... 2.1 CSR definition The concept of CSR has been used widely since 1960s, from 1960s to 2011 is very long period, so with the development of economic, social, the definition of CSR also changes ... success and strong CSR also is the profit of company owners. More than that, company is a part of society, so any activity of company will affect on the society depend on the size of company. ... Another factor that company should consider is environment. Most of companies realize that negative impact on environment will make the falling in reputation of company, and customers also tend...