3BM020 ORGANISATIONAL STRATEGY & DECISION MAKING ASSESSMENT 1: Test (50% of the total marks for the module) Submission of Work The nature of this assessment is held in a controlled and invigilated environment, however: Work should be submitted by the due date and time at the end of the test For all work submitted make sure you have your student number on them and pages are numbered Extensions are not normally given If there are medical or personal reasons why you may not be able to hand your work in on time, please discuss this with your tutor BEFORE the deadline York St John University Business School Module assessed test Module title: Organisational Strategy & Decision Making Module code: 3BM020 Module leader: Glyn Littlewood Level: Level Date: Time: Venue: Duration: hours Instructions to students: You should attempt to answer all three questions Question carries 50% of the marks for this assessment Question & equally carry 25% each of the marks for this assessment Please start a new page for each question attempted Your answers should be support by relevant theory, models and examples where appropriate and should reflect your learning from the module Read the questions carefully Use your time appropriately Good luck! The following questions are deliberately open to interpretation and as such no one standard answer exits We are looking however for students to display originality and criticality while drawing on relevant theory, and, where appropriate practical examples, to provide convincing answers Question (weighting 50%) Explain, analyse and evaluate what is meant by ‘differentiation’ and why it is important Support your answers using appropriate examples, models, illustrations and concepts where relevant Question (weighting 25%) Using the illustration provided: Provide explanation, discussion and applied analysis of each phase Use examples to support your answers Source: Johnson, G, Whittington, R & Scholes, K (2011) Exploring Strategy 9th Edition P: 158 Prentice Hall Question (weighting 25%) Discuss, analyse and evaluate the idea that success in business revolves around taking a variety of strategic routes as opposed to following a ‘prescribed path’ ... theory, models and examples where appropriate and should reflect your learning from the module Read the questions carefully Use your time appropriately Good luck! The following questions are deliberately... open to interpretation and as such no one standard answer exits We are looking however for students to display originality and criticality while drawing on relevant theory, and, where appropriate... students: You should attempt to answer all three questions Question carries 50% of the marks for this assessment Question & equally carry 25% each of the marks for this assessment Please start a