Tài liệu Corporate Reputations, Branding and People Management 15 docx
Tài liệu Corporate Reputations, Branding and People Management 15 docx
... for under-standing the effectiveness of people management strategies and management actions. Table 4.4 shows the relationship between130 Corporate Reputations, Branding and People Management Table ... by Conway and Briner (2002) and others (Martin et al.,1998). They point to four characteristics of perceived promises126 Corporate Reputations, Branding and People Management that can have a ... 124 Corporate Reputations, Branding and People Management ■ They arise from beliefs and perceptions of obligationsthat, in the case of employees,...
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Tài liệu Corporate Reputations, Branding and People Management 9 docx
... between68 Corporate Reputations, Branding and People Management the external and internal aspects of managing effective corpo-rate branding, placing equal weight on these dimensions. Corporate ... gauges a firm’s relative standing with70 Corporate Reputations, Branding and People Management employees and externally with stakeholders, in both its com-petitive and institutional environments’ ... principles and socially responsible behaviour – its reputational capital(Haig, 2004). Other companies, when facing similar disasters,64 Corporate Reputations, Branding and People Management company....
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Tài liệu Corporate Reputations, Branding and People Management 13 docx
... financial services company, a political party and avoluntary organization (see Box 3.3).104 Corporate Reputations, Branding and People Management Box 3.3 Corporate character in a voluntary organizationWe ... organizational action are gover-nance and leadership. Consider the case of Hurricane Katrinain Box 3.4.106 Corporate Reputations, Branding and People Management Box 3.4 Lessons from failureAt ... have both centralized and decentralized resources. If thatsystem is to work, both sides must be well prepared for action. There108 Corporate Reputations, Branding and People Management should be...
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Tài liệu Corporate Reputations, Branding and People Management 20 docx
... wereassociated with a managerial orientation of treating people as174 Corporate Reputations, Branding and People Management assets rather than costs and aimed at securing commitmentrather than compliance. ... slightly industry-dependent(Sung and Ashton, 2005) and which is more resonant with thebest fit approach discussed next.176 Corporate Reputations, Branding and People Management Box 5.2 High performance ... concerned with this external fitbetween HR systems and strategy, but also with internal fit.178 Corporate Reputations, Branding and People Management Internal fit comes in two varieties. The...
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Tài liệu Corporate Reputations, Branding and People Management 21 docx
... diversity management, one of the shibboleths ofpolitically correct, best practice HRM.184 Corporate Reputations, Branding and People Management Box 5.3 The Glass Ceiling: diversity management, best ... co-conspirator,Organizational Dynamics, 32, 207–220.188 Corporate Reputations, Branding and People Management Stacey, R. (2001) Complex responsive processes in organization, learning and knowledge creation. London: ... the notion of HR strategy and four lenses on strategic HRM, all of which contribute to ourunderstanding of how HRM can influence reputation manage-ment and corporate branding. We also discussed...
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Tài liệu Corporate Reputations, Branding and People Management 29 docx
... compelling,novel and credible strategic narrative for change. This approach264 Corporate Reputations, Branding and People Management Table 8.1Changing corporate communications.Traditional corporate ... inner-organizational and the relationalcontext. The social context we have already described as268 Corporate Reputations, Branding and People Management identified that good leaders and managers use ... and communications specialists, a point to which we shall return laterin this chapter.266 Corporate Reputations, Branding and People Management Change as communications narrativeAs we noted in the introduction...
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Tài liệu Corporate Reputations, Branding and People Management 30 docx
... senti-ments to the advice in Box 8.3 on p. 281.278 Corporate Reputations, Branding and People Management Table 8.2Comparing employer branding adviceMacKenzie and Glynn (2001): Govendik (2001): Engaging ... case is made for a more differenti-ated, talent management- based narrative, based on employee276 Corporate Reputations, Branding and People Management self-selection: an employee of choice ... Reputations, Branding and People Management ■ Opportunities for personal growth – feelings abouttraining, career development and prospects■ Well-being – feelings about work stress and pressure,and...
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Tài liệu Corporate Reputations, Branding and People Management 33 docx
... con-stantly integrate, reconfigure, acquire and divest themselves of304 Corporate Reputations, Branding and People Management key resources, including competencies and reputations. Again,as Wright et ... (Hamel and Prahalad, 1996; Hagel and Seely-Brown,2005). The core competency school is synonymous with the RBV306 Corporate Reputations, Branding and People Management and has stressed the importance ... culture and focus on soundbusiness processes. For them, India was a more natural targetbecause of a common business language and a UK-based legal308 Corporate Reputations, Branding and People Management and...
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Tài liệu Corporate Reputations, Branding and People Management 34 docx
... dominates314 Corporate Reputations, Branding and People Management agency theory; instead they focus on the importance of buildingtrust relationships and social networks to coordinate actors in and across ... discussion of the CSR agenda, reputations and branding. Chapter 9 Corporate strategy, corporate leadership, corporate identity 317 Corporate identity and corporate social responsibilityCSR has ... directors to monitor executive behaviour and thetemptations of making enormous gains by cashing in the huge316 Corporate Reputations, Branding and People Management stock options that form the...
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Tài liệu Corporate Reputations, Branding and People Management 40 pdf
... Shop 12Brand equity 52–3components 52–3definition 52see also Employer brand equityBrand identity 55, 57–8vs brand reputation 58definition 57 Branding corporate, see Corporate branding developments ... 81–102.Sparrow, P. R., Brewster, C. and Harris, H. (2004) Globalizing humanresource management. London: Routledge.374 Corporate Reputations, Branding and People Management Psychological ownership ... 314 15 stewardship theory 312, 314 15 see also Governance Corporate identity 17 and corporate social responsibility 317–18 Corporate image 17, 20–3 Corporate interests, encroachment of 9–10Corporate...
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