Brand management of Vietnam’s commercial banks - The case of Vietcombank

Brand management of Vietnam’s commercial banks - The case of Vietcombank

Brand management of Vietnam’s commercial banks - The case of Vietcombank

... Improving the performance of the brand management teams The members of the brand management teams themselves should be the ones who understand the brand identity the most and share the same understanding ... Analysis of the correlation between the variables of the model The thesis uses the multiple regression method for these variables: between the...

Ngày tải lên: 29/10/2016, 17:13

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Brand valuation for Vietnam’s commercial banks

Brand valuation for Vietnam’s commercial banks

... basis for researching the brand valuation model for Vietnam’s for brand valuation commercial banks 2.2.1.3 Definition of brand valuation for commercial banks CHAPTER Brand valuation for a commercial ... VALUATION AND VIETNAM’S COMMERCIAL BANKING SYSTEM DEVELOPING BRAND VALUATION MODEL FOR VIETNAM’ S COMMERCIAL BANKS 3.1 Legal framework for...

Ngày tải lên: 09/05/2016, 23:39

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Improving the Management of Non-Performing Loans in Joint Stock Commercial Banks - The Case of the Bank for Investment and Development of Vietnam (BIDV)– Quang Trung Branch

Improving the Management of Non-Performing Loans in Joint Stock Commercial Banks - The Case of the Bank for Investment and Development of Vietnam (BIDV)– Quang Trung Branch

... directly involved at BIDV QT’s operations, I decided on the topic of Improving the Management of Non-performing Loans in Joint Stock Commercial Banks – The Case of the Bank for Investment and Development ... LIST OF ABBREVIATIONS Agribank Vietnam Bank for Agriculture and Rural Development BIDV Joint Stock Bank for Investment an...

Ngày tải lên: 10/12/2016, 22:59

52 479 0
Journal of Business Case Studies – November/December 2009  Volume 5, Number 6 13 An Apparel Brand‘s Channel Strategy: The Case of Oliver in Korea

Journal of Business Case Studies – November/December 2009 Volume 5, Number 6 13 An Apparel Brand‘s Channel Strategy: The Case of Oliver in Korea

... multiple channels For students to understand the importance of social mechanisms in managing the marketing channel upon the occurrence of declining and growing channels, such as department stores and ... Sungkyunkwan University He is specialized in the areas of channels of distribution, business- to -business marketing, and global marketing channels He has publications...

Ngày tải lên: 17/04/2013, 20:23

10 729 1
Vietnam’s Competitiveness and the Role of the Private Sector potx

Vietnam’s Competitiveness and the Role of the Private Sector potx

... dominant role in the Vietnamese economy, despite the commitment to privatization • Government oversight of these companies and their spending is limited and largely reactive • The costs of slow ... Determinants of Competitiveness Microeconomic Competitiveness Quality of the National Business Environment Sophistication of Company Operations and Strategy State of...

Ngày tải lên: 30/03/2014, 02:20

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Study on corporate governance index of Vietnam commercial bank –  the case of a newly established, medium to large  joint stock commercial ban

Study on corporate governance index of Vietnam commercial bank – the case of a newly established, medium to large joint stock commercial ban

... influenced by the management style of a market economy after privatization The bank is a medium to large joint stock commercial banks in Vietnam For these reasons, corporate governance of the bank is ... out of 44 Vietnam banks - Its performance (ROA) ranked among top 20 banks Secondary information and data of the bank includes the bank annual...

Ngày tải lên: 02/01/2015, 17:33

8 432 1
Valuing stocks of commercial joint stock banks - The case of Sacombank = Định giá cổ phiếu ngân hàng thương mại qua trường hợp ngân hàng Sacombank

Valuing stocks of commercial joint stock banks - The case of Sacombank = Định giá cổ phiếu ngân hàng thương mại qua trường hợp ngân hàng Sacombank

... about the system of commercial banks, legality of commercial joint stock banks in Vietnam and basic theories about stock valuation Chapter 2: Valuing stock of commercial banks – the case of Sacombank ... commercial joint stock banks- the case of Sacombank The objectives of the research are to: - Present an overview of the comme...

