

(4)

How Are Strategy, Production,  And Logistics Related?

 Production - activities involved in creating a

product

 Logistics - procurement and physical

transmission of material through the supply chain, from suppliers to customers

 Questions: How can production and logistics Lower the costs of value creation?

(5)

17­5

How Can Quality  Be Improved?

Most firms use the Six Sigma program - a

direct descendant of total quality

management (TQM)

aims to reduce defects, boost productivity,

eliminate waste, and cut costs throughout the company

in the EU, firms must meet ISO 9000

standards before gaining access to the EU marketplace

(6)

How Can Quality  Be Improved?

(7)

17­7

Where Should 

Production Be Located?

 Firms should locate production so that

 production and logistics can be locally

responsive and production and logistics can respond quickly to shifts in customer

demand

 Firms should consider

1 Country factors

2 Technological factors

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