... CHAPTER ■ Social Marketing for Public Health: An Introduction Step 8: Outline a Plan for Monitoring and Evaluation A plan for monitoring and evaluating a social marketing campaign is needed before ... ■ Social Marketing for Public Health: An Introduction Today, social marketing practice and successful social marketing campaigns can be found all over the w...
Ngày tải lên: 16/03/2014, 01:20
... output representation of data, such as a chart or a diagram Multiple views of the same data resentation are possible, such as a bar chart for management and a tabular view for accountants The controller ... database was analyzed and designed The website used MySQL – an open source relation database management system – to manage database The works of collecting data have been start...
Ngày tải lên: 02/07/2014, 13:01
Báo cáo y học: "A social marketing approach to implementing evidence-based practice in VHA QUERI: the TIDES depression collaborative care model" docx
... as the underlying marketing theory and associated evaluation activities Social marketing: Applying marketing techniques to social problems Figure model of collaborative care into Effective (TIDES) ... the TIDES marketing materials, whether they felt the materials were compelling, and whether they are referring patients to TIDES depression care managers Discuss...
Ngày tải lên: 11/08/2014, 05:21
Tài liệu Improving Child Health in Cambodia: Social Marketing of Diarrhea Treatment Kit, Results of a Pilot Project pdf
... that the program was able to reach the target populations in rural areas of Siem Reap and Pursat The partnerships also facilitated an extensive training program of partners and providers on diarrheal ... marketed a number of health products over the past 14 years PSI/Cambodia and the MOH jointly decided to address the gaps in appropriate diarrhea treatment by launching a...
Ngày tải lên: 12/02/2014, 19:20
Tài liệu Carrots, Sticks, and Promises: A Conceptual Framework for the Management of Public Health and Social Issue Behaviors docx
... behave to accommodate the manager and the target (See, for example, the case of iodized salt discussed in P2 in the section "A Conceptual Framework for Public Health and Social Issue Behavior Management. ") ... selection of education, marketing, and law as sets of tools that can be brought to bear on the management of public health and social...
Ngày tải lên: 18/02/2014, 02:20
Tài liệu SOCIAL MEDIA FOR B2B MARKETING BY ASUTHOSH NAIR & JASPREET SIDHU ppt
... looking to achieve through the social media marketing initiative †1 Source: Alex Schultze, Social Media Academy (www.socialmedia-academy.com) Social Media for B2B Marketing 20 / 24 If it's ... touch effect †1 Source: "Building the B2B Business Case for Social Media" by Christina Kerley http://bit.ly/2qr76x Social Media for B2B Marketing / 24 The...
Ngày tải lên: 18/02/2014, 02:20
Tài liệu The DefiniTive GuiDe To Social MarkeTinG: A MArketo Workbook pdf
... in addition to the social share buttons that appear at the top, we also prompt our readers to share by having a share box pop up as they are reading the blog, reminding them to share Always Ask ... through a social application such as Marketo Social Marketing The beauty of using an application to assist you in creating these sharing campaigns is that you not only h...
Ngày tải lên: 18/02/2014, 07:20
Tài liệu New and Evolving Web-based Marketing – How to Find a Market Outlet for your Wildlife Friendly Products ppt
... eBay 24 New and Evolving Web-based Marketing – How to Find a Market Outlet for your Wildlife Friendly Products 25 New and Evolving Web-based Marketing – How to Find a Market Outlet for your Wildlife ... http://atar.convio.net/site/PageServer?pagename=mrp 12 Green America’s searchable Green Pages (Formally known as Coop Americ...
Ngày tải lên: 18/02/2014, 22:20
A NEW TOOL FOR SCALING IMPACT: HOW SOCIAL IMPACT BONDS CAN MOBILIZE PRIVATE CAPITAL TO ADVANCE SOCIAL GOOD doc
... tRacy palandJian CEO, Social Finance, Inc A New Tool for Scaling Impact u Executive Summary The United States is home to almost a million charitable organizations that provide vital services to ... Collaboration with relevant government agencies will also be necessary to gain access to administrative data, such as Medicaid records Administrative data will allow evaluat...
Ngày tải lên: 06/03/2014, 08:20
Developing a Strategic Marketing Plan for Horticultural Firms potx
... McGraw Hill, Boston, Massachusetts -24- APPENDIX A Advantages and Disadvantages of Various Advertising Media Medium Newspapers Advantages • Your ad has size and shape, and can be as large as necessary ... APPENDIX A 25 Developing a Strategic Marketing Plan for Horticultural Firms Gerald B White and Wen-fei L Uva1 A marketing plan is essential for every horticultur...
Ngày tải lên: 06/03/2014, 21:20
A Synopsis of Social Marketing by Lynn MacFadyen, Martine Stead and Gerard Hastings (1999) pot
... Fishbein M and Middlestadt SE (eds), Social Marketing: Theoretical and Practical Perspectives Mahwah, NJ: Lawrence Erlbaum Associates Bagozzi R (1975) Marketing and exchange Journal of Marketing, ... Journal of Marketing Management, 13(4): 315-325 Lawther S, Lowry R (1995) Social marketing and behaviour change among professionals Social Marketing Quarterly, II(1):...
Ngày tải lên: 06/03/2014, 21:20
Social Marketing: A Resource Guide from the Social Marketing National Excellence Collaborative doc
... Health: Lessons from the Field, a Guide to Social Marketing from the Turning Point National Excellence Collaborative on Social Marketing (in press) Section Social Marketing 101 43 Factors that ... United States to make the system more effective, more community-based, and more collaborative ” The Social Marketing National Excellence Collaborative i...
Ngày tải lên: 07/03/2014, 00:20
Báo cáo khoa học: "A Support Platform for Event Detection using Social Intelligence" pot
... phonetic substitutions (e.g b4 “before”) and vowel lengthening (e.g goooood “good”) 3.4 Geolocation A vital component of event detection is the determination of where the event is happening, e.g to ... “so”) potentially hinders the readability of messages Approaches to lexical normalisation—i.e., replacing noisy tokens by their standard forms in messages (e.g replacing yr with your)—cou...
Ngày tải lên: 08/03/2014, 21:20
Searching for a Mate: The Rise of the Internet as a Social Intermediary potx
... Searching for a Mate: The Rise of the Internet as a Social Intermediary Abstract This paper explores how the efficiency of Internet search is changing the way Americans find romantic partners ... geographically concentrated in areas such as Silicon Valley, California, because the face-to-face networks are crucial for the cross fertilization of ideas...
Ngày tải lên: 15/03/2014, 21:20