Tự luận anh văn chuyên ngành 1 ba18

BÀI KIỂM TRA MÔN: ANH VĂN CHUYÊN NGÀNH I (BA18) Đề số: 2101 Họ và tên: • Học viên làm bài vào đề này • Không sao chép dưới mọi hình thức • Các bài làm giống nhau sẽ nhận điểm 0 • Không sửa đổi nội dung đề bài I. What does each word/ phrase below mean? Explain briefly in English. (30pts) 1. Vacancy 2. Banner ad 3. Flight delay 4. CEO 5. Headquarter 6. Income 7. shareholder 8. Sponsor (n) 9. Voice mail 10. Exchange rate II. Make sentences with 10 words/ phrases in Exercise I. (30pts) 1. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 2. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 3. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 4. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 5. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 6. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 7. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 8. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 9. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 10. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… III. Choose the best option to the following situations. Explain your choice in about 40-50 words. (60pts) You have a big amount of money. What are you going to do with it? Why? • Put in the bank and earn little interest each month. • Invest in stock market. • Invest in education for homeless children. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… BÀI KIỂM TRA MÔN: ANH VĂN CHUYÊN NGÀNH I (BA18) Đề số: 2102 Họ và tên: • Học viên làm bài vào đề này • Không sao chép dưới mọi hình thức • Các bài làm giống nhau sẽ nhận điểm 0 • Không sửa đổi nội dung đề bài I. What does each word/ phrase below mean? Explain briefly in English. (30pts) 1. Subsidiary 2. Distribution center 3. Branch 4. Warehouse 5. Head office 6. Market-driven 7. Benchmark 8. Achievement 9. Database 10. Letter of credit II. Make sentences with 10 words/ phrases in Exercise I. (30pts) 1. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 2. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 3. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 4. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 5. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 6. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 7. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 8. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 9. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 10. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… III. Choose the best option to the following situations. Explain your choice in about 40-50 words. (60pts) You are going to open a coffee shop. Among the following market segments, what are you going to target? Why? • 18 – 25 age group • 25 – 40 age group • 40 - 60 age group ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… BÀI KIỂM TRA MÔN: ANH VĂN CHUYÊN NGÀNH I (BA18) Đề số: 2103 Họ và tên: • Học viên làm bài vào đề này • Không sao chép dưới mọi hình thức • Các bài làm giống nhau sẽ nhận điểm 0 • Không sửa đổi nội dung đề bài I. What does each word/ phrase below mean? Explain briefly in English. (30pts) 1. Sales revenue 2. Mailshot 3. Target customer 4. Sponsorship 5. Mass media 6. Publicize 7. Slogan 8. Promote 9. Eye-catching 10. Inspiring II. Make sentences with 10 words/ phrases in Exercise I. (30pts) 1. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 2. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 3. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 4. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 5. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 6. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 7. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 8. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 9. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… 10. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… III. Choose the best option to the following situations. Explain your choice in about 40-50 words. (60pts) Which of these situations would you find the most irritating when flying? Why? How would you deal with it? • Not enough leg room. • Poor quality food and drink. • Long queues at check in. ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ……………………………………………………………………………………………………… ………………………………………………………………………………………………………

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1 Vacancy 2 Banner ad3 Flight delay4 CEO5 Headquarter 6 Income7 shareholder8 Sponsor (n)9 Voice mail10 Exchange rate

II Make sentences with 10 words/ phrases in Exercise I (30pts)

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1 Subsidiary2 Distribution center3 Branch

4 Warehouse5 Head office6 Market-driven7 Benchmark8 Achievement9 Database 10 Letter of credit

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1 Sales revenue 2 Mailshot3 Target customer4 Sponsorship5 Mass media6 Publicize 7 Slogan 8 Promote 9 Eye-catching 10 Inspiring

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5 Headquarter The main office or center of operations for an organization.

8 Sponsor (n) A person or organization that provides funds for a project or event

10 Exchange rate The value at which one currency can be exchanged for another

II Make sentences with 10 words/phrases in Exercise I (30pts)

1 The company announced a vacancy for the position of marketing manager.2 I saw a banner ad for the latest smartphone on that website

3 The flight delay caused us to miss our connecting flight.4 The CEO of the company announced a new strategy to increase sales.5 The multinational company has its headquarters in New York City.6 My monthly income increased after I received a promotion

7 As a shareholder, she received a dividend from the company's profits.8 The event was a great success, thanks to our generous sponsor.9 I left a voice mail for my boss to inform her about the meeting.10 The exchange rate between the US dollar and the euro has decreased recently

III Choose the best option to the following situations Explain your choice in about 40-50 words (60pts)

You have a big amount of money What are you going to do with it? Why?

 Invest in education for homeless children.Explanation: Investing in education for homeless children is not only a way to help them improve their lives

but also a meaningful way to contribute to society Education is a powerful tool that can break the cycle of poverty and provide these children with opportunities for a better future

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Đề số 2102I What does each word/phrase below mean? Explain briefly in English (30pts)

2 Distribution centerA warehouse or other specialized building that stores products for distribution to retailers.

6 Market-driven Influenced by market demands or customer preferences rather than by production capabilities.

10 Letter of credit A document from a bank guaranteeing that a seller will receive payment from the buyer.

1 The multinational corporation has several subsidiaries across different countries.2 The distribution center is located close to the main highway for efficient transportation.3 I visited the branch of my bank to discuss a loan application

4 The warehouse is fully stocked with products ready for shipment.5 All major decisions are made at the company's head office in London.6 Our strategy is market-driven, focusing on customer needs and trends.7 The new software set a benchmark for efficiency in the industry.8 Winning the sales competition was a significant achievement for our team.9 The customer information is securely stored in the company's database.10 The exporter received a letter of credit from the buyer's bank, ensuring payment upon delivery

You are going to open a coffee shop Among the following market segments, what are you going to target? Why?

 25 – 40 age groupExplanation: The 25-40 age group is typically more financially stable and values quality and ambiance when

choosing a coffee shop They are likely to appreciate a place where they can socialize, work, or relax, making them an ideal target market for a premium coffee experience

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5 Mass media Forms of communication that reach large audiences, such as television, radio, and newspapers.

7 Slogan A short, memorable phrase used in advertising to convey the essence of a brand or product.

marketing

action

1 The company's sales revenue increased by 20% last year.2 We received a mailshot about the new product launch in our mailbox.3 The marketing team has identified young professionals as their target customers.4 The marathon received significant sponsorship from local businesses

5 The news was broadcasted on all mass media channels.6 The company used social media to publicize their new service.7 "Just Do It" is a well-known slogan of a popular sports brand.8 They plan to promote the new movie through various marketing channels.9 The eye-catching advertisement caught my attention immediately

10 Her inspiring speech motivated everyone to work harder

Which of these situations would you find the most irritating when flying? Why? How would you deal with it?

 Not enough leg room.Explanation: Lack of leg room is especially uncomfortable on long flights, making it difficult to relax or even

sleep To deal with it, I would choose an aisle seat where I can stretch my legs more easily and consider upgrading to a seat with extra legroom if possible

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