OPERATIONS MANAGEMENT City Ho Chi Minh, June 2, 2023 Project title Report on Ajinomoto business visit Lecturer Dr Huynh Ai Van Course code MGT1127E Class B04E Group 6 School year 2022 – 2023 Semester[.]
Trang 1Project title: Report on Ajinomoto business visit Lecturer: Dr Huynh Ai Van
Course code: MGT1127E
Ho Chi Minh City University of Economics and Finance
Faculty of Economics
Trang 2FOREWORD 1
CHAPTER I ABOUT THE AJINOMOTO VIETNAM COMPANY 2
1 Formation and growth: 2
2 Ajinomoto Vietnam's Vision, Mission, and Common Values-Creation Activities Male: 2
CHAPTER II THE ADMINISTRATION OF THE AJI-NGON SEASONING PRODUCING OPERATIONS 3
1 Delicious Aji seasoning items 3
2 Aji-Ngon seasoning production process 4
CHAPTER III A REVIEW OF THE AJINOMOTO COMPANY’S OUTPUT QUALITY 6
1 Quality standards of Ajinomoto Corporation 6
1.1 Product quality 6
1.2 Service quality 8
CHAPTER IV AJINOMOTO’S RESOURCES AND CAPABILITIES ARE COMPARED TO THOSE OF COMPETITORS 9
1 Ajinomoto Company and competitors: 9
CHAPTER V APPLYING OPERATIONAL THEORIES TO THE PRODUCTION PROCESS OF THE AJINOMOTO COMPANY 14
1 Ajinomoto Company has applied many theories and efficient operating methods in its production process, include as follow: 14
1.1 Lean Manufacturing: 14
1.2 Lean Six Sigma: 14
1.3 Total Quality Management (TQM): 16
16
1.4 Research and development: 16
1.5 Training and developing human resources: 16
CHAPTER VI PROPOSE THE IMPROVEMENT OF THE OPERATIONS OF THE AJINOMOTO 17
REFERENCES 18
Trang 4Understanding operational management is important, but it is also important to put theory into practiceoutside of the classroom Practical experience is a crucial component of how we may apply the lessoneffectively because learning and doing go hand in hand
We had the opportunity to visit the Ajinomoto Long Thanh facility (Dong Nai) in the field tour to this known food manufacturing company in Vietnam Here, we were given an overview of the formation and growth
well-of the company, led on a tour well-of the manufacturing and packaging facilities, and given the opportunity towitness the most recent tools and technology in action This is a very rewarding trip for us
We would like to thank the school for providing us with the opportunity to have actual touch with thelesson before entering the report to show what we have learned during the trip At the same time, we wouldlike to express our gratitude to Ms Van for her guide, which helped us create the most detailed report
Trang 5CHAPTER I ABOUT THE AJINOMOTO VIETNAM COMPANY1.Formation and growth:
With a founding investment of more than $8 million USD, the Ajinomoto Vietnam Company is a 100%foreign-owned subsidiary of the Japanese company Ajinomoto Group With a total expenditure of up to 70million USD for construction, operation, and market expansion, the company has gradually expanded andincreased its ability to produce products since its start In addition to two production facilities, Ajinomoto BienHoa Factory, which has been in operation since 1991, and Ajinomoto Long Thanh Factory, which has been inoperation since 2008, Ajinomoto Vietnam Company currently has two offices in Ho Chi Minh City and Hanoi.Along with 60 sales locations and about 290 sales teams around the nation, the company also has three sizabledistribution centers in the provinces of Long Thanh, Hai Duong, and Da Nang
2.Ajinomoto Vietnam's Vision, Mission, and Common Values-Creation Activities Male:
- Vision: "Become the most loved and trusted company in Vietnam, with "Unique characteristics" in the
fields of food and health."
- Mission: "Through culinary culture and food source development, we contribute to Vietnam's further
development, to the happiness and health of the Vietnamese people."
- Ajinomoto Vietnam Company aspires to provide the Vietnamese people with a wide range of culinaryproducts and spices of the greatest quality, safety, and flavor in order to achieve this goal and mission.Ajinomoto Vietnam's goods always aim at two great values:
+ Contribute to scrumptious meals and convenient cooking, so fostering family cohesiveness andhappiness;
+ Contribute to good nutritional value to health
Trang 6Figure 1 Ajinomoto factory in Long Thanh (Dong Nai)
CHAPTER II THE ADMINISTRATION OF THE AJI-NGON
SEASONING PRODUCING OPERATIONS
1 Delicious Aji seasoning items
The first seasoning on the market to use Stew Bone Extract is Aji-ngon
seasoning, which is produced on-site at the Ajinomoto factory using modern
Japanese technology
A unique bone and meat stewing process used in the Bone Broth Extract
manufacturing process preserves the natural sweetness of the bones and flesh
while industrializing the housewife's homemade broth-making process The entire
production process is monitored by an extensive quality control system to ensure
that consumers are receiving high-quality, safe products
Diagram 1 Process of Aji-ngon seasoning product
Trang 72 Aji-Ngon seasoning production process
Production crew monitoring of safety and hygiene is always a critical element in delivering a clean andsafe product to customers Before entering the production area, every worker goes through the identicalprocedures: donning safety nets, helmets, and masks; donning clean clothes and shoes; wash their hands withsoap; and dry their hands
Step 1: Receiving, checking and weighing materials
The two most important components are meat and bone broth Transfer to the Aji-Ngon workshop willoccur after direct factory production
After passing rigorous quality checks, basic ingredients including sugar, salt, starch, and monosodiumglutamate are held in tanks and weighed automatically The force sensor of the weighing device will enable
Input
Rib bones, ribs, shoulder lean meat, pork thigh lean meat
Clean water Sugar, salt, starch, monosodium glutamate Onion powder, garlic powder Oil
Other seasonings Machinery and equipment
Aji-ngon seasoning production process
Output
Quality assurance and food safety and hygiene
Thorough quality control for freshness, temperature, humidity, etc Guaranteed characteristic taste and aroma Nice packaging
Trang 8accurate measurement of the components of the Aji-Ngon seasoning It was then put in the tank to finishblending with the other spices.
Figure 2 Bones, marrow and flesh are examined visually and micro biologically, at Ajinomoto Long Thanh factory.
Step 2: Raw material grinding stage
Garlic powder, onion powder, and other spices are still weighed in specific ratios Once the componentsare well-combined and ready for grinding, store them in the big ingredients tank To uniforming the size of theraw materials in advance of mixing and homogenization, the raw materials will be stored in the mill forcrushing
Trang 9 Step 3: Mixing and homogenizing stage
The materials will next go through a process of mixing and homogenization after being ground Theessential ingredients, including bone broth and meat, are blended in this important step Bone broth and meatare packaged and kept in cold storage to guarantee the best products The team will move the meat and bonebroth from here to the Aji-Ngon workshop
The homogenization process improves cohesiveness, generates the appropriate moisture, and imparts theunique taste of the constituent mixture This is a demanding phase that demands not only speed but also theexperience of the operational and supervising team to assure the granulation stage
Step 4: Granulation and drying stage.
The granulation process starts when the powder is put in the
granular machine after homogenization Particles of a relatively
uniform size have now been created by blending the various
components Following that, the Aji-Ngon seeds are fed through a
deep-bed drying device using hot air The water within the seeds
will start to evaporate once the temperature reaches 100 degrees
Finally, the temperature is dropped to allow the grain to cool, and
while it is drying, it is maintained at a constant, moderate
temperature to preserve the flavor and color of the ingredients
Step 5: The stage of turning and spraying oil.
The Aji-Ngon seeds are taken to a filter mechanism after drying to be sorted by size, ensuring that theyare of an even and appealing size Sorted particles of a standard size are delivered to the oil injection portion.Each Aji-Ngon seed will now receive a thin coating of oil from oil jets, which will enhance the seasoning's glossand color At this point, Aji-Ngon spice will help create a nice and attractive golden coating for the food
Step 6: Packing
The Aji-Ngon seasoning seed box stacks will then be placed in the warehouse by the robot The items willthen be transported to the testing facility, where they will be precisely weighed, carefully scrutinized forappearance, and then chosen, packed, and transported to the distribution facility
Figure 3 A close-up of the granulation process
of Aji-ngon® seasoning seeds, at Ajinomoto
Long Thanh factory
Trang 10CHAPTER III A REVIEW OF THE AJINOMOTO COMPANY’S
OUTPUT QUALITY
The Ajinomoto Corporation Quality Standards are designed to ensure that products meet the qualityexpected from the Ajinomoto Group brand These are strict standards from training, labeling, packaging, totraceability, etc
1.1 Product quality
- Quality assessment standards: The Company is dedicated to understanding the needs of customers aswell as providing products and services that satisfy customers They proactively provide relevant informationthat suits clients and continuously improve reputation They do not compromise on safety issues, conduct themost thorough research and surveys possible and strictly follow the laws and regulations, while alwaysproviding products and services of uniform quality The company also guarantees quality through the Ajinomotoquality assurance system (ASQUA), based on the concepts described in the ISO International standard
Figure 1 Components of ASQUA
- Standards for quality control of raw materials and standards for safety and hygiene of food packagingmaterials:
+ Technical quality requirements, management requirements on hygiene and safety for packaging indirect contact with products, etc
- GMP standards for food, GMP standards for pharmaceutical products and standards for Food SafetyManagement System (including HACCP) :
Trang 11+ The basic operating and environmental conditions necessary for the production of safe food.