Ngày tải lên: 26/03/2015, 08:45

106 876 1
Vietnam’s exports to the eu Situation and recommendations.doc

Vietnam’s exports to the eu Situation and recommendations.doc

... so as to promote exports to the EU, in particular, and to the World market, in general 3.1.1 To select the suitable method to actively penetrate into the distribution channels in EU market There ... ACHIEVEMENTS AND CHALLENGES OF VIETNAM’S EXPORTS TO THE EU Looking at the real situation of Vietnam export to the EU in recent years, it is acknowled...

Ngày tải lên: 27/10/2012, 16:55

35 805 3
capital management in vietnam’s shipbuilding industry, applying accounting policy, supplying relevant information for financial managers a case study on vinashin (vietnam shipbuilding industry group)

capital management in vietnam’s shipbuilding industry, applying accounting policy, supplying relevant information for financial managers a case study on vinashin (vietnam shipbuilding industry group)

... iii CAPITAL MANAGEMENT IN VIETNAM’S SHIPBUILDING INDUSTRY, APPLYING ACCOUNTING POLICY, SUPPLYING RELEVANT INFORMATION FOR FINANCIAL MANAGERS: A CASE STUDY ON VINASHIN (VIETNAM SHIPBUILDING INDUSTRY ... which concept of capital, efficiency use of capital, roles of capital, and making decision on capital management are mainly concentratio...

Ngày tải lên: 13/03/2014, 14:20

86 478 0
Training management at vietnam buddhist institute through the quality assurance approach

Training management at vietnam buddhist institute through the quality assurance approach

... "Accreditation training quality" (the evaluation of) at Vietnam Buddhist Institute 7 CHAPTER RATIONALE AND INTERNATIONAL EXPERIENCE TO MANAGE THE TRAINING QUALITY THROUGH THE QUALITY ASSURANCE APPROACH ... relatinf in the training management on the need to implement the training management according to quality assurance approach at the Vie...

Ngày tải lên: 15/06/2016, 18:04

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Economic dissertation abstract Credit administration in Laos’s commercial banks

Economic dissertation abstract Credit administration in Laos’s commercial banks

... focusing on the collateral in credit administration, credit quality administration for reducing the risks, personnel management in banking, finishing the bank information system, doing the screening ... of the credit administration operations in Laos’s banks; on that basis, providing solutions for credit management of commercial banks in Laos in the process of in...

Ngày tải lên: 02/11/2016, 22:18

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Strategic human resource management in u s luxury resorts a case study

Strategic human resource management in u s luxury resorts a case study

... the United States, thus the need for research in this area This article reports the results of a case study of five luxury resorts in North Carolina The issues investigated in this article include: ... Human Resource Management in U. S Luxury Resorts A Case Study MARCIA TAYLOR and DORI FINLEY Department of Hospitality Management, East Carolina University, G...

Ngày tải lên: 11/11/2016, 15:55

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Governance and the Success of U.S. Community Banks, 1790-2010: Mutual Savings Banks, Local Commercial Banks, and the Merchants (National) Bank of New Bedford, Massachusetts doc

Governance and the Success of U.S. Community Banks, 1790-2010: Mutual Savings Banks, Local Commercial Banks, and the Merchants (National) Bank of New Bedford, Massachusetts doc

... contributions that tens of thousands of institutions, many of them community banks like the Merchants Bank of New Bedford, Robert E Wright // Governance and U.S Community Banks, 1790-2010 34 have ... banking scandal and the loss of several more institutions under the control of Andrew Dexter.7 Other failures followed in the wake of the Panic of 18...

Ngày tải lên: 29/03/2014, 08:20

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