Customer satisfaction that using low price airlines
CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES
... described below (Figure 3): Figure 3: Customer Satisfaction Survey Process • Preliminary analysis: customer satisfaction research objectives should be specified in this stage, in order to assess satisfaction ... set of marginal satisfaction functions in such a way that the global satisfaction criterion becomes as consistent as possible to customers’ judgements. According to th...
Ngày tải lên: 22/10/2013, 09:15
Tài liệu CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES ppt
... described below (Figure 3): Figure 3: Customer Satisfaction Survey Process • Preliminary analysis: customer satisfaction research objectives should be specified in this stage, in order to assess satisfaction ... set of marginal satisfaction functions in such a way that the global satisfaction criterion becomes as consistent as possible to customers’ judgements. According to th...
Ngày tải lên: 11/12/2013, 23:15
Tài liệu CUSTOMER SATISFACTION USING DATA MINING TECHNIQUES pdf
... measuring customer satisfaction Customer Satisfaction Survey, measures customers’ satisfaction immediately following service episode (no bias) Two measures empirically derived: Satisfaction ... Objectives (I) American Costumer Satisfaction Index (ACSI) and European Customer Satisfaction Index (ECSI) Intangible economic indicators Conducts analyses of cus...
Ngày tải lên: 22/12/2013, 02:17
MODELLING IMPORTANCE PREFERENCES IN CUSTOMER SATISFACTION SURVEYS
Ngày tải lên: 23/10/2012, 11:54