Trang 12- Food defense standards:
+ Measures to prevent the intentional introduction of impurities into food The Group will check allstages from the procurement of raw materials until the product reaches the consumer, in order toprevent anyone from intending to put toxins or other impurities in the food
1.2 Service quality
- Customer Service Center of Ajinomoto Vietnam Company wishes to have the best service to customersthrough consulting activities on product use, collecting and processing customer comments, therebycontributing to product improvement and development, and better customer service
- Ajinomoto has been applying a code of conduct on customer satisfaction The rules are as follows:
+ Ajinomoto provides safe and reliable products and services to customers
+ Ajinomoto responds to complaints, requests and inquiries from customers accurately, quickly andpolitely
+ Ajinomoto respects customers' opinions and tries to use all input information to add value toproducts and services
+ Ajinomoto proactively discloses relevant information to customers
+ Ajinomoto adheres to voluntary internal regulations and standards regarding the protection ofcustomers' interests
- Standards for effective handling and the use of “Customer Feedback”:
+ Customer feedback, first response time, customer effort and sympathy metrics, customerproblem resolution rate and customer abandonment rate
Figure 2 Consultant Ajinomoto's guest
Trang 13CHAPTER IV AJINOMOTO’S RESOURCES AND CAPABILITIES
ARE COMPARED TO THOSE OF COMPETITORS.
1 Ajinomoto Company and competitors:
Human
Resources
employees working at Ajinomoto Vietnam is more than 2.300 people
implementing initiatives and activities to take care of physicaland mental health for all employees
policies include:
• Create favorable working conditions for pregnant and lactating female employees
in the Company are more than 3000 people
training plan to ensure the implementation of skills such
as informatics, production techniques, maintenance and repair of machines,
occupational safety and hygiene, fire prevention, etc
has more than 2000 employees
and improving professional qualifications for employees
qualified staff, good communication skills, teamwork skills and a sense ofresponsibility for the assigned work
Trang 14nutrition for all employees.
• Organize periodical health check-ups and consultations for employees
Business
networks
Company has two offices in
Ho Chi Minh City and Hanoi
manufacturing plants including Ajinomoto Bien Hoa Factory operating since 1991 and Ajinomoto Long Thanh Factory operating since 2008
distribution centers in Long Thanh, Hai Duong and Da Nang provinces with 60 business branches and nearly
290 sales teams nationwide
was established in 1991
Hanoi and Binh Phuoc
expanding investment scale and business development, Vedan Vietnam has also built
a series of agent systems and distribution channels
throughout the country
by Nestlé in 1947
1866 and has its head office inVevey, Switzerland
beverage company in the world
business network in 191 countries with 500 factories
Capital and
market
of more than $8 million USD, Ajinomoto Vietnam Company
is a 100% foreign-invested subsidiary of Ajinomoto Corporation Japan
operation, and market growth
Vietnamese market after Ajinomoto, Vedan has a higher market share than Ajinomoto and used to be the leader in the Vietnamese MSGmarket However, Vedan's policy on environmental protection is not good,
aimed at the segment of consumers with economic conditions, but this audience only accounts for 17-23%, compared to Ajinomoto, which is preferred by everyone because of its low price, suitable for all
Trang 15of up to 70 million USD, the firm is continuously increasingand enhancing product manufacturing capacity
Resources
of agricultural raw resources obtained from nearby farms, such as sugar cane and tapioca starch
proposal to enable farmers growing ami-ami fertilizer in the form of molasses made from waste created during
electricity supply is still limited, Vedan has developed
a steam-based power
world's energy development trend
source for production activities from Vedan Vietnam
nutrients from bones and meat in MSG products
markets, not Vietnamese consumers
the Vietnamese market
emphasizes the taste of the
Trang 16runs into action.
gain an edge over suppliers, reduce reliance, and create enduring bonds with farmers
fertilizer products and a supply of sustainable manufacturing materials
in technology and raw materials
extracting bone broth and meat in place helps to reduce the cost of raw materials and save time
headquarters on the Thi Vai River brings abundant
advantage compared to Ajinomoto
2006 with the discharge of wastewater into Thi Vai River
serious impact on finance andbrand
companies resources as well
as those of the nation where the subsidiary is situated
raw materials wisely and invest in a large pool of young, talented workers
launching new products deprive sales of old products
falling into an imbalance between brands
strong in all areas it operates
potential
problems to solve such as a weak reputation, above-average revenue, large debt, ashort supply chain and a lack
of finance