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ENTERPRISE & CREATIVITY LEARNING BY DOING Bonnie Hacking Enterprise Adviser Careers Centre and School of Management I’m enterprising when… Key Points • The enterprising project and how it fits into teaching and assessment • Examples of enterprising projects and how they translate into longer term ventures • Use of senior honours students as coaches for the projects • Views of students Overview of Enterprise & Creativity • • • • • 20 credit, interdisciplinary module Mix of science and arts students Second year (of year degree) 60 – 70 students Proportion of students outside Management increasing, 62% for 2012/13 Overview of Enterprise & Creativity Schedule • x hour lectures per week – Guest Entrepreneurs – Academics from other schools – Textbook content • x hour tutorial per week – Focused on developing group project – Facilitated by student coaches Assessment • 100% Coursework – Entrepreneurial Case study 30% – x Reflective Reports 30% – Group Project Fair 20% and Individual Report 20% Textbook Entrepreneurship for Everyone by Mellor, etal Your experience How does your teaching compare? The Enterprising Group Project • Aim – to live the unstructured, enterprise process • Groups of • Can use any idea – no funding available • Must implement during the semester • Four Reflective Reports relating course concepts to their experience in developing the project • Demonstrate in a Group Project Fair • Submit an Individual Report Group Project Fair Getting ready for the fair Group Project Fair Omm Noms – selling cookie dough Creative Christmas Sale – repackaging and selling Zevos Marketing Services – marketing for local businesses Party set up – Party clean up Course project > longer term venture Squeeze http://keycardstandrews.com/ Enterprise skills: seizing opportunities and seeing them through Using your initiative, being proactive, and getting things done without waiting for someone else to tell you to: that's enterprising Graduates with strong enterprise skills can spot an opportunity and work its advantage From targetjobs.co.uk How can you demonstrate it? Having evidence of a clear plan which paid off is likely to win you points, as is having a solid figure to quantify on your success From targetjobs.co.uk Enterprising attributes Initiative get up and go Opportunism seeing possibilities Drive give it your all Resilience sticking at it Managing risk considering scenarios and making good choices Innovation finding new ways Resourcefulness finding a way to get it done Problem solving fixing problems and trouble Communication getting message across Influence persuading others Teamwork working with others Learning being open Views of students • Especially rewarding aspects • Group Project • Variety of guest speakers • Learning in a different way to other subjects • Opportunity to meet real life entrepreneurs • Freedom to set up a business • Improvements • Feedback • Too many critical summaries • Project should have more weight • Group project immensely aided understanding concepts in the module • Great to have experienced students as coaches Your experience How you involve students in your teaching? Use of senior honours students as coaches for the projects • • • • • Completed group project previously Paid (12 hours) Training Coaches Guide Support and feedback Comments from Coaches “I am absolutely delighted to have the opportunity to be a coach on the MN2112 module! I had a really great experience when I did the module myself and it would be great to give something back So absolutely - I would be honoured to accept the position.” “I would love to serve as a coach for MN2112 this upcoming semester I found the course greatly enjoyable and enlightening, and would be delighted to contribute whatever I can to the course this year.” Your experience What ideas for putting students at the centre of your teaching will you be taking back to your own institution? QUESTIONS? bonnie.hacking@st-andrews.ac.uk Tel: (01334) 462688 http://www.linkedin.com/in/bonniehacking BonnieH1 Further information: Aiming University Learning @ Work Project Case Study www.gla.ac.uk/services/aulw/research/projectpublications/ New Case Study through HEA Scotland due out soon! “The method of the enterprising is to plan with audacity and execute with vigor.” Christian Nestell Bovee “It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them They went out and happened to things.” Leonardo DaVinci

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